<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:psc="http://podlove.org/simple-chapters" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><title><![CDATA[Brand New Perspective]]></title><description><![CDATA[<p>Gain a brand new perspective from this mother-daughter duo. Each month, you'll hear different perspectives on marketing, motherhood, and mental health from an award-winning CMO and her Gen Z daughter. Linda Bethea has held senior marketing leadership roles across PepsiCo, Diageo, and Danone, and been named a Forbes Top 50 Entrepreneurial CMOs. Her daughter, Finley, has spoken about marketing to Gen Z on stages across the country, including AdWeek NYC, and is never afraid to give her mom unfiltered feedback. Whether you’re a marketer eager to learn, a working mom trying to juggle it all, or just someone who loves an inter- generational POV, you’re in the right place. </p><p></p><p>Email: <a rel="noopener noreferrer nofollow" href="mailto:brandnewperspective3@gmail.com" target="_blank">brandnewperspective3@gmail.com</a></p><p>Instagram: @brandnewperspective3</p><p>LinkedIn: <a rel="noopener noreferrer nofollow" href="http://www.linkedin.com/in/linda-bethea/" target="_blank">www.linkedin.com/in/linda-bethea/</a></p><p><a rel="noopener noreferrer nofollow" href="http://www.linkedin.com/in/finley-bethea-1681b7362/" target="_blank">www.linkedin.com/in/finley-bethea-1681b7362/</a></p><p></p><p></p>]]></description><link>https://riverside.com</link><generator>Riverside.fm (https://riverside.com)</generator><lastBuildDate>Tue, 07 Apr 2026 22:02:03 GMT</lastBuildDate><atom:link href="https://api.riverside.fm/hosting/0NdZTS49.rss" rel="self" type="application/rss+xml"/><author><![CDATA[brandnewperspective]]></author><pubDate>Thu, 19 Mar 2026 01:48:28 GMT</pubDate><copyright><![CDATA[2026 brandnewperspective]]></copyright><language><![CDATA[en]]></language><ttl>60</ttl><category><![CDATA[Marketing]]></category><category><![CDATA[Parenting]]></category><itunes:author>brandnewperspective</itunes:author><itunes:summary>&lt;p&gt;Gain a brand new perspective from this mother-daughter duo. Each month, you&apos;ll hear different perspectives on marketing, motherhood, and mental health from an award-winning CMO and her Gen Z daughter. Linda Bethea has held senior marketing leadership roles across PepsiCo, Diageo, and Danone, and been named a Forbes Top 50 Entrepreneurial CMOs. Her daughter, Finley, has spoken about marketing to Gen Z on stages across the country, including AdWeek NYC, and is never afraid to give her mom unfiltered feedback. Whether you’re a marketer eager to learn, a working mom trying to juggle it all, or just someone who loves an inter- generational POV, you’re in the right place. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Email: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;mailto:brandnewperspective3@gmail.com&quot; target=&quot;_blank&quot;&gt;brandnewperspective3@gmail.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Instagram: @brandnewperspective3&lt;/p&gt;&lt;p&gt;LinkedIn: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://www.linkedin.com/in/linda-bethea/&quot; target=&quot;_blank&quot;&gt;www.linkedin.com/in/linda-bethea/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://www.linkedin.com/in/finley-bethea-1681b7362/&quot; target=&quot;_blank&quot;&gt;www.linkedin.com/in/finley-bethea-1681b7362/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;</itunes:summary><itunes:type>episodic</itunes:type><itunes:owner><itunes:name>brandnewperspective</itunes:name><itunes:email>brandnewperspective3@gmail.com</itunes:email></itunes:owner><itunes:explicit>no</itunes:explicit><itunes:category text="Business"><itunes:category text="Marketing"/></itunes:category><itunes:category text="Kids &amp; Family"><itunes:category text="Parenting"/></itunes:category><itunes:image href="https://hosting-media.rs-prod.riverside.fm/media/podcasts/16f7e0da-a6d2-4249-9dc7-4b7de8c5c746/logos/491b59f8-985f-4965-a931-08c5086410a2.jpeg"/><item><title><![CDATA[Bonus Episode: What's Cool or Cringe at Clemson]]></title><description><![CDATA[<p>In this bonus episode, Finley visits her friend Skylar at Clemson University to learn which drinks students there think are cringe or cool, as well as the brand of clothing everyone on campus is wearing.</p>]]></description><guid isPermaLink="false">df2b2c51-ffa2-43ba-a5a3-5d6865042c31</guid><dc:creator><![CDATA[brandnewperspective]]></dc:creator><pubDate>Mon, 06 Apr 2026 18:13:55 GMT</pubDate><enclosure url="https://api.riverside.fm/hosting-analytics/media/c3203769a37ad8092f4897473afe1574c7224f7c57ee6a0f282a435dd7915f36/eyJlcGlzb2RlSWQiOiJkZjJiMmM1MS1mZmEyLTQzYmEtYTVhMy01ZDY4NjUwNDJjMzEiLCJwb2RjYXN0SWQiOiIxNmY3ZTBkYS1hNmQyLTQyNDktOWRjNy00YjdkZThjNWM3NDYiLCJhY2NvdW50SWQiOiI2OWI3MDkwYjExZTc3MTlhNjExYzRlMjgiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjlkM2Y1NjAyMjRjYzg5NTgyNjRjYzNjL2JyYW5kbmV3cGVyc3BlY3RpdmVzLXN0dWRpby1jb21wb3Nlci0yMDI2LTQtNl9fMjAtMy0xMi5tcDMifQ==.mp3" length="7006815" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.rs-prod.riverside.fm/media/podcasts/16f7e0da-a6d2-4249-9dc7-4b7de8c5c746/episodes/df2b2c51-ffa2-43ba-a5a3-5d6865042c31/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;In this bonus episode, Finley visits her friend Skylar at Clemson University to learn which drinks students there think are cringe or cool, as well as the brand of clothing everyone on campus is wearing.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:04:52</itunes:duration><itunes:image href="https://hosting-media.rs-prod.riverside.fm/media/podcasts/16f7e0da-a6d2-4249-9dc7-4b7de8c5c746/logos/491b59f8-985f-4965-a931-08c5086410a2.jpeg"/><itunes:title>Bonus Episode: What&apos;s Cool or Cringe at Clemson</itunes:title><itunes:episodeType>bonus</itunes:episodeType></item><item><title><![CDATA[Episode 1: Brand New Beginnings]]></title><description><![CDATA[<p>If you’re a marketer or a parent trying to connect with Gen Z, this podcast is for you! Meet Linda Bethea, an experienced Chief Marketing Officer, and her Gen Z daughter, Finley as they discuss why they decided to launch a podcast and share their different perspectives on marketing, motherhood, and mental health.</p>]]></description><guid isPermaLink="false">30a08461-d778-4a7d-8f21-c42844868053</guid><dc:creator><![CDATA[brandnewperspective]]></dc:creator><pubDate>Sun, 29 Mar 2026 23:41:12 GMT</pubDate><enclosure url="https://api.riverside.fm/hosting-analytics/media/65df906694c08af50ffa35ceb0058dd6e3b5b86fb77a93ce2a2cd21ff8530d28/eyJlcGlzb2RlSWQiOiIzMGEwODQ2MS1kNzc4LTRhN2QtOGYyMS1jNDI4NDQ4NjgwNTMiLCJwb2RjYXN0SWQiOiIxNmY3ZTBkYS1hNmQyLTQyNDktOWRjNy00YjdkZThjNWM3NDYiLCJhY2NvdW50SWQiOiI2OWI3MDkwYjExZTc3MTlhNjExYzRlMjgiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjljOTkyMjYyMjZiOTUwNGQyNzE1Yzc3L2JyYW5kbmV3cGVyc3BlY3RpdmVzLXN0dWRpby1jb21wb3Nlci0yMDI2LTMtMjlfXzIyLTU3LTEwLm1wMyJ9.mp3" length="41080311" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.rs-prod.riverside.fm/media/podcasts/16f7e0da-a6d2-4249-9dc7-4b7de8c5c746/episodes/30a08461-d778-4a7d-8f21-c42844868053/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;If you’re a marketer or a parent trying to connect with Gen Z, this podcast is for you! Meet Linda Bethea, an experienced Chief Marketing Officer, and her Gen Z daughter, Finley as they discuss why they decided to launch a podcast and share their different perspectives on marketing, motherhood, and mental health.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:28:32</itunes:duration><itunes:image href="https://hosting-media.rs-prod.riverside.fm/media/podcasts/16f7e0da-a6d2-4249-9dc7-4b7de8c5c746/logos/491b59f8-985f-4965-a931-08c5086410a2.jpeg"/><itunes:episode>1</itunes:episode><itunes:title>Episode 1: Brand New Beginnings</itunes:title><itunes:episodeType>full</itunes:episodeType></item></channel></rss>