<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:psc="http://podlove.org/simple-chapters" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><title><![CDATA[The Brand Revivalist]]></title><description><![CDATA[<p>The Brand Revivalist speaks to founders building legacy brands with conviction. Expect strategy-first conversations on positioning, messaging, offers, and brand experience, so you stop blending in and start leading with clarity.</p><p></p><p>Take the connection further: <a rel="noopener noreferrer nofollow" href="https://thebrandrevivalist.com/" target="_blank">thebrandrevivalist.com</a></p>]]></description><link>https://thebrandrevivalist.com</link><generator>Riverside.fm (https://riverside.com)</generator><lastBuildDate>Mon, 15 Jun 2026 13:24:33 GMT</lastBuildDate><atom:link href="https://api.riverside.com/hosting/1S7pisgR.rss" rel="self" type="application/rss+xml"/><author><![CDATA[LaTricia Morris]]></author><pubDate>Mon, 01 Dec 2025 17:36:00 GMT</pubDate><copyright><![CDATA[2025 LaTricia Morris]]></copyright><language><![CDATA[en]]></language><ttl>60</ttl><category><![CDATA[Marketing]]></category><category><![CDATA[Entrepreneurship]]></category><itunes:author>LaTricia Morris</itunes:author><itunes:summary>&lt;p&gt;The Brand Revivalist speaks to founders building legacy brands with conviction. Expect strategy-first conversations on positioning, messaging, offers, and brand experience, so you stop blending in and start leading with clarity.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Take the connection further: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thebrandrevivalist.com/&quot; target=&quot;_blank&quot;&gt;thebrandrevivalist.com&lt;/a&gt;&lt;/p&gt;</itunes:summary><itunes:type>episodic</itunes:type><itunes:owner><itunes:name>LaTricia Morris</itunes:name><itunes:email>oxandiron@gmail.com</itunes:email></itunes:owner><itunes:explicit>no</itunes:explicit><itunes:category text="Business"><itunes:category text="Marketing"/><itunes:category text="Entrepreneurship"/></itunes:category><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><item><title><![CDATA[Invisible Owners Create Invisible Companies: The New Rules of AI Search]]></title><description><![CDATA[<p>A company can lose visibility overnight without doing anything wrong. Search has changed.</p><p>On The Brand Revivalist® podcast, LaTricia Morris sits down with Jimi Gibson, Vice President at Thrive Internet Marketing Agency, to break down what is happening as Google removes the “10 blue links,” AI Overviews expand, and more searches end without a click. </p><p>We talk about why business owners are seeing traffic drop, how AI tools like ChatGPT and Gemini are changing discovery, and what it takes to stay visible when the rules are being rewritten in real time.</p><p>Jimi shares Thrive’s research across 2,400 queries and 400 businesses, including a stat that should get every founder’s attention: nearly half of business owners were effectively invisible in AI-driven search. We also unpack why AI models tend to trust people over logos, how executive visibility impacts trust and deal size, and what you can do in a 30-day sprint to tighten your brand signals, clean up your profiles, and stop confusing both humans and machines.</p><p>In this conversation, we cover:</p><ul><li>Why organic search is dropping and what “zero-click” really means</li><li>How AI models pull from training data and live retrieval (the “pizzeria effect”)</li><li>Why “invisible owners create invisible companies”</li><li>The business case for executive visibility and personal brand in the AI era</li><li>Where AI is looking for signals (LinkedIn, YouTube, reviews, third-party validation)</li><li>A simple content framework you can use all year (the five-finger method)</li><li>What to prioritize in your first 30 days to regain traction</li></ul><p></p><p>Get the Business Visibility Index report and 30-day email series:<br /><a rel="noopener noreferrer nofollow" href="https://businessvisibilityindex.com" target="_blank"><b>https://businessvisibilityindex.com</b></a></p><p>Connect with Jimi Gibson:<br />LinkedIn: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/jimi-gibson/" target="_blank"><b>https://www.linkedin.com/in/jimi-gibson/</b></a><br />Thrive Internet Marketing Agency: <a rel="noopener noreferrer nofollow" href="https://thriveagency.com" target="_blank"><b>https://thriveagency.com</b></a></p><p>Subscribe for more conversations on building a brand and business you genuinely love.</p>]]></description><guid isPermaLink="false">9adc3d81-4054-4fa1-80b0-e46a3cd117e8</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 11 Jun 2026 15:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/8f7753115e1bc07fd4158be3d7382e15a9fbec72b036d74e5ac6a69527f43551/eyJlcGlzb2RlSWQiOiI5YWRjM2Q4MS00MDU0LTRmYTEtODBiMC1lNDZhM2NkMTE3ZTgiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmExZjdiZDY1MTU1ZGUwZDI1YjIwY2FjL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtNi0zX18yLTU2LTU0Lm1wMyJ9.mp3" length="103440866" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/9adc3d81-4054-4fa1-80b0-e46a3cd117e8/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;A company can lose visibility overnight without doing anything wrong. Search has changed.&lt;/p&gt;&lt;p&gt;On The Brand Revivalist® podcast, LaTricia Morris sits down with Jimi Gibson, Vice President at Thrive Internet Marketing Agency, to break down what is happening as Google removes the “10 blue links,” AI Overviews expand, and more searches end without a click. &lt;/p&gt;&lt;p&gt;We talk about why business owners are seeing traffic drop, how AI tools like ChatGPT and Gemini are changing discovery, and what it takes to stay visible when the rules are being rewritten in real time.&lt;/p&gt;&lt;p&gt;Jimi shares Thrive’s research across 2,400 queries and 400 businesses, including a stat that should get every founder’s attention: nearly half of business owners were effectively invisible in AI-driven search. We also unpack why AI models tend to trust people over logos, how executive visibility impacts trust and deal size, and what you can do in a 30-day sprint to tighten your brand signals, clean up your profiles, and stop confusing both humans and machines.&lt;/p&gt;&lt;p&gt;In this conversation, we cover:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why organic search is dropping and what “zero-click” really means&lt;/li&gt;&lt;li&gt;How AI models pull from training data and live retrieval (the “pizzeria effect”)&lt;/li&gt;&lt;li&gt;Why “invisible owners create invisible companies”&lt;/li&gt;&lt;li&gt;The business case for executive visibility and personal brand in the AI era&lt;/li&gt;&lt;li&gt;Where AI is looking for signals (LinkedIn, YouTube, reviews, third-party validation)&lt;/li&gt;&lt;li&gt;A simple content framework you can use all year (the five-finger method)&lt;/li&gt;&lt;li&gt;What to prioritize in your first 30 days to regain traction&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Get the Business Visibility Index report and 30-day email series:&lt;br /&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://businessvisibilityindex.com&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://businessvisibilityindex.com&lt;/b&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Connect with Jimi Gibson:&lt;br /&gt;LinkedIn: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.linkedin.com/in/jimi-gibson/&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://www.linkedin.com/in/jimi-gibson/&lt;/b&gt;&lt;/a&gt;&lt;br /&gt;Thrive Internet Marketing Agency: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thriveagency.com&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://thriveagency.com&lt;/b&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Subscribe for more conversations on building a brand and business you genuinely love.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:53:52</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>4</itunes:season><itunes:episode>3</itunes:episode><itunes:title>Invisible Owners Create Invisible Companies: The New Rules of AI Search</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Soul Care for Leaders: The Missing Strategy Behind Trust, Retention, & Execution]]></title><description><![CDATA[<p>Most leaders underestimate the hidden toll that unresolved soul issues can take on their effectiveness and their teams. What if the key to transformative leadership is not just strategy, but soul care?</p><p>Dr. Rob Reimer, founder of Renewal International, reveals insights from his journey and teachings on how emotional and spiritual health directly influence your ability to lead with clarity, confidence, and compassion.</p><p>In this episode, Rob shares how core spiritual laws impact your emotional well-being and why leaders who neglect soul care risk burnout, misunderstandings, and broken trust. You will discover the subtle signs of spiritual stress, like rising anger and defensive reactions, and learn how insecurity can sabotage your decisions and relationships.</p><p>Dr. Reimer then breaks down practical strategies, including how to cultivate humility, self-awareness, and secure leadership, tools that can be implemented immediately to begin transforming your personal and professional life.</p><p>We explore the power of honest self-reflection, how to manage reactive behaviors, and why slowing down your decision-making process leads to healthier, more motivated teams.</p><p>Rob further highlights how embracing vulnerability and humility creates a deep trust environment, whether in your organization, ministry, or family, and how shifting focus from results to loving people fuels lasting impact.</p><p>If you are a leader feeling overwhelmed or disconnected, this episode offers a framework to heal your soul, restore clarity, and build stronger influence from the inside out. Rob’s insights are essential for anyone committed to living and leading with authenticity, love, and spiritual strength.</p><p>Rob Reimer is a renowned speaker, author, and founder of Renewal International, known for his extensive work in spiritual renewal, soul care, and leadership development. With decades of experience equipping leaders worldwide, his teachings foster a deeper, more resilient faith-driven leadership style.</p><p>Whether you are in ministry, business, or community leadership, these principles will help you slow down, get real, and lead with a renewed sense of purpose rooted in love and security.</p><p></p><p>Are you ready to unlock the power of soul care and experience lasting transformation?</p><p></p><p>Dr. Rob Reimer Bio<br /><br />Dr. Rob Reimer’s passion is to see the Kingdom of God advance through spiritual renewal. Rob began Renewal International to assist pastors, leaders, and churches globally to equip the people of God to live in freedom in Christ, and to walk in the fullness and power of the Holy Spirit.<br /><br />Passionate about Jesus, personally transparent, and saturated in the Word, his books including Soul Care, River Dwellers, Spiritual Authority, Deep Faith, Pathways to the King, The Soul Care Leader, Calm in the Storm and The Tenderness of Jesus incorporate lessons God taught him over the years through life, marriage, and ministry. During conferences, Rob not only teaches these lessons, but provides activities for participants to begin working them into their lives. These transformative experiences challenge people to walk in the light with God and others and help people to practice hearing from God and accessing His power for ministry. Without Jesus, we have nothing to offer!<br /><br />In addition to his work with Renewal International, Dr. Reimer has served as Professor of Pastoral Theology at Alliance University in NY, NY, and as the founding and lead pastor of a church in New England.<br /><br />Explore more of Rob's resources, view his itinerary, or invite him to speak at <a rel="noopener noreferrer nofollow" href="http://www.renewalinternational.org" target="_blank"><b>www.renewalinternational.org</b></a></p>]]></description><guid isPermaLink="false">1cfe0f99-f943-49cc-8f7b-8ce16967a495</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 04 Jun 2026 15:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/7d3842585542f6da312bd968fd4d94759948679008a612beddcb5c0eb2e7be44/eyJlcGlzb2RlSWQiOiIxY2ZlMGY5OS1mOTQzLTQ5Y2MtOGY3Yi04Y2UxNjk2N2E0OTUiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEyMGE4MmFkZDViMjVlOGEyNGNmNTliL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtNi00X18wLTE4LTE4Lm1wMyJ9.mp3" length="94714714" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/1cfe0f99-f943-49cc-8f7b-8ce16967a495/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Most leaders underestimate the hidden toll that unresolved soul issues can take on their effectiveness and their teams. What if the key to transformative leadership is not just strategy, but soul care?&lt;/p&gt;&lt;p&gt;Dr. Rob Reimer, founder of Renewal International, reveals insights from his journey and teachings on how emotional and spiritual health directly influence your ability to lead with clarity, confidence, and compassion.&lt;/p&gt;&lt;p&gt;In this episode, Rob shares how core spiritual laws impact your emotional well-being and why leaders who neglect soul care risk burnout, misunderstandings, and broken trust. You will discover the subtle signs of spiritual stress, like rising anger and defensive reactions, and learn how insecurity can sabotage your decisions and relationships.&lt;/p&gt;&lt;p&gt;Dr. Reimer then breaks down practical strategies, including how to cultivate humility, self-awareness, and secure leadership, tools that can be implemented immediately to begin transforming your personal and professional life.&lt;/p&gt;&lt;p&gt;We explore the power of honest self-reflection, how to manage reactive behaviors, and why slowing down your decision-making process leads to healthier, more motivated teams.&lt;/p&gt;&lt;p&gt;Rob further highlights how embracing vulnerability and humility creates a deep trust environment, whether in your organization, ministry, or family, and how shifting focus from results to loving people fuels lasting impact.&lt;/p&gt;&lt;p&gt;If you are a leader feeling overwhelmed or disconnected, this episode offers a framework to heal your soul, restore clarity, and build stronger influence from the inside out. Rob’s insights are essential for anyone committed to living and leading with authenticity, love, and spiritual strength.&lt;/p&gt;&lt;p&gt;Rob Reimer is a renowned speaker, author, and founder of Renewal International, known for his extensive work in spiritual renewal, soul care, and leadership development. With decades of experience equipping leaders worldwide, his teachings foster a deeper, more resilient faith-driven leadership style.&lt;/p&gt;&lt;p&gt;Whether you are in ministry, business, or community leadership, these principles will help you slow down, get real, and lead with a renewed sense of purpose rooted in love and security.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Are you ready to unlock the power of soul care and experience lasting transformation?&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Dr. Rob Reimer Bio&lt;br /&gt;&lt;br /&gt;Dr. Rob Reimer’s passion is to see the Kingdom of God advance through spiritual renewal. Rob began Renewal International to assist pastors, leaders, and churches globally to equip the people of God to live in freedom in Christ, and to walk in the fullness and power of the Holy Spirit.&lt;br /&gt;&lt;br /&gt;Passionate about Jesus, personally transparent, and saturated in the Word, his books including Soul Care, River Dwellers, Spiritual Authority, Deep Faith, Pathways to the King, The Soul Care Leader, Calm in the Storm and The Tenderness of Jesus incorporate lessons God taught him over the years through life, marriage, and ministry. During conferences, Rob not only teaches these lessons, but provides activities for participants to begin working them into their lives. These transformative experiences challenge people to walk in the light with God and others and help people to practice hearing from God and accessing His power for ministry. Without Jesus, we have nothing to offer!&lt;br /&gt;&lt;br /&gt;In addition to his work with Renewal International, Dr. Reimer has served as Professor of Pastoral Theology at Alliance University in NY, NY, and as the founding and lead pastor of a church in New England.&lt;br /&gt;&lt;br /&gt;Explore more of Rob&apos;s resources, view his itinerary, or invite him to speak at &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://www.renewalinternational.org&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;www.renewalinternational.org&lt;/b&gt;&lt;/a&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:49:20</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>4</itunes:season><itunes:episode>2</itunes:episode><itunes:title>Soul Care for Leaders: The Missing Strategy Behind Trust, Retention, &amp; Execution</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[What Does a Branding Agent Actually Do & What To Ask So You Don't Get Burned]]></title><description><![CDATA[<p>A lot of people know they need “brand help,” but they don't know what they should be paying for, or what questions to ask before signing an agreement. This is how business owners end up paying for polished deliverables while the business stays unclear, inconsistent, and hard to scale.<br /><br />In this episode, I break down what a branding agent actually does, how that role differs from a designer or a marketing agency, and what you need to clarify before you put money down. <br /><br />If you are about to hire brand support, use this episode as your due diligence. A few clear questions up front can save you a ridiculous amount of time, money, frustration, and lost opportunity.<br /><br />If you want help pressure-testing a proposal or clarifying scope for your stage of business, visit <a rel="noopener noreferrer nofollow" href="http://thebrandrevivalist.com" target="_blank">http://thebrandrevivalist.com</a> and book a brand audit.</p>]]></description><guid isPermaLink="false">c7afe24a-6db3-4afa-9277-b731e4bdf719</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 21 May 2026 15:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/150ebefd56aae9b09e6b35ad2f3d3802501ffb923c66ebdea3b8d4415a5b88bd/eyJlcGlzb2RlSWQiOiJjN2FmZTI0YS02ZGIzLTRhZmEtOTI3Ny1iNzMxZTRiZGY3MTkiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEwZTRjYTdjMjIwZTRjYzE4OGIwNGYzL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtNS0yMV9fMi03LTMubXAzIn0=.mp3" length="41674022" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/c7afe24a-6db3-4afa-9277-b731e4bdf719/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;A lot of people know they need “brand help,” but they don&apos;t know what they should be paying for, or what questions to ask before signing an agreement. This is how business owners end up paying for polished deliverables while the business stays unclear, inconsistent, and hard to scale.&lt;br /&gt;&lt;br /&gt;In this episode, I break down what a branding agent actually does, how that role differs from a designer or a marketing agency, and what you need to clarify before you put money down. &lt;br /&gt;&lt;br /&gt;If you are about to hire brand support, use this episode as your due diligence. A few clear questions up front can save you a ridiculous amount of time, money, frustration, and lost opportunity.&lt;br /&gt;&lt;br /&gt;If you want help pressure-testing a proposal or clarifying scope for your stage of business, visit &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://thebrandrevivalist.com&quot; target=&quot;_blank&quot;&gt;http://thebrandrevivalist.com&lt;/a&gt; and book a brand audit.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:21:42</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>4</itunes:season><itunes:episode>1</itunes:episode><itunes:title>What Does a Branding Agent Actually Do &amp; What To Ask So You Don&apos;t Get Burned</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[The 3 Power Principles That Transform Forgettable Marketing Into Lead Magnets]]></title><description><![CDATA[<p>If your marketing feels like it is working too hard and still not landing, it usually breaks in one of three places. The message lacks authority, specificity, or conviction.</p><p>In this episode, I teach my Three Ps to powerhouse marketing: Power, Precision, and Passion.</p><p>Power is the part of your message that makes a buyer trust your judgment. It is not ego or hype. It is clear diagnosis, clear direction, and language that makes the next step obvious. If your copy sounds like it is asking permission, it will convert like it is asking permission.</p><p>Precision is what separates a real claim from a marketing phrase. “High quality” and “results-driven” are not proof anymore. Specific, measurable statements build trust because they are harder to fake and easier to hold accountable.</p><p>Passion is not theatrics. It is conviction. People believe people who believe what they are saying. A neutral tone trains your audience to feel neutral about your offer, and that is how you get treated like a commodity.</p><p>I also give you five rewrites you can apply today to replace vague phrases with clear outcomes, deliverables, and decisions.</p><p>Drop one before-and-after rewrite in the comments, and subscribe for more on building a brand and life you love.</p>]]></description><guid isPermaLink="false">d48dfe84-230f-441a-abf3-004952e2435c</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 30 Apr 2026 15:00:17 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/cfa67ed15656b0032ae57c58b8db1d6dacf41ad1ae999d1efbc3d45eab016728/eyJlcGlzb2RlSWQiOiJkNDhkZmU4NC0yMzBmLTQ0MWEtYWJmMy0wMDQ5NTJlMjQzNWMiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjlmMzY2MDljMmI2OWRkN2FjZWFiNGE2L2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtNC0zMF9fMTYtMjQtOS5tcDMifQ==.mp3" length="16190215" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/d48dfe84-230f-441a-abf3-004952e2435c/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;If your marketing feels like it is working too hard and still not landing, it usually breaks in one of three places. The message lacks authority, specificity, or conviction.&lt;/p&gt;&lt;p&gt;In this episode, I teach my Three Ps to powerhouse marketing: Power, Precision, and Passion.&lt;/p&gt;&lt;p&gt;Power is the part of your message that makes a buyer trust your judgment. It is not ego or hype. It is clear diagnosis, clear direction, and language that makes the next step obvious. If your copy sounds like it is asking permission, it will convert like it is asking permission.&lt;/p&gt;&lt;p&gt;Precision is what separates a real claim from a marketing phrase. “High quality” and “results-driven” are not proof anymore. Specific, measurable statements build trust because they are harder to fake and easier to hold accountable.&lt;/p&gt;&lt;p&gt;Passion is not theatrics. It is conviction. People believe people who believe what they are saying. A neutral tone trains your audience to feel neutral about your offer, and that is how you get treated like a commodity.&lt;/p&gt;&lt;p&gt;I also give you five rewrites you can apply today to replace vague phrases with clear outcomes, deliverables, and decisions.&lt;/p&gt;&lt;p&gt;Drop one before-and-after rewrite in the comments, and subscribe for more on building a brand and life you love.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:08:26</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>20</itunes:episode><itunes:title>The 3 Power Principles That Transform Forgettable Marketing Into Lead Magnets</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[The AI Trap Small Brands Fall Into (That Most Big Brands Won’t Touch)]]></title><description><![CDATA[<p>AI is not the issue. Unmanaged AI is.</p><p></p><p>If you are using AI to make your business run cleaner, you are playing the game smart. If you are using AI to generate the face of your brand (your visuals, your voice, your content, your story) you may be gaining speed while quietly losing brand equity. The market does not interpret obvious AI as “efficient.” They interpret it as a corner cut.</p><p></p><p>In this episode, I break down what I call the AI trap. It is what happens when a tool optimized for averages starts making decisions that require taste, judgment, and leadership. The result is not always “bad content.” It is often unremarkable content. It looks polished, but it does not carry signal. It does not build trust. It does not differentiate you.</p><p></p><p>I also contrast how bigger brands tend to use AI. They keep it in the structure, not the soul. They use it to support operations, customer experience, and speed, while protecting the parts of the brand that people actually recognize and trust.</p><p></p><p>If you want a practical filter, this episode gives you one. You will leave knowing what must stay human-led, where AI belongs first, and how to set a simple boundary so you do not hand your identity to a tool.</p><p></p><p>Subscribe for more on building a brand and business you love.</p>]]></description><guid isPermaLink="false">57abbec4-011f-4e73-a121-624cfb3be1b1</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 23 Apr 2026 16:36:11 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/f06e840e4c0cc086c9a82833af4c7d478dc7e87c6f56337c0299510539489549/eyJlcGlzb2RlSWQiOiI1N2FiYmVjNC0wMTFmLTRlNzMtYTEyMS02MjRjZmIzYmUxYjEiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjllYTM3Mzk3ZGNkYjRkZGI4YTk3NGE1L2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtNC0yM19fMTctMTQtMS5tcDMifQ==.mp3" length="36146930" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/57abbec4-011f-4e73-a121-624cfb3be1b1/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;AI is not the issue. Unmanaged AI is.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;If you are using AI to make your business run cleaner, you are playing the game smart. If you are using AI to generate the face of your brand (your visuals, your voice, your content, your story) you may be gaining speed while quietly losing brand equity. The market does not interpret obvious AI as “efficient.” They interpret it as a corner cut.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;In this episode, I break down what I call the AI trap. It is what happens when a tool optimized for averages starts making decisions that require taste, judgment, and leadership. The result is not always “bad content.” It is often unremarkable content. It looks polished, but it does not carry signal. It does not build trust. It does not differentiate you.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;I also contrast how bigger brands tend to use AI. They keep it in the structure, not the soul. They use it to support operations, customer experience, and speed, while protecting the parts of the brand that people actually recognize and trust.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;If you want a practical filter, this episode gives you one. You will leave knowing what must stay human-led, where AI belongs first, and how to set a simple boundary so you do not hand your identity to a tool.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Subscribe for more on building a brand and business you love.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:18:50</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>19</itunes:episode><itunes:title>The AI Trap Small Brands Fall Into (That Most Big Brands Won’t Touch)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[How to Get More 5-Star Google Reviews (without Butt-Kissery)]]></title><description><![CDATA[<p>Bad reviews do necessarily mean you run a bad business. They usually mean someone walked in with one expectation and walked out with another.</p><p></p><p>In this solo episode, I break down how to get more 5-star Google reviews without begging, bribing, or doing customer-service gymnastics. </p><p>The fix is not a script. </p><p>The fix is your customer journey, accounting for expectations, clarity, timelines, process, and how you handle the moment something goes sideways.</p><p>Negative reviews are hard to remove. Google is not here to referee your disputes. </p><p>The play is to stop leaving expectations to chance, tighten the experience, and make it easy for happy customers to speak up.</p><p></p><p><b>Key topics:</b><br />✅ Why reviews are really about expectations (not just quality)<br />✅ Where businesses accidentally create confusion in the customer journey<br />✅ How to do review recon on competitors and use it to tighten your process<br />✅ Timeline clarity that builds trust without over-explaining<br />✅ How to own mistakes and make things right (so people respect you more)<br />✅ When to ask for the review so the answer is yes<br />✅ Small thoughtful extras that increase 5-star likelihood without killing margin</p><p></p><p>Subscribe for more episodes on building a brand and a business you love.</p>]]></description><guid isPermaLink="false">e9065cc1-6b52-466e-bc64-3ab113a0c601</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 16 Apr 2026 15:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/ed2f8d7e44265d31467cf0eebff54430ce6dd0dde955c912c85a34a8fb2053ce/eyJlcGlzb2RlSWQiOiJlOTA2NWNjMS02YjUyLTQ2NmUtYmM2NC0zYWIxMTNhMGM2MDEiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjllMDBiNmMxOWY2YzA2ZGI0NjM0NjYxL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtNC0xNl9fMC00LTI4Lm1wMyJ9.mp3" length="17340020" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/e9065cc1-6b52-466e-bc64-3ab113a0c601/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Bad reviews do necessarily mean you run a bad business. They usually mean someone walked in with one expectation and walked out with another.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;In this solo episode, I break down how to get more 5-star Google reviews without begging, bribing, or doing customer-service gymnastics. &lt;/p&gt;&lt;p&gt;The fix is not a script. &lt;/p&gt;&lt;p&gt;The fix is your customer journey, accounting for expectations, clarity, timelines, process, and how you handle the moment something goes sideways.&lt;/p&gt;&lt;p&gt;Negative reviews are hard to remove. Google is not here to referee your disputes. &lt;/p&gt;&lt;p&gt;The play is to stop leaving expectations to chance, tighten the experience, and make it easy for happy customers to speak up.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;Key topics:&lt;/b&gt;&lt;br /&gt;✅ Why reviews are really about expectations (not just quality)&lt;br /&gt;✅ Where businesses accidentally create confusion in the customer journey&lt;br /&gt;✅ How to do review recon on competitors and use it to tighten your process&lt;br /&gt;✅ Timeline clarity that builds trust without over-explaining&lt;br /&gt;✅ How to own mistakes and make things right (so people respect you more)&lt;br /&gt;✅ When to ask for the review so the answer is yes&lt;br /&gt;✅ Small thoughtful extras that increase 5-star likelihood without killing margin&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Subscribe for more episodes on building a brand and a business you love.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:12:02</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>18</itunes:episode><itunes:title>How to Get More 5-Star Google Reviews (without Butt-Kissery)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[When Growth Keeps Breaking Your Business (Interview with Preston Zeller)]]></title><description><![CDATA[<p>In this episode, Preston Zeller breaks down what actually happens when a business starts to scale. </p><p></p><p>He shares patterns he has seen inside high-growth tech companies, why processes break as you grow, and how leadership clarity (or lack of it) sets the tone for everything downstream. </p><p></p><p>We also talk messaging by market readiness, filtering strategy from noise, and why outside perspective can cost less than confusion. </p><p></p><p>Preston is also the founder of Psalmlog, an AI-powered biblical guidance app designed to help believers access Scripture-based wisdom for real-life challenges. We get into the trust gap many Christians feel around AI, what responsible use looks like, and why his product is designed as a tool, not a replacement for Scripture, discipleship, or the Holy Spirit. </p><p></p><p>We close with the story behind his award-winning documentary, The Art of Grieving, created after his brother died suddenly from a fentanyl overdose. Preston shares how art opened the door for healing conversations, and why some projects come back around because the story is not finished yet. </p><p></p><p>Key topics: </p><ul><li>What breaks when companies scale, and why processes fail as you grow</li><li>Leadership clarity, measurable goals, and culture that holds under pressure</li><li>Brand evolution vs brand drift during growth</li><li>Messaging by readiness: early adopters vs mass market</li><li>Market sizing, segmentation, and dilution risk</li><li>Strategy over noise: how to stop piling initiatives onto broken systems</li><li>Why outside expertise can cost less than confusion</li><li>Psalmlog: responsible AI for Scripture-based guidance and journaling</li><li>The Art of Grieving: grief, art, and the power of story</li></ul><p> </p><p>Resources &amp; Links: </p><ul><li><a rel="noopener noreferrer nofollow" href="https://amzn.to/47P8lzm" target="_blank">Book: Crossing the Chasm</a> by Geoffrey A. Moore</li><li><a rel="noopener noreferrer nofollow" href="https://psalmlog.com/" target="_blank">Psalm Log App</a></li><li><a rel="noopener noreferrer nofollow" href="https://theartofgrievingfilm.com/" target="_blank">The Art of Grieving Documentary</a></li><li><a rel="noopener noreferrer nofollow" href="https://zellerhausart.com/" target="_blank">Preston's Art</a></li></ul><p> </p><p>Connect with Preston: </p><ul><li><a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/prestonzeller/" target="_blank">LinkedIn</a></li><li><a rel="noopener noreferrer nofollow" href="https://twitter.com/prestonzeller" target="_blank">Twitter</a></li></ul><p> </p><p><i>This episode is packed with actionable insights for entrepreneurs, leaders, and anyone interested in sustainable growth, authentic branding, and meaningful innovation. Make sure to subscribe for more episodes on building a business you love.</i></p>]]></description><guid isPermaLink="false">b43d225e-122c-4657-bad5-629ab705fb1e</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 09 Apr 2026 15:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/a8ba7a5e24babf04b91a96507fff377356f01784fb2a4ef44b8f3c8f78114664/eyJlcGlzb2RlSWQiOiJiNDNkMjI1ZS0xMjJjLTQ2NTctYmFkNS02MjlhYjcwNWZiMWUiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjlkN2EyMGE2ZGRmYjk3MGUwNzJjOGZmL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtNC05X18xNC01Ni00Mi5tcDMifQ==.mp3" length="66526502" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/b43d225e-122c-4657-bad5-629ab705fb1e/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;In this episode, Preston Zeller breaks down what actually happens when a business starts to scale. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;He shares patterns he has seen inside high-growth tech companies, why processes break as you grow, and how leadership clarity (or lack of it) sets the tone for everything downstream. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;We also talk messaging by market readiness, filtering strategy from noise, and why outside perspective can cost less than confusion. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Preston is also the founder of Psalmlog, an AI-powered biblical guidance app designed to help believers access Scripture-based wisdom for real-life challenges. We get into the trust gap many Christians feel around AI, what responsible use looks like, and why his product is designed as a tool, not a replacement for Scripture, discipleship, or the Holy Spirit. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;We close with the story behind his award-winning documentary, The Art of Grieving, created after his brother died suddenly from a fentanyl overdose. Preston shares how art opened the door for healing conversations, and why some projects come back around because the story is not finished yet. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Key topics: &lt;/p&gt;&lt;ul&gt;&lt;li&gt;What breaks when companies scale, and why processes fail as you grow&lt;/li&gt;&lt;li&gt;Leadership clarity, measurable goals, and culture that holds under pressure&lt;/li&gt;&lt;li&gt;Brand evolution vs brand drift during growth&lt;/li&gt;&lt;li&gt;Messaging by readiness: early adopters vs mass market&lt;/li&gt;&lt;li&gt;Market sizing, segmentation, and dilution risk&lt;/li&gt;&lt;li&gt;Strategy over noise: how to stop piling initiatives onto broken systems&lt;/li&gt;&lt;li&gt;Why outside expertise can cost less than confusion&lt;/li&gt;&lt;li&gt;Psalmlog: responsible AI for Scripture-based guidance and journaling&lt;/li&gt;&lt;li&gt;The Art of Grieving: grief, art, and the power of story&lt;/li&gt;&lt;/ul&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt;Resources &amp;amp; Links: &lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://amzn.to/47P8lzm&quot; target=&quot;_blank&quot;&gt;Book: Crossing the Chasm&lt;/a&gt; by Geoffrey A. Moore&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://psalmlog.com/&quot; target=&quot;_blank&quot;&gt;Psalm Log App&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://theartofgrievingfilm.com/&quot; target=&quot;_blank&quot;&gt;The Art of Grieving Documentary&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://zellerhausart.com/&quot; target=&quot;_blank&quot;&gt;Preston&apos;s Art&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt;Connect with Preston: &lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.linkedin.com/in/prestonzeller/&quot; target=&quot;_blank&quot;&gt;LinkedIn&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://twitter.com/prestonzeller&quot; target=&quot;_blank&quot;&gt;Twitter&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt;&lt;i&gt;This episode is packed with actionable insights for entrepreneurs, leaders, and anyone interested in sustainable growth, authentic branding, and meaningful innovation. Make sure to subscribe for more episodes on building a business you love.&lt;/i&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:46:12</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>17</itunes:episode><itunes:title>When Growth Keeps Breaking Your Business (Interview with Preston Zeller)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Christian Entrepreneurship & Warfare]]></title><description><![CDATA[<p>If youre a Christian entrepreneur and youre serious about Kingdom impact, you better believe warfare is part of the assignment.</p><p>I recorded a different episode last night, then scrapped it this morning. This is the word. When you stop chasing the worlds definition of success and you start leveraging what God entrusted to you for the Kingdom, opposition tends to escalate. Things break. Things fall apart. Discouragement tries to move in and make you question whether you heard God at all.</p><p>Do not let the enemy win by taking your courage. Discouragement literally means to take courage, and once courage is gone, you hesitate, you second guess, and you shrink back. That is the tactic. The goal is not just to hit your business, but to hit your identity and your obedience.</p><p>Take it to the prayer room. Pray it out in the car. Get quiet and take everything back to your Abba Father. Be cautious with the noise, even when it sounds spiritual. Filter it. Bring it to Him directly. Then obey the instructions He gives you, even when they do not make sense on paper.</p><p>You are not fighting for victory. You are enforcing one that has already been won. Not today. Not tomorrow. Not ever.</p><p>#ChristianEntrepreneur #FaithInBusiness #KingdomImpact</p>]]></description><guid isPermaLink="false">56ede458-2417-47cc-8ef7-69884d8c8340</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 02 Apr 2026 15:24:59 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/9f04f528ad59092bd59b2fb2c6702a70f6685bebb93e692c565ca59a9b9348b0/eyJlcGlzb2RlSWQiOiI1NmVkZTQ1OC0yNDE3LTQ3Y2MtOGVmNy02OTg4NGQ4YzgzNDAiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjljZTgwMGRiNjRlYzQ3NWQzYzJjMTg1L2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtNC0yX18xNi00MS0xNy5tcDMifQ==.mp3" length="17243472" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/56ede458-2417-47cc-8ef7-69884d8c8340/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;If youre a Christian entrepreneur and youre serious about Kingdom impact, you better believe warfare is part of the assignment.&lt;/p&gt;&lt;p&gt;I recorded a different episode last night, then scrapped it this morning. This is the word. When you stop chasing the worlds definition of success and you start leveraging what God entrusted to you for the Kingdom, opposition tends to escalate. Things break. Things fall apart. Discouragement tries to move in and make you question whether you heard God at all.&lt;/p&gt;&lt;p&gt;Do not let the enemy win by taking your courage. Discouragement literally means to take courage, and once courage is gone, you hesitate, you second guess, and you shrink back. That is the tactic. The goal is not just to hit your business, but to hit your identity and your obedience.&lt;/p&gt;&lt;p&gt;Take it to the prayer room. Pray it out in the car. Get quiet and take everything back to your Abba Father. Be cautious with the noise, even when it sounds spiritual. Filter it. Bring it to Him directly. Then obey the instructions He gives you, even when they do not make sense on paper.&lt;/p&gt;&lt;p&gt;You are not fighting for victory. You are enforcing one that has already been won. Not today. Not tomorrow. Not ever.&lt;/p&gt;&lt;p&gt;#ChristianEntrepreneur #FaithInBusiness #KingdomImpact&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:11:58</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>16</itunes:episode><itunes:title>Christian Entrepreneurship &amp; Warfare</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Unapologetic Pricing: Keep Your Lamp Lit ]]></title><description><![CDATA[<p>Unapologetic pricing is not arrogance. It is clarity.</p><p>If your default is free, cheap, or discount language, pause.</p><p>Ask what that default is really revealing. Sometimes it is generosity, but then, a lot of times it's a cover for insecurity, old money mindsets, fear of rejection, or fear of being seen as cocky. That stuff will quietly undermine your business, if you let it.</p><p>What most people miss: Underpricing does not just hurt you. It can hurt your prospects. Low-ticket language can signal risk. It can make a serious buyer question your confidence, your competence, and whether you can facilitate their desired outcome. When this happens, they walk; not because you suck but because your language told them you might not be the safest option.</p><p>Where this further hurts you, and your team, is that undercharging drains your capacity. It forces you into work you don't love. It chokes your energy. It pulls you away from the people you are called to serve. That is not humility. That is self-sabotage veiled as kindness.</p><p>So we make the pivot: profitability and generosity are not enemies. Fair exchange is not greed. If you want to serve well, you need margin. You need strength. You need a business that can stay lit.</p><p>Chapters:</p><p>00:00 The Importance of Valuing Your Work</p><p>03:11 Understanding the Impact of Pricing on Perception</p><p>05:53 The Balance Between Generosity and Profitability</p><p>09:00 Navigating the Mindset Around Value and Pricing</p><p>12:05 Creating a Positive Impact Through Fair Pricing</p><p></p><p>Stop defaulting to free. Stop discounting out of guilt. Price with a clean conscience. Serve with full capacity.</p><p></p><p>#ChristianEntrepreneur #Pricing #BrandStrategy</p>]]></description><guid isPermaLink="false">65e9781b-ec0f-4116-8c4b-2f6e8a7baca1</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 26 Mar 2026 15:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/1126cf227339601f08ea540e81f47f0e6c215aea332c19c79674b229a37beeac/eyJlcGlzb2RlSWQiOiI2NWU5NzgxYi1lYzBmLTQxMTYtOGM0Yi0yZjZlOGE3YmFjYTEiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjljNTM2MjhmOGJiN2YxMDIzMTRiNTJiL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtMy0yNl9fMTQtMzUtMzUubXAzIn0=.mp3" length="24409382" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/65e9781b-ec0f-4116-8c4b-2f6e8a7baca1/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Unapologetic pricing is not arrogance. It is clarity.&lt;/p&gt;&lt;p&gt;If your default is free, cheap, or discount language, pause.&lt;/p&gt;&lt;p&gt;Ask what that default is really revealing. Sometimes it is generosity, but then, a lot of times it&apos;s a cover for insecurity, old money mindsets, fear of rejection, or fear of being seen as cocky. That stuff will quietly undermine your business, if you let it.&lt;/p&gt;&lt;p&gt;What most people miss: Underpricing does not just hurt you. It can hurt your prospects. Low-ticket language can signal risk. It can make a serious buyer question your confidence, your competence, and whether you can facilitate their desired outcome. When this happens, they walk; not because you suck but because your language told them you might not be the safest option.&lt;/p&gt;&lt;p&gt;Where this further hurts you, and your team, is that undercharging drains your capacity. It forces you into work you don&apos;t love. It chokes your energy. It pulls you away from the people you are called to serve. That is not humility. That is self-sabotage veiled as kindness.&lt;/p&gt;&lt;p&gt;So we make the pivot: profitability and generosity are not enemies. Fair exchange is not greed. If you want to serve well, you need margin. You need strength. You need a business that can stay lit.&lt;/p&gt;&lt;p&gt;Chapters:&lt;/p&gt;&lt;p&gt;00:00 The Importance of Valuing Your Work&lt;/p&gt;&lt;p&gt;03:11 Understanding the Impact of Pricing on Perception&lt;/p&gt;&lt;p&gt;05:53 The Balance Between Generosity and Profitability&lt;/p&gt;&lt;p&gt;09:00 Navigating the Mindset Around Value and Pricing&lt;/p&gt;&lt;p&gt;12:05 Creating a Positive Impact Through Fair Pricing&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Stop defaulting to free. Stop discounting out of guilt. Price with a clean conscience. Serve with full capacity.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;#ChristianEntrepreneur #Pricing #BrandStrategy&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:16:57</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>15</itunes:episode><itunes:title>Unapologetic Pricing: Keep Your Lamp Lit </itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Acting, Entrepreneurship, and the Assignment]]></title><description><![CDATA[<p>Kerri Fishencord is a health and wellness entrepreneur and integrative bodywork practitioner who has owned and operated a brick-and-mortar practice for 22 years. She is also an actress who has worked across projects from documentaries and immersive film to short films and upcoming television work.</p><p>In this conversation, Kerri breaks down what it looks like to follow Gods leading without second guessing, even in industries where rejection, delay, and “thats unlikely” are normal. We talk about marketplace ministry on set, why she does not limit herself to only Christian projects, and how love is supposed to look in real life: sacrificial, not transactional.</p><p>IN THIS EPISODE:<br />✅ How Kerri’s acting journey started: “You and Me are going into media”<br />✅ What it means to be “moved into position” through obedience<br />✅ Why she sees set life as a mission field, not just an opportunity<br />✅ “Love is not a transaction”: the difference between culture and Christ<br />✅ Why “three snaps empowerment” is fear in disguise<br />✅ Building a business without perfectionism: resilience, optimization, and raving fans<br />✅ The mindset shift that changed everything: just try</p><p>CONNECT WITH KERRI:<br />Facebook: <a rel="noopener noreferrer nofollow" href="https://www.facebook.com/kerri.banaitisfishencord.7" target="_blank"><b>https://www.facebook.com/kerri.banaitisfishencord.7</b></a><br />Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/kerri_fishencord_" target="_blank"><b>https://www.instagram.com/kerri_fishencord</b>_</a><br />TikTok: <a rel="noopener noreferrer nofollow" href="https://www.tiktok.com/@kbella2024" target="_blank"><b>https://www.tiktok.com/@kbella2024</b></a></p><p>Subscribe for more conversations on building a brand and a life you genuinely love.</p><p>#FaithAndBusiness #ChristianEntrepreneurship #PersonalBrand</p>]]></description><guid isPermaLink="false">ed00b120-65e0-4730-a633-075043c87261</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 19 Mar 2026 15:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/5766b4a0d6f2b30263ca47fec7d5752688bc00a2885d067257519e3fd8251f14/eyJlcGlzb2RlSWQiOiJlZDAwYjEyMC02NWUwLTQ3MzAtYTYzMy0wNzUwNDNjODcyNjEiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjliYmRlZDgyNGNhNjk1ZjQ4MjA5ZTQwL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtMy0xOV9fMTItMzItNDAubXAzIn0=.mp3" length="64489578" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/ed00b120-65e0-4730-a633-075043c87261/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Kerri Fishencord is a health and wellness entrepreneur and integrative bodywork practitioner who has owned and operated a brick-and-mortar practice for 22 years. She is also an actress who has worked across projects from documentaries and immersive film to short films and upcoming television work.&lt;/p&gt;&lt;p&gt;In this conversation, Kerri breaks down what it looks like to follow Gods leading without second guessing, even in industries where rejection, delay, and “thats unlikely” are normal. We talk about marketplace ministry on set, why she does not limit herself to only Christian projects, and how love is supposed to look in real life: sacrificial, not transactional.&lt;/p&gt;&lt;p&gt;IN THIS EPISODE:&lt;br /&gt;✅ How Kerri’s acting journey started: “You and Me are going into media”&lt;br /&gt;✅ What it means to be “moved into position” through obedience&lt;br /&gt;✅ Why she sees set life as a mission field, not just an opportunity&lt;br /&gt;✅ “Love is not a transaction”: the difference between culture and Christ&lt;br /&gt;✅ Why “three snaps empowerment” is fear in disguise&lt;br /&gt;✅ Building a business without perfectionism: resilience, optimization, and raving fans&lt;br /&gt;✅ The mindset shift that changed everything: just try&lt;/p&gt;&lt;p&gt;CONNECT WITH KERRI:&lt;br /&gt;Facebook: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.facebook.com/kerri.banaitisfishencord.7&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://www.facebook.com/kerri.banaitisfishencord.7&lt;/b&gt;&lt;/a&gt;&lt;br /&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/kerri_fishencord_&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://www.instagram.com/kerri_fishencord&lt;/b&gt;_&lt;/a&gt;&lt;br /&gt;TikTok: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.tiktok.com/@kbella2024&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://www.tiktok.com/@kbella2024&lt;/b&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;Subscribe for more conversations on building a brand and a life you genuinely love.&lt;/p&gt;&lt;p&gt;#FaithAndBusiness #ChristianEntrepreneurship #PersonalBrand&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:44:47</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>14</itunes:episode><itunes:title>Acting, Entrepreneurship, and the Assignment</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Pivot to Your Purpose (Interview with Dr. Tanesha Lawrence)]]></title><description><![CDATA[<p>Pivot to your <b><i>purpose</i></b>. Not your title. Not your income. Not what your family told you was safe. <b>Who have you been created to be?</b></p><p>Dr. Tanesha Lawrence is a family medicine physician, ordained minister, and life purpose coach. We talk about what keeps high-capacity people stuck even when the system is working: unprocessed wounds, people-pleasing, burnout, and identity confusion.</p><p>We also get specific about healing as a matter of getting to the root work, not just managing symptions.</p><p></p><p>IN THIS EPISODE:</p><ul><li>Why self-awareness is the gateway to healing</li><li>How abandonment can hide under “I was fine”</li><li>Burnout, resentment, and bitterness as warning lights</li><li>The difference between a good choice and a God choice</li><li>Why your calling can change, but your purpose does not</li><li>“As long as youre breathing, its not too late to pivot”</li></ul><p></p><p>CONNECT WITH DR. TANESHA LAWRENCE:<br />Spilling the Tea Life Coaching: <a rel="noopener noreferrer nofollow" href="https://spillingthetealifecoaching.com/" target="_blank"><b>https://spillingthetealifecoaching.com/</b></a><br /><br />Physician site: <a rel="noopener noreferrer nofollow" href="https://drtaneshalawrencemd.com/" target="_blank"><b>https://drtaneshalawrencemd.com/</b></a><br /><br />Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/stillirise323/" target="_blank">stillirise323</a><br /><br />YouTube: <a rel="noopener noreferrer nofollow" href="https://youtube.com/@spillingtheteawithdr.t2283?si=BrDcY_4i2QOj4c39" target="_blank"><b>https://youtube.com/@spillingtheteawithdr.t2283?si=BrDcY_4i2QOj4c39</b></a></p><p></p><p>Subscribe for more conversations on building a brand and a business you love.</p><p></p><p>#FaithAndBusiness #Purpose #ChristianEntrepreneurship</p>]]></description><guid isPermaLink="false">2e8a7d29-6d89-4c06-bfc3-43bf727c32cf</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 12 Mar 2026 15:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/90e2357d04cd96c05c1994be70d2aa74f709d9ef0d85a041c71801aa3957f751/eyJlcGlzb2RlSWQiOiIyZThhN2QyOS02ZDg5LTRjMDYtYmZjMy00M2JmNzI3YzMyY2YiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjliMmIwOTk4ZmM3ZTMyOWM0NjA4ODg0L2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtMy0xMl9fMTMtMjQtNTcubXAzIn0=.mp3" length="72642290" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/2e8a7d29-6d89-4c06-bfc3-43bf727c32cf/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Pivot to your &lt;b&gt;&lt;i&gt;purpose&lt;/i&gt;&lt;/b&gt;. Not your title. Not your income. Not what your family told you was safe. &lt;b&gt;Who have you been created to be?&lt;/b&gt;&lt;/p&gt;&lt;p&gt;Dr. Tanesha Lawrence is a family medicine physician, ordained minister, and life purpose coach. We talk about what keeps high-capacity people stuck even when the system is working: unprocessed wounds, people-pleasing, burnout, and identity confusion.&lt;/p&gt;&lt;p&gt;We also get specific about healing as a matter of getting to the root work, not just managing symptions.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;IN THIS EPISODE:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why self-awareness is the gateway to healing&lt;/li&gt;&lt;li&gt;How abandonment can hide under “I was fine”&lt;/li&gt;&lt;li&gt;Burnout, resentment, and bitterness as warning lights&lt;/li&gt;&lt;li&gt;The difference between a good choice and a God choice&lt;/li&gt;&lt;li&gt;Why your calling can change, but your purpose does not&lt;/li&gt;&lt;li&gt;“As long as youre breathing, its not too late to pivot”&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;CONNECT WITH DR. TANESHA LAWRENCE:&lt;br /&gt;Spilling the Tea Life Coaching: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://spillingthetealifecoaching.com/&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://spillingthetealifecoaching.com/&lt;/b&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Physician site: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://drtaneshalawrencemd.com/&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://drtaneshalawrencemd.com/&lt;/b&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/stillirise323/&quot; target=&quot;_blank&quot;&gt;stillirise323&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;YouTube: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://youtube.com/@spillingtheteawithdr.t2283?si=BrDcY_4i2QOj4c39&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://youtube.com/@spillingtheteawithdr.t2283?si=BrDcY_4i2QOj4c39&lt;/b&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Subscribe for more conversations on building a brand and a business you love.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;#FaithAndBusiness #Purpose #ChristianEntrepreneurship&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:50:27</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>13</itunes:episode><itunes:title>Pivot to Your Purpose (Interview with Dr. Tanesha Lawrence)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Building Your Brand from the Inside Out (Interview with Amy Dardis)]]></title><description><![CDATA[<p>Today I am joined by Amy Dardis of Clear Authentic Brands. Amy builds hiring systems based on brand identity. Not vibes. Not resumes. Brand DNA. She helps companies define what they value, what success looks like in a role, and how to hire and onboard people who will actually thrive in the seat.</p><p>If you are tired of turnover, tired of “good on paper” hires, and tired of cleaning up the same people problems on repeat, this conversation will give you a better way to think about it. We talk about why most hiring processes collect low-signal info, why vague core values do not guide behavior, and how clear expectations create healthier teams and better business outcomes.</p><p>IN THIS EPISODE:</p><ul><li>Why resumes do not tell you how someone is wired</li><li>The hidden cost of bad hires (performance issues, culture tension, customer impact)</li><li>What most job descriptions get wrong and why they attract the wrong people</li><li>How to define clear hiring criteria: traits, mindsets, and work style fit</li><li>Why “integrity” and “honesty” are too vague unless you define behaviors</li><li>How to set expectations early so the right people self-select in or out</li><li>Onboarding that actually sets people up to win (not just paperwork)</li><li>The quarterly check-in rhythm that keeps a pulse on performance and contribution</li><li>Why people are either your biggest competitive advantage or your biggest bottleneck</li></ul><p>CONNECT WITH AMY DARDIS: Website: <a rel="noopener noreferrer nofollow" href="https://www.clearauthenticbrands.com/" target="_blank">https://www.clearauthenticbrands.com/</a> Podcast: <a rel="noopener noreferrer nofollow" href="https://www.buildingaclearauthenticbrand.com/" target="_blank">https://www.buildingaclearauthenticbrand.com/</a></p><p>NEXT STEP: Subscribe for more conversations on building a brand and business you genuinely love.</p><p>#ClearAuthenticBrands #HiringSystems #BrandStrategy</p>]]></description><guid isPermaLink="false">64cefced-d752-433f-b598-112892f43df0</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 05 Mar 2026 16:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/f94011cd861ba3ddd35c6132e5947745bef328c7dde2a160f8bbc8823c0bf6b8/eyJlcGlzb2RlSWQiOiI2NGNlZmNlZC1kNzUyLTQzM2YtYjU5OC0xMTI4OTJmNDNkZjAiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjlhOGI0ZTFlZDdmZWM1OTM0YjA4N2UyL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtMy00X18yMy00MC0zMy5tcDMifQ==.mp3" length="83142887" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/64cefced-d752-433f-b598-112892f43df0/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;Today I am joined by Amy Dardis of Clear Authentic Brands. Amy builds hiring systems based on brand identity. Not vibes. Not resumes. Brand DNA. She helps companies define what they value, what success looks like in a role, and how to hire and onboard people who will actually thrive in the seat.&lt;/p&gt;&lt;p&gt;If you are tired of turnover, tired of “good on paper” hires, and tired of cleaning up the same people problems on repeat, this conversation will give you a better way to think about it. We talk about why most hiring processes collect low-signal info, why vague core values do not guide behavior, and how clear expectations create healthier teams and better business outcomes.&lt;/p&gt;&lt;p&gt;IN THIS EPISODE:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why resumes do not tell you how someone is wired&lt;/li&gt;&lt;li&gt;The hidden cost of bad hires (performance issues, culture tension, customer impact)&lt;/li&gt;&lt;li&gt;What most job descriptions get wrong and why they attract the wrong people&lt;/li&gt;&lt;li&gt;How to define clear hiring criteria: traits, mindsets, and work style fit&lt;/li&gt;&lt;li&gt;Why “integrity” and “honesty” are too vague unless you define behaviors&lt;/li&gt;&lt;li&gt;How to set expectations early so the right people self-select in or out&lt;/li&gt;&lt;li&gt;Onboarding that actually sets people up to win (not just paperwork)&lt;/li&gt;&lt;li&gt;The quarterly check-in rhythm that keeps a pulse on performance and contribution&lt;/li&gt;&lt;li&gt;Why people are either your biggest competitive advantage or your biggest bottleneck&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;CONNECT WITH AMY DARDIS: Website: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.clearauthenticbrands.com/&quot; target=&quot;_blank&quot;&gt;https://www.clearauthenticbrands.com/&lt;/a&gt; Podcast: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.buildingaclearauthenticbrand.com/&quot; target=&quot;_blank&quot;&gt;https://www.buildingaclearauthenticbrand.com/&lt;/a&gt;&lt;/p&gt;&lt;p&gt;NEXT STEP: Subscribe for more conversations on building a brand and business you genuinely love.&lt;/p&gt;&lt;p&gt;#ClearAuthenticBrands #HiringSystems #BrandStrategy&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:57:44</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>12</itunes:episode><itunes:title>Building Your Brand from the Inside Out (Interview with Amy Dardis)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[The Real Success
Story of Your Life]]></title><description><![CDATA[<p>The Real Success Story of Your Life is not trophies, applause, or a perfect track record. It is peace over performance, and identity that does not collapse when you miss the shot.</p><p>In this episode, author Peter Young shares how sports exposed the mind games that hold people back, why pressure is often a mindset problem, and how faith reframes success. We also talk about storytelling, writing, and why he refuses to hand human craft over to AI.</p><p>IN THIS EPISODE</p><ul><li>Peace over performance: redefining success</li><li>The “10 foot putt” analogy and what pressure really is</li><li>Identity in Christ vs identity in outcomes</li><li>Philippians 4:6-7 and John Wooden’s definition of success</li><li>Love the game vs needing something from it</li><li>Fear of failure in business: take the shot anyway</li><li>Training the mind: renewing it daily</li><li>Why stories teach better than lectures</li><li>Writing messy, editing hard, and building the right support team</li><li>AI and authorship: what should stay human</li></ul><p>CONNECT WITH PETER YOUNG<br /><a rel="noopener noreferrer nofollow" href="https://authorpeteryoung.com" target="_blank"><b>https://authorpeteryoung.com</b></a></p><p>BOOKS<br />Available on Amazon, Barnes and Noble, Kobo, and other retailers (search “Peter Young”).</p><p>MORE FROM LATRICIA MORRIS<br /><a rel="noopener noreferrer nofollow" href="https://thebrandrevivalist.com" target="_blank"><b>https://thebrandrevivalist.com</b></a><br /><a rel="noopener noreferrer nofollow" href="https://oxandiron.co" target="_blank"><b>https://oxandiron.co</b></a></p><p>CHAPTERS / TIMESTAMPS<br />0:00 Intro<br />0:23 Meet Peter Young<br />2:02 Identity and The Blue Team<br />4:32 Pressure and the 10 foot putt<br />7:55 Philippians 4 and John Wooden on success<br />10:10 Love the game vs needing something from it<br />12:54 Discernment and wisdom (James 1)<br />19:48 Business, failure, and taking the shot<br />22:22 Joshua and “get your feet wet first”<br />30:33 Rock bottom and clarity<br />38:26 Storytelling and the gospel<br />41:42 Publishing, editing, and building a team<br />45:45 AI and writing<br />55:03 Daily habits: Word and community<br />56:15 Where to find Peter</p><p></p><p><b>SUBSCRIBE</b><br />Subscribe for more conversations on building a brand and business you can actually live inside, and making the Kingdom impact you are called to make.</p><p>#ChristianLeadership #Mindset #FaithInBusiness</p>]]></description><guid isPermaLink="false">269729a5-bb82-4a35-9f9e-d5c590cdbf1e</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 26 Feb 2026 15:55:46 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/d4ab7ed933d27e4fa7557336f0cc059e97297ec588941fde472c9f1b18ea41c5/eyJlcGlzb2RlSWQiOiIyNjk3MjlhNS1iYjgyLTRhMzUtOWY5ZS1kNWM1OTBjZGJmMWUiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjlhMDZhYmFhYjliNjcxOGM0MzQ1M2IwL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtMi0yNl9fMTYtNDYtMi5tcDMifQ==.mp3" length="82407488" type="audio/mpeg"/><itunes:summary>&lt;p&gt;The Real Success Story of Your Life is not trophies, applause, or a perfect track record. It is peace over performance, and identity that does not collapse when you miss the shot.&lt;/p&gt;&lt;p&gt;In this episode, author Peter Young shares how sports exposed the mind games that hold people back, why pressure is often a mindset problem, and how faith reframes success. We also talk about storytelling, writing, and why he refuses to hand human craft over to AI.&lt;/p&gt;&lt;p&gt;IN THIS EPISODE&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Peace over performance: redefining success&lt;/li&gt;&lt;li&gt;The “10 foot putt” analogy and what pressure really is&lt;/li&gt;&lt;li&gt;Identity in Christ vs identity in outcomes&lt;/li&gt;&lt;li&gt;Philippians 4:6-7 and John Wooden’s definition of success&lt;/li&gt;&lt;li&gt;Love the game vs needing something from it&lt;/li&gt;&lt;li&gt;Fear of failure in business: take the shot anyway&lt;/li&gt;&lt;li&gt;Training the mind: renewing it daily&lt;/li&gt;&lt;li&gt;Why stories teach better than lectures&lt;/li&gt;&lt;li&gt;Writing messy, editing hard, and building the right support team&lt;/li&gt;&lt;li&gt;AI and authorship: what should stay human&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;CONNECT WITH PETER YOUNG&lt;br /&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://authorpeteryoung.com&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://authorpeteryoung.com&lt;/b&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;BOOKS&lt;br /&gt;Available on Amazon, Barnes and Noble, Kobo, and other retailers (search “Peter Young”).&lt;/p&gt;&lt;p&gt;MORE FROM LATRICIA MORRIS&lt;br /&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thebrandrevivalist.com&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://thebrandrevivalist.com&lt;/b&gt;&lt;/a&gt;&lt;br /&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://oxandiron.co&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://oxandiron.co&lt;/b&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;CHAPTERS / TIMESTAMPS&lt;br /&gt;0:00 Intro&lt;br /&gt;0:23 Meet Peter Young&lt;br /&gt;2:02 Identity and The Blue Team&lt;br /&gt;4:32 Pressure and the 10 foot putt&lt;br /&gt;7:55 Philippians 4 and John Wooden on success&lt;br /&gt;10:10 Love the game vs needing something from it&lt;br /&gt;12:54 Discernment and wisdom (James 1)&lt;br /&gt;19:48 Business, failure, and taking the shot&lt;br /&gt;22:22 Joshua and “get your feet wet first”&lt;br /&gt;30:33 Rock bottom and clarity&lt;br /&gt;38:26 Storytelling and the gospel&lt;br /&gt;41:42 Publishing, editing, and building a team&lt;br /&gt;45:45 AI and writing&lt;br /&gt;55:03 Daily habits: Word and community&lt;br /&gt;56:15 Where to find Peter&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;b&gt;SUBSCRIBE&lt;/b&gt;&lt;br /&gt;Subscribe for more conversations on building a brand and business you can actually live inside, and making the Kingdom impact you are called to make.&lt;/p&gt;&lt;p&gt;#ChristianLeadership #Mindset #FaithInBusiness&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:57:14</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>10</itunes:episode><itunes:title>The Real Success
Story of Your Life</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Building Abundant TV: Christian Media, Content, and Community (Interview with Rob Patz)]]></title><description><![CDATA[<p>Marketplace ministry is not a Sunday-only concept. It is a way of operating in business with integrity, joy, and excellence.</p><p>Rob Patz, founder of Abundant TV (the fastest-growing Christian television network in the world) and Coastal Media, sits down with LaTricia Morris to discuss what it takes to build Christian media that reaches people, lead with transparency in hard seasons, and shepherd the community you build.</p><p>In this episode, Rob shares:</p><ul><li>How his pastor-entrepreneur parents shaped his worldview on business and faith</li><li>The moment 60% of his business walked out the door and what God taught him about trust</li><li>Why Christian leaders must maintain the same posture in the palace and the lion's den</li><li>Practical content strategy: hook attention, build narrative, evolve your show</li><li>Why community is the product around your content and how to shepherd it with integrity</li><li>The 1% rule and why this is "the year of next"</li></ul><hr /><h2>Links Mentioned</h2><p>Rob Patz:</p><ul><li><a rel="noopener noreferrer nofollow" href="https://abundanttv.com/" target="_blank">https://abundanttv.com/</a></li><li><a rel="noopener noreferrer nofollow" href="https://www.facebook.com/rob.patz/" target="_blank">https://www.facebook.com/rob.patz/</a></li><li><a rel="noopener noreferrer nofollow" href="https://www.instagram.com/robpatz/?hl=en" target="_blank">https://www.instagram.com/robpatz/?hl=en</a></li><li><a rel="noopener noreferrer nofollow" href="https://x.com/robsgm?lang=en" target="_blank">https://x.com/robsgm?lang=en</a></li></ul><p>LaTricia Morris:</p><ul><li><a rel="noopener noreferrer nofollow" href="https://thebrandrevivalist.com" target="_blank">https://thebrandrevivalist.com</a></li><li><a rel="noopener noreferrer nofollow" href="https://oxandiron.co" target="_blank">https://oxandiron.co</a></li></ul><hr /><h2>Timestamps</h2><p>0:00 Intro<br />0:24 Pastor's home + entrepreneur's home<br />3:03 Living your faith consistently<br />5:39 When 60% of business walked out<br />8:03 Trust in hard times<br />9:57 Palace and lion's den leadership<br />12:57 Wrong metrics for God's presence<br />16:00 The 1% rule and "the year of next"<br />22:45 Arrow and precision<br />24:49 "Suddenly" and the 10-year overnight success<br />40:17 Hooking attention in 30-60 seconds<br />42:45 Reviewing your last five episodes<br />46:57 Building narrative and goals<br />52:16 Community and consumer experience<br />59:43 Shepherding your people<br />1:01:44 Where to find Rob</p>]]></description><guid isPermaLink="false">4d8507f7-98ef-4049-8382-2143b1a600a3</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 19 Feb 2026 16:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/73720ccdb17eba4089cfc46ffc5a91a7d3803bcfeb573b164a93e82a6a58520c/eyJlcGlzb2RlSWQiOiI0ZDg1MDdmNy05OGVmLTQwNDktODM4Mi0yMTQzYjFhNjAwYTMiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk5NjcwNDkxYzUzNzQ3NGE3NWJiYTY0L2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtMi0xOV9fMy03LTUubXAzIn0=.mp3" length="90335129" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Marketplace ministry is not a Sunday-only concept. It is a way of operating in business with integrity, joy, and excellence.&lt;/p&gt;&lt;p&gt;Rob Patz, founder of Abundant TV (the fastest-growing Christian television network in the world) and Coastal Media, sits down with LaTricia Morris to discuss what it takes to build Christian media that reaches people, lead with transparency in hard seasons, and shepherd the community you build.&lt;/p&gt;&lt;p&gt;In this episode, Rob shares:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;How his pastor-entrepreneur parents shaped his worldview on business and faith&lt;/li&gt;&lt;li&gt;The moment 60% of his business walked out the door and what God taught him about trust&lt;/li&gt;&lt;li&gt;Why Christian leaders must maintain the same posture in the palace and the lion&apos;s den&lt;/li&gt;&lt;li&gt;Practical content strategy: hook attention, build narrative, evolve your show&lt;/li&gt;&lt;li&gt;Why community is the product around your content and how to shepherd it with integrity&lt;/li&gt;&lt;li&gt;The 1% rule and why this is &quot;the year of next&quot;&lt;/li&gt;&lt;/ul&gt;&lt;hr /&gt;&lt;h2&gt;Links Mentioned&lt;/h2&gt;&lt;p&gt;Rob Patz:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://abundanttv.com/&quot; target=&quot;_blank&quot;&gt;https://abundanttv.com/&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.facebook.com/rob.patz/&quot; target=&quot;_blank&quot;&gt;https://www.facebook.com/rob.patz/&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/robpatz/?hl=en&quot; target=&quot;_blank&quot;&gt;https://www.instagram.com/robpatz/?hl=en&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://x.com/robsgm?lang=en&quot; target=&quot;_blank&quot;&gt;https://x.com/robsgm?lang=en&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;LaTricia Morris:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thebrandrevivalist.com&quot; target=&quot;_blank&quot;&gt;https://thebrandrevivalist.com&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://oxandiron.co&quot; target=&quot;_blank&quot;&gt;https://oxandiron.co&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;hr /&gt;&lt;h2&gt;Timestamps&lt;/h2&gt;&lt;p&gt;0:00 Intro&lt;br /&gt;0:24 Pastor&apos;s home + entrepreneur&apos;s home&lt;br /&gt;3:03 Living your faith consistently&lt;br /&gt;5:39 When 60% of business walked out&lt;br /&gt;8:03 Trust in hard times&lt;br /&gt;9:57 Palace and lion&apos;s den leadership&lt;br /&gt;12:57 Wrong metrics for God&apos;s presence&lt;br /&gt;16:00 The 1% rule and &quot;the year of next&quot;&lt;br /&gt;22:45 Arrow and precision&lt;br /&gt;24:49 &quot;Suddenly&quot; and the 10-year overnight success&lt;br /&gt;40:17 Hooking attention in 30-60 seconds&lt;br /&gt;42:45 Reviewing your last five episodes&lt;br /&gt;46:57 Building narrative and goals&lt;br /&gt;52:16 Community and consumer experience&lt;br /&gt;59:43 Shepherding your people&lt;br /&gt;1:01:44 Where to find Rob&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>01:02:44</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>9</itunes:episode><itunes:title>Building Abundant TV: Christian Media, Content, and Community (Interview with Rob Patz)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Stepping into Music. Stepping Out in Faith.]]></title><description><![CDATA[<p>Debbie Fisher joins LaTricia Morris (The Brand Revivalist, Ox &amp; Iron) to talk about what happens when you give God a real yes.</p><p>Debbie shares how she walked away from music for years after believing the lie that she was not good enough, then returned to songwriting and recording through a series of obedient next steps. The conversation covers mission, identity, stamina, discernment, and the real business side of being an independent artist.</p><p>This episode is for the creator who feels called, feels behind, and needs a practical way to move again.</p><h2>3) In This Episode</h2><ul><li>What it looks like to give God your yes without having the whole map</li><li>Success as faithfulness and peace, not applause</li><li>The mind game of creative work: stamina, thick skin, and discernment</li><li>The real costs of releasing music (copyright, production, marketing, distribution)</li><li>Building a personal brand as an artist without selling your soul</li><li>Why live events matter, and how to extend your runway in a demanding season</li><li>A word for the creator in a wilderness season: research, take one step, repeat</li></ul><h2>4) Connect With Debbie Fisher</h2><ul><li>Website: <a rel="noopener noreferrer nofollow" href="http://www.debbiefishermusic.com" target="_blank">http://www.debbiefishermusic.com</a></li><li>Facebook: <a rel="noopener noreferrer nofollow" href="https://www.facebook.com/ddfisher2003" target="_blank">https://www.facebook.com/ddfisher2003</a></li><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/ddfisher2003/" target="_blank">https://www.instagram.com/ddfisher2003/</a></li><li>TikTok: <a rel="noopener noreferrer nofollow" href="https://www.tiktok.com/@debbiefishermusic" target="_blank">https://www.tiktok.com/@debbiefishermusic</a></li><li>YouTube: <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@debbiefishermusic4503" target="_blank">https://www.youtube.com/@debbiefishermusic4503</a></li></ul><p>Find Debbie on iTunes, Spotify, and other streaming platforms under her artist name: <b>Debbie Fisher</b>.</p><h2>5) Subscribe + Next Step</h2><p>If this conversation served you, subscribe and share it with a creator who needs courage to take the next step.</p><p>More from LaTricia Morris and The Brand Revivalist: <a rel="noopener noreferrer nofollow" href="https://thebrandrevivalist.com" target="_blank">https://thebrandrevivalist.com</a></p><h2>6) Chapters / Timestamps (edit times to match your upload)</h2><p>00:00 Intro + welcome<br />00:24 Debbie's background in music + the gap years<br />01:53 The yes moment + accelerated momentum<br />04:03 Detours, calling, and provision<br />07:44 Mission behind the music + faith country to mainstream<br />12:43 The real business of music (costs, marketing, distribution)<br />16:13 Extending your runway: stamina, grit, and support<br />19:08 Discernment in opportunities and connections<br />23:26 Personal brand as an artist + differentiation<br />28:16 Distribution channels + diversifying the strategy<br />31:15 Peace, capacity, and seasons of life<br />40:18 A word for the creator in the wilderness<br />42:53 Where to find Debbie + closing</p>]]></description><guid isPermaLink="false">e62ca5d9-d743-439f-bb03-6a38ba6e84ce</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 12 Feb 2026 17:08:10 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/bf73835c3b99a260c06928876c0cca29e19059dbfddd6c423f9c6aea52ed9859/eyJlcGlzb2RlSWQiOiJlNjJjYTVkOS1kNzQzLTQzOWYtYmIwMy02YTM4YmE2ZTg0Y2UiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk4ZTA0MjMzNmZhNTQ4YzkzNzlhOTQ4L2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtMi0xMl9fMTctNDctMzEubXAzIn0=.mp3" length="62201251" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Debbie Fisher joins LaTricia Morris (The Brand Revivalist, Ox &amp;amp; Iron) to talk about what happens when you give God a real yes.&lt;/p&gt;&lt;p&gt;Debbie shares how she walked away from music for years after believing the lie that she was not good enough, then returned to songwriting and recording through a series of obedient next steps. The conversation covers mission, identity, stamina, discernment, and the real business side of being an independent artist.&lt;/p&gt;&lt;p&gt;This episode is for the creator who feels called, feels behind, and needs a practical way to move again.&lt;/p&gt;&lt;h2&gt;3) In This Episode&lt;/h2&gt;&lt;ul&gt;&lt;li&gt;What it looks like to give God your yes without having the whole map&lt;/li&gt;&lt;li&gt;Success as faithfulness and peace, not applause&lt;/li&gt;&lt;li&gt;The mind game of creative work: stamina, thick skin, and discernment&lt;/li&gt;&lt;li&gt;The real costs of releasing music (copyright, production, marketing, distribution)&lt;/li&gt;&lt;li&gt;Building a personal brand as an artist without selling your soul&lt;/li&gt;&lt;li&gt;Why live events matter, and how to extend your runway in a demanding season&lt;/li&gt;&lt;li&gt;A word for the creator in a wilderness season: research, take one step, repeat&lt;/li&gt;&lt;/ul&gt;&lt;h2&gt;4) Connect With Debbie Fisher&lt;/h2&gt;&lt;ul&gt;&lt;li&gt;Website: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://www.debbiefishermusic.com&quot; target=&quot;_blank&quot;&gt;http://www.debbiefishermusic.com&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Facebook: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.facebook.com/ddfisher2003&quot; target=&quot;_blank&quot;&gt;https://www.facebook.com/ddfisher2003&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/ddfisher2003/&quot; target=&quot;_blank&quot;&gt;https://www.instagram.com/ddfisher2003/&lt;/a&gt;&lt;/li&gt;&lt;li&gt;TikTok: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.tiktok.com/@debbiefishermusic&quot; target=&quot;_blank&quot;&gt;https://www.tiktok.com/@debbiefishermusic&lt;/a&gt;&lt;/li&gt;&lt;li&gt;YouTube: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.youtube.com/@debbiefishermusic4503&quot; target=&quot;_blank&quot;&gt;https://www.youtube.com/@debbiefishermusic4503&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Find Debbie on iTunes, Spotify, and other streaming platforms under her artist name: &lt;b&gt;Debbie Fisher&lt;/b&gt;.&lt;/p&gt;&lt;h2&gt;5) Subscribe + Next Step&lt;/h2&gt;&lt;p&gt;If this conversation served you, subscribe and share it with a creator who needs courage to take the next step.&lt;/p&gt;&lt;p&gt;More from LaTricia Morris and The Brand Revivalist: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thebrandrevivalist.com&quot; target=&quot;_blank&quot;&gt;https://thebrandrevivalist.com&lt;/a&gt;&lt;/p&gt;&lt;h2&gt;6) Chapters / Timestamps (edit times to match your upload)&lt;/h2&gt;&lt;p&gt;00:00 Intro + welcome&lt;br /&gt;00:24 Debbie&apos;s background in music + the gap years&lt;br /&gt;01:53 The yes moment + accelerated momentum&lt;br /&gt;04:03 Detours, calling, and provision&lt;br /&gt;07:44 Mission behind the music + faith country to mainstream&lt;br /&gt;12:43 The real business of music (costs, marketing, distribution)&lt;br /&gt;16:13 Extending your runway: stamina, grit, and support&lt;br /&gt;19:08 Discernment in opportunities and connections&lt;br /&gt;23:26 Personal brand as an artist + differentiation&lt;br /&gt;28:16 Distribution channels + diversifying the strategy&lt;br /&gt;31:15 Peace, capacity, and seasons of life&lt;br /&gt;40:18 A word for the creator in the wilderness&lt;br /&gt;42:53 Where to find Debbie + closing&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:43:12</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>8</itunes:episode><itunes:title>Stepping into Music. Stepping Out in Faith.</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Christianity, Entrepreneurship & Depression]]></title><description><![CDATA[<p>Some of y'all may not love what I'm about to say, but the struggle you have been going through may be one of the greatest gifts God could have given you.</p><p></p><p>In this episode, we're tackling depression, darkness, and the battle of the mind for Christians in leadership and entrepreneurship head-on. This is a taboo topic in too many circles, and it is costing people their peace, their health, and sometimes their lives.</p><p></p><p>If you are in a hard season right now, I want you to hear me: you are not alone, you are not disqualified, and you are not powerless. There is warfare between the giving of the vision and the taking of the land. The discipline is learning to take thoughts captive, reframe the narrative, and return to truth.</p><p></p><p>If you want help building a brand and business with clarity, and conviction, start here:<br />Work with me: <a rel="noopener noreferrer nofollow" href="https://thebrandrevivalist.com" target="_blank">https://thebrandrevivalist.com</a></p><h2>In This Episode</h2><ul><li>Why depression and anxiety are more common in entrepreneurship than most people admit</li><li>Why Christians are not immune to darkness, and why that does not mean you have missed it</li><li>Elijah after Mount Carmel: the crash, the cave, and God's reframe</li><li>Philippians 3: pressing on when life gets long and heavy</li><li>The battle of the mind: reframing, renewing, and returning to truth</li><li>Why the enemy wants you out of the game - and why you are dangerous to darkness</li><li>Practical reframing questions to help you get traction again</li></ul><h2>Scripture Mentioned</h2><ul><li>Philippians 3 - pressing on, forgetting what is behind, straining toward what is ahead</li><li>2 Corinthians 12:10 - when I am weak, then I am strong</li><li>Romans 8 - nothing can separate us from the love of God through Christ Jesus</li></ul><h2>Reframing Questions (Journal These)</h2><ul><li>What are you learning or taking from this season?</li><li>Is there something you will never do again, or will consistently adopt for the future?</li><li>What part of you do you see God burning out as you prepare for the next season?</li><li>What is surfacing internally that needs to be dealt with?</li><li>How does what you are thinking measure up to the Word of God?</li><li>Does what you are thinking align with your royal identity in Christ?</li></ul><h2>Next Step</h2><p>If you want to build a brand that is clear, enforceable, and aligned with who God made you to be, go here:<br /><a rel="noopener noreferrer nofollow" href="https://thebrandrevivalist.com" target="_blank">https://thebrandrevivalist.com</a></p><p></p><p>And if this episode served you, please <b>SUBSCRIBE </b>so you do not miss what is next.</p>]]></description><guid isPermaLink="false">6466be38-31e3-4611-9ba9-72d91bf5087b</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Tue, 03 Feb 2026 23:57:56 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/a1cd9a5ef2bd3a5e12dfadeefd962b0b4cbd910fe324cad0e4d962120b30b8a4/eyJlcGlzb2RlSWQiOiI2NDY2YmUzOC0zMWUzLTQ2MTEtOWJhOS03MmQ5MWJmNTA4N2IiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk4MjJkMWFiMTY2NjMwOWZlMDc2ZjVjL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtMi0zX18xOC0xNS02Lm1wMyJ9.mp3" length="49185375" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Some of y&apos;all may not love what I&apos;m about to say, but the struggle you have been going through may be one of the greatest gifts God could have given you.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;In this episode, we&apos;re tackling depression, darkness, and the battle of the mind for Christians in leadership and entrepreneurship head-on. This is a taboo topic in too many circles, and it is costing people their peace, their health, and sometimes their lives.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;If you are in a hard season right now, I want you to hear me: you are not alone, you are not disqualified, and you are not powerless. There is warfare between the giving of the vision and the taking of the land. The discipline is learning to take thoughts captive, reframe the narrative, and return to truth.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;If you want help building a brand and business with clarity, and conviction, start here:&lt;br /&gt;Work with me: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thebrandrevivalist.com&quot; target=&quot;_blank&quot;&gt;https://thebrandrevivalist.com&lt;/a&gt;&lt;/p&gt;&lt;h2&gt;In This Episode&lt;/h2&gt;&lt;ul&gt;&lt;li&gt;Why depression and anxiety are more common in entrepreneurship than most people admit&lt;/li&gt;&lt;li&gt;Why Christians are not immune to darkness, and why that does not mean you have missed it&lt;/li&gt;&lt;li&gt;Elijah after Mount Carmel: the crash, the cave, and God&apos;s reframe&lt;/li&gt;&lt;li&gt;Philippians 3: pressing on when life gets long and heavy&lt;/li&gt;&lt;li&gt;The battle of the mind: reframing, renewing, and returning to truth&lt;/li&gt;&lt;li&gt;Why the enemy wants you out of the game - and why you are dangerous to darkness&lt;/li&gt;&lt;li&gt;Practical reframing questions to help you get traction again&lt;/li&gt;&lt;/ul&gt;&lt;h2&gt;Scripture Mentioned&lt;/h2&gt;&lt;ul&gt;&lt;li&gt;Philippians 3 - pressing on, forgetting what is behind, straining toward what is ahead&lt;/li&gt;&lt;li&gt;2 Corinthians 12:10 - when I am weak, then I am strong&lt;/li&gt;&lt;li&gt;Romans 8 - nothing can separate us from the love of God through Christ Jesus&lt;/li&gt;&lt;/ul&gt;&lt;h2&gt;Reframing Questions (Journal These)&lt;/h2&gt;&lt;ul&gt;&lt;li&gt;What are you learning or taking from this season?&lt;/li&gt;&lt;li&gt;Is there something you will never do again, or will consistently adopt for the future?&lt;/li&gt;&lt;li&gt;What part of you do you see God burning out as you prepare for the next season?&lt;/li&gt;&lt;li&gt;What is surfacing internally that needs to be dealt with?&lt;/li&gt;&lt;li&gt;How does what you are thinking measure up to the Word of God?&lt;/li&gt;&lt;li&gt;Does what you are thinking align with your royal identity in Christ?&lt;/li&gt;&lt;/ul&gt;&lt;h2&gt;Next Step&lt;/h2&gt;&lt;p&gt;If you want to build a brand that is clear, enforceable, and aligned with who God made you to be, go here:&lt;br /&gt;&lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://thebrandrevivalist.com&quot; target=&quot;_blank&quot;&gt;https://thebrandrevivalist.com&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;And if this episode served you, please &lt;b&gt;SUBSCRIBE &lt;/b&gt;so you do not miss what is next.&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:34:09</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>7</itunes:episode><itunes:title>Christianity, Entrepreneurship &amp; Depression</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Faith, Conviction, and Building a Brand With Substance (with Adele Latu)]]></title><description><![CDATA[<p>Faith isn’t a trend and neither is the cross we where as a symbol of our faith.</p><p>In this episode, I’m joined by <b>Adele Latu</b> from Australia, founder of <b>Soul Submitted Designs</b>, a faith-forward apparel brand built with conviction, quality, and a clear gospel backbone.</p><p>We talk about:</p><ul><li>Why “Christian symbols” without Christian substance is a problem</li><li>What it really takes to be unapologetic about faith in public</li><li>Why excellence and integrity matter in Kingdom business</li><li>How mentorship (especially for Gen Z) creates safe space, strength, and direction</li></ul><p>If you’ve been called to build something with God—and you’re trying to do it with clarity, courage, and standards—this one will meet you.</p><p>Connect with Adele / Soul Submitted Designs:<br />Website: <a rel="noopener noreferrer nofollow" href="https://soulsubmitteddesigns.com/en-us" target="_blank"><b>https://soulsubmitteddesigns.com/en-us</b></a><br /><br />YouTube: <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@SoulSubmittedDesigns" target="_blank"><b>https://www.youtube.com/@SoulSubmittedDesigns</b></a><br /><br />Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/soul_submitted_designs/?hl=en" target="_blank"><b>https://www.instagram.com/soul_submitted_designs/?hl=en</b></a><br /><br />Facebook: <a rel="noopener noreferrer nofollow" href="https://www.facebook.com/soulsubmitteddesigns" target="_blank"><b>https://www.facebook.com/soulsubmitteddesigns</b></a></p><p>#ChristianEntrepreneur #KingdomBusiness #FaithInBusiness #BrandStrategy #ChristianBusiness #MarketplaceMinistry #Entrepreneurship #Branding </p>]]></description><guid isPermaLink="false">35f11cb2-51a7-43ba-a7f5-4f4caec83ce3</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 29 Jan 2026 16:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/9f51d027e407ce8dec9ad30e754a133528717f5f6869a51c4df3cfa058dd1697/eyJlcGlzb2RlSWQiOiIzNWYxMWNiMi01MWE3LTQzYmEtYTdmNS00ZjRjYWVjODNjZTMiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk3OTY4ODEyNWVhZTQzYjYyMDViOTVhL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtMS0yOF9fMi0zOC05Lm1wMyJ9.mp3" length="36110904" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Faith isn’t a trend and neither is the cross we where as a symbol of our faith.&lt;/p&gt;&lt;p&gt;In this episode, I’m joined by &lt;b&gt;Adele Latu&lt;/b&gt; from Australia, founder of &lt;b&gt;Soul Submitted Designs&lt;/b&gt;, a faith-forward apparel brand built with conviction, quality, and a clear gospel backbone.&lt;/p&gt;&lt;p&gt;We talk about:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why “Christian symbols” without Christian substance is a problem&lt;/li&gt;&lt;li&gt;What it really takes to be unapologetic about faith in public&lt;/li&gt;&lt;li&gt;Why excellence and integrity matter in Kingdom business&lt;/li&gt;&lt;li&gt;How mentorship (especially for Gen Z) creates safe space, strength, and direction&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;If you’ve been called to build something with God—and you’re trying to do it with clarity, courage, and standards—this one will meet you.&lt;/p&gt;&lt;p&gt;Connect with Adele / Soul Submitted Designs:&lt;br /&gt;Website: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://soulsubmitteddesigns.com/en-us&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://soulsubmitteddesigns.com/en-us&lt;/b&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;YouTube: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.youtube.com/@SoulSubmittedDesigns&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://www.youtube.com/@SoulSubmittedDesigns&lt;/b&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Instagram: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.instagram.com/soul_submitted_designs/?hl=en&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://www.instagram.com/soul_submitted_designs/?hl=en&lt;/b&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Facebook: &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.facebook.com/soulsubmitteddesigns&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;https://www.facebook.com/soulsubmitteddesigns&lt;/b&gt;&lt;/a&gt;&lt;/p&gt;&lt;p&gt;#ChristianEntrepreneur #KingdomBusiness #FaithInBusiness #BrandStrategy #ChristianBusiness #MarketplaceMinistry #Entrepreneurship #Branding &lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:56:43</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>6</itunes:episode><itunes:title>Faith, Conviction, and Building a Brand With Substance (with Adele Latu)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[The Death of MTV: What Brands Should Learn from the Rise & Fall of the Video Star]]></title><description><![CDATA[<p>MTV once ruled the world of music and pop culture, shaping generations and creating icons. But as technology evolved and consumer expectations shifted, the brand that once defined "cool" struggled to keep up. So, what happened? And more importantly, what can YOU learn from their story to avoid the same fate in your business?</p><p>In this episode, we dive into:<br />🎸 MTV’s rise to cultural dominance and how they built an empire.<br />📉 The market forces and tech evolution that led to their decline.<br />💡 Actionable lessons on staying relevant, evolving with your audience, and creating meaningful connections.</p><p>Whether you're a business owner, marketer, or just someone fascinated by the intersection of culture and strategy, this episode is packed with insights to help you level up and future-proof your brand.</p><p>👉 <b>Don’t miss out on more game-changing insights! Hit that subscribe button and join us as we explore the strategies that keep brands thriving in an ever-changing world</b></p>]]></description><guid isPermaLink="false">51bdd41b-da6b-402b-9ab7-f20fbe876e9b</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 08 Jan 2026 17:00:00 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/41ad90469bfd40485f3c6dde06fab3d42c307a1663da8f9190fb61901c09bda4/eyJlcGlzb2RlSWQiOiI1MWJkZDQxYi1kYTZiLTQwMmItOWFiNy1mMjBmYmU4NzZlOWIiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk1NzIxMjg4MzhhYjg5Njk2OWE5YjM4L2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtMS0yX18yLTM2LTQwLm1wMyJ9.mp3" length="6912512" type="audio/mpeg"/><itunes:summary>&lt;p&gt;MTV once ruled the world of music and pop culture, shaping generations and creating icons. But as technology evolved and consumer expectations shifted, the brand that once defined &quot;cool&quot; struggled to keep up. So, what happened? And more importantly, what can YOU learn from their story to avoid the same fate in your business?&lt;/p&gt;&lt;p&gt;In this episode, we dive into:&lt;br /&gt;🎸 MTV’s rise to cultural dominance and how they built an empire.&lt;br /&gt;📉 The market forces and tech evolution that led to their decline.&lt;br /&gt;💡 Actionable lessons on staying relevant, evolving with your audience, and creating meaningful connections.&lt;/p&gt;&lt;p&gt;Whether you&apos;re a business owner, marketer, or just someone fascinated by the intersection of culture and strategy, this episode is packed with insights to help you level up and future-proof your brand.&lt;/p&gt;&lt;p&gt;👉 &lt;b&gt;Don’t miss out on more game-changing insights! Hit that subscribe button and join us as we explore the strategies that keep brands thriving in an ever-changing world&lt;/b&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:09:32</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>5</itunes:episode><itunes:title>The Death of MTV: What Brands Should Learn from the Rise &amp; Fall of the Video Star</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[How Top Brands Are Using World-Building to Create Killer Demand in 2026]]></title><description><![CDATA[<p>Top brands in 2026 won’t win with stupid gimmicks or by being the squeakiest wheel. They’ll win by building worlds customers want to step into.</p><p></p><p>In this video, I break down:</p><ul><li>Why you’re not losing to “better companies” (you’re losing to better marketing + brand strategy)</li><li>Why demand starts with expectation</li><li>The shift from information to immersion</li><li>The 3 steps to world building: Vibe → Immersion → a signature 4D moment</li></ul><p></p><p>The Question: does your brand create a reaction—or does it require an explanation?<br /></p><p>Subscribe if you’re done blending in and ready to build demand on purpose.</p><p></p><p>#worldbuilding #brandstrategy #branding #marketingstrategy #demandgeneration</p>]]></description><guid isPermaLink="false">488d729e-5e63-496e-afcb-6e80bb7a5fa0</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Wed, 31 Dec 2025 21:55:50 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/fc67a3437cef52b4ff7ae47354328af4f6c4e2e36e0830c67f3e99f2988ecfb9/eyJlcGlzb2RlSWQiOiI0ODhkNzI5ZS01ZTYzLTQ5NmUtYWZjYi02ZTgwYmI3YTVmYTAiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk1NThmZGVkZWFkOTIzMzU1YzQ1NzUyL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjUtMTItMzFfXzIyLTQtMzAubXAzIn0=.mp3" length="6677641" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Top brands in 2026 won’t win with stupid gimmicks or by being the squeakiest wheel. They’ll win by building worlds customers want to step into.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;In this video, I break down:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;Why you’re not losing to “better companies” (you’re losing to better marketing + brand strategy)&lt;/li&gt;&lt;li&gt;Why demand starts with expectation&lt;/li&gt;&lt;li&gt;The shift from information to immersion&lt;/li&gt;&lt;li&gt;The 3 steps to world building: Vibe → Immersion → a signature 4D moment&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;The Question: does your brand create a reaction—or does it require an explanation?&lt;br /&gt;&lt;/p&gt;&lt;p&gt;Subscribe if you’re done blending in and ready to build demand on purpose.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;#worldbuilding #brandstrategy #branding #marketingstrategy #demandgeneration&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:08:49</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>4</itunes:episode><itunes:title>How Top Brands Are Using World-Building to Create Killer Demand in 2026</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[What Entrepreneurship Really Is (The Invitation)]]></title><description><![CDATA[<p><b>Can we stop pretending entrepreneurship is all sunshine and rented Bentleys?</b></p><p></p><p>Nobody wants to talk about what it actually costs to build something from scratch, especially when you didn't get handed a silver platter.</p><p></p><p>I'm talking about the times you're dressed to the nines, showing up like you've got it all together, but inside you're like "what the hell am I missing here?"</p><p></p><p>The finances. The family time you sacrifice. The stress that sits on your chest.,, There's a reason depression and anxiety are 3-4x higher in entrepreneurs than the average person. We're carrying a LOT.</p><p></p><p>But here's the real deal:</p><p><b>Entrepreneurship isn't just a job title. It's a calling. An anointing.</b></p><p></p><p>When God sets your feet on this path, you're not doing it alone. You're walking hand-in-hand with Him across a chasm the world can't even see a bridge for.</p><p></p><p>Yeah, people are gonna think you're crazy. They won't get it. The resources won't make sense. But if God called you to build it, He's gonna see you through it.</p><p></p><p>The hardest part is not the strategy or logistics. <b>It's letting God mold you into the leader you were meant to be.</b></p><p></p><p>So stop trying to carry all the weight alone. If God ain't big enough, you got bigger problems. Trust He's got you.</p><p></p><p>👉 <b>SUBSCRIBE</b> for real talk on branding, faith, and building a legacy.</p><p>🔗 <a rel="noopener noreferrer nofollow" href="http://thebrandrevivalist.com" target="_blank"><b>thebrandrevivalist.com</b></a></p>]]></description><guid isPermaLink="false">4404cd52-ddbf-4121-81cb-de6e9ea231ef</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Mon, 01 Dec 2025 19:06:40 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/8875a1157ad5e7d06e3cd8d1eb48211672e5abc626a92e85e0d0f7857a833b9c/eyJlcGlzb2RlSWQiOiI0NDA0Y2Q1Mi1kZGJmLTQxMjEtODFjYi1kZTZlOWVhMjMxZWYiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjkyZGUyMTk5YTMwYzU5MzA2NDk0ODQyL2xhdHJpY2lhLW1vcnJpc3Mtc3R1ZGlvLWNvbXBvc2VyLTIwMjUtMTItMV9fMTktNDQtNDEubXAzIn0=.mp3" length="3619560" type="audio/mpeg"/><itunes:summary>&lt;p&gt;&lt;b&gt;Can we stop pretending entrepreneurship is all sunshine and rented Bentleys?&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Nobody wants to talk about what it actually costs to build something from scratch, especially when you didn&apos;t get handed a silver platter.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;I&apos;m talking about the times you&apos;re dressed to the nines, showing up like you&apos;ve got it all together, but inside you&apos;re like &quot;what the hell am I missing here?&quot;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;The finances. The family time you sacrifice. The stress that sits on your chest.,, There&apos;s a reason depression and anxiety are 3-4x higher in entrepreneurs than the average person. We&apos;re carrying a LOT.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;But here&apos;s the real deal:&lt;/p&gt;&lt;p&gt;&lt;b&gt;Entrepreneurship isn&apos;t just a job title. It&apos;s a calling. An anointing.&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;When God sets your feet on this path, you&apos;re not doing it alone. You&apos;re walking hand-in-hand with Him across a chasm the world can&apos;t even see a bridge for.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;Yeah, people are gonna think you&apos;re crazy. They won&apos;t get it. The resources won&apos;t make sense. But if God called you to build it, He&apos;s gonna see you through it.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;The hardest part is not the strategy or logistics. &lt;b&gt;It&apos;s letting God mold you into the leader you were meant to be.&lt;/b&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;So stop trying to carry all the weight alone. If God ain&apos;t big enough, you got bigger problems. Trust He&apos;s got you.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;👉 &lt;b&gt;SUBSCRIBE&lt;/b&gt; for real talk on branding, faith, and building a legacy.&lt;/p&gt;&lt;p&gt;🔗 &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://thebrandrevivalist.com&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;thebrandrevivalist.com&lt;/b&gt;&lt;/a&gt;&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:04:54</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/logos/a14f61f2-85eb-4e82-921b-e1abc6b7d7fe.png"/><itunes:season>3</itunes:season><itunes:episode>3</itunes:episode><itunes:title>What Entrepreneurship Really Is (The Invitation)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[What's with the Schizo Branding?!]]></title><description><![CDATA[<p>
Who are you? How do you want your people to see you? Having a solid, reliable brand personality is a great way to foster connection with your audience. Sure, be zany, cool or sophisticated (or any mix thereof!) but be consistent in how you show up with your people. 

If you feel like you need better help with defining your brand's personality to better connect with your target audience, feel free to reach out to onbrand@oxandiron.co.
</p>
<p>Connect with us:</p>
<ul>
 <li>Visit our <a href="http://oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠⁠Website⁠⁠⁠⁠</a></li>
 <li>Email us at <a href="mailto:onbrand@oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠</a></li>
</ul>
<p>Follow Ox &amp; Iron on Social Media:</p>
<ul>
  <li><a href="https://www.youtube.com/@brandrevivalist" rel="noopener noreferrer nofollow">⁠⁠⁠⁠YouTube⁠</a></li>
  <li><a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow">⁠⁠⁠⁠Facebook⁠⁠⁠⁠</a></li>
  <li><a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow">⁠⁠⁠⁠Instagram⁠⁠⁠⁠</a></li>
  <li><a href="https://www.threads.net/@ox.and.iron" rel="noopener noreferrer nofollow">⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠</a></li>
  <li><a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow">⁠⁠⁠⁠LinkedIn⁠⁠</a></li>
</ul>
<p><br /></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Whats-with-the-Schizo-Branding-e2g6hgt</link><guid isPermaLink="false">d4619030-e934-4948-8b69-9610975adaa4</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Fri, 23 Feb 2024 19:17:10 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/f02b75bb9ebafe3f696f64a8709519452a2cea862bc6b99d47cce61cd7204a73/eyJlcGlzb2RlSWQiOiI3NTRkZDMyZS1mNzMwLTRhODItODdmYy1kMWNlZTNlMDdiOGQiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvNzU0ZGQzMmUtZjczMC00YTgyLTg3ZmMtZDFjZWUzZTA3YjhkLzM2ODUzNTUxNy00NDEwMC0yLTVkMDA5ZWI2YjcxZDEubXAzIn0=.mp3" length="3167711" type="audio/mpeg"/><itunes:summary>&lt;p&gt;
Who are you? How do you want your people to see you? Having a solid, reliable brand personality is a great way to foster connection with your audience. Sure, be zany, cool or sophisticated (or any mix thereof!) but be consistent in how you show up with your people. 

If you feel like you need better help with defining your brand&apos;s personality to better connect with your target audience, feel free to reach out to onbrand@oxandiron.co.
&lt;/p&gt;
&lt;p&gt;Connect with us:&lt;/p&gt;
&lt;ul&gt;
 &lt;li&gt;Visit our &lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠Website⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
 &lt;li&gt;Email us at &lt;a href=&quot;mailto:onbrand@oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;
&lt;ul&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.youtube.com/@brandrevivalist&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠YouTube⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠Facebook⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠Instagram⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.threads.net/@ox.and.iron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠LinkedIn⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:03:17</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/754dd32e-f730-4a82-87fc-d1cee3e07b8d/36836769-1708713853078-33ca19b556706.jpg"/><itunes:season>2</itunes:season><itunes:episode>4</itunes:episode><itunes:title>What&apos;s with the Schizo Branding?!</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[How to Stay Top of Mind Without Being Obnoxious]]></title><description><![CDATA[<p><br /></p>
<p> Today, we’re diving into how to stay top of mind in your industry without coming across as overbearing or intrusive. If you’ve ever felt overwhelmed by constant sales pitches or struggled with maintaining genuine business relationships, this video is for you!</p>
<p>🔊 In this discussion, we cover:</p>
<ol>
 <li><strong>Balancing Visibility and Intrusion</strong>: Find out how to be remembered for the right reasons without overwhelming your clients.</li>
 <li><strong>The Role of Social Media</strong>: Explore strategies for using social media to connect without feeling like you’re just another sales pitch.</li>
  <li><strong>Leading with Value</strong>: Learn how understanding and addressing the genuine needs of your clients can elevate your business relationships.</li>
  <li><strong>Authenticity in Professionalism</strong>: Discover the importance of being true to yourself in professional settings and how it can enhance your business interactions.</li>
  <li><strong>Effective Engagement</strong>: Get tips on how to engage with your audience in meaningful ways that foster long-lasting relationships.</li>
  <li><strong>Staying Informed</strong>: See why keeping up with industry trends can make you a go-to resource and thought leader in your field.</li>
</ol>
<p>🤝 Whether you’re an entrepreneur, a freelancer, or a professional looking to enhance your networking skills, these insights will help you navigate the complexities of professional interactions with ease and confidence.</p>
<p>✍️ Got any personal strategies that work for you? Share your experiences in the comments below—I’d love to hear how you manage to stay relevant without being invasive!</p>
<p><br /></p>
<p>#BusinessNetworking #ProfessionalRelationships #SocialMediaStrategy #AuthenticEngagement #BusinessTips #StayTopOfMind</p>
<p><br /></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/How-to-Stay-Top-of-Mind-Without-Being-Obnoxious-e2j4pe2</link><guid isPermaLink="false">c71ca0d9-984a-445d-a590-8539262aaa75</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Wed, 01 May 2024 20:29:20 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/11b042a7791e5fc8aad68d304486f7b70a76ddfcfe080d80f32236b63e0515a0/eyJlcGlzb2RlSWQiOiJlMjMyNzVmOS0xYTBlLTQ4NWQtOWU0MC03NTM5Njg5ZjgzNGQiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvZTIzMjc1ZjktMWEwZS00ODVkLTllNDAtNzUzOTY4OWY4MzRkLzM3NjI0MTAzOS00NDEwMC0yLWY2MzM1MWY4MDRkOTkubXAzIn0=.mp3" length="9892674" type="audio/mpeg"/><itunes:summary>&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt; Today, we’re diving into how to stay top of mind in your industry without coming across as overbearing or intrusive. If you’ve ever felt overwhelmed by constant sales pitches or struggled with maintaining genuine business relationships, this video is for you!&lt;/p&gt;
&lt;p&gt;🔊 In this discussion, we cover:&lt;/p&gt;
&lt;ol&gt;
 &lt;li&gt;&lt;strong&gt;Balancing Visibility and Intrusion&lt;/strong&gt;: Find out how to be remembered for the right reasons without overwhelming your clients.&lt;/li&gt;
 &lt;li&gt;&lt;strong&gt;The Role of Social Media&lt;/strong&gt;: Explore strategies for using social media to connect without feeling like you’re just another sales pitch.&lt;/li&gt;
  &lt;li&gt;&lt;strong&gt;Leading with Value&lt;/strong&gt;: Learn how understanding and addressing the genuine needs of your clients can elevate your business relationships.&lt;/li&gt;
  &lt;li&gt;&lt;strong&gt;Authenticity in Professionalism&lt;/strong&gt;: Discover the importance of being true to yourself in professional settings and how it can enhance your business interactions.&lt;/li&gt;
  &lt;li&gt;&lt;strong&gt;Effective Engagement&lt;/strong&gt;: Get tips on how to engage with your audience in meaningful ways that foster long-lasting relationships.&lt;/li&gt;
  &lt;li&gt;&lt;strong&gt;Staying Informed&lt;/strong&gt;: See why keeping up with industry trends can make you a go-to resource and thought leader in your field.&lt;/li&gt;
&lt;/ol&gt;
&lt;p&gt;🤝 Whether you’re an entrepreneur, a freelancer, or a professional looking to enhance your networking skills, these insights will help you navigate the complexities of professional interactions with ease and confidence.&lt;/p&gt;
&lt;p&gt;✍️ Got any personal strategies that work for you? Share your experiences in the comments below—I’d love to hear how you manage to stay relevant without being invasive!&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;#BusinessNetworking #ProfessionalRelationships #SocialMediaStrategy #AuthenticEngagement #BusinessTips #StayTopOfMind&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:10:18</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/e23275f9-1a0e-485d-9e40-7539689f834d/36836769-1708009991290-5fb6757543d55.jpg"/><itunes:season>2</itunes:season><itunes:episode>8</itunes:episode><itunes:title>How to Stay Top of Mind Without Being Obnoxious</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Struggling to Boost Sales? You May Want to Fix This]]></title><description><![CDATA[<p>
Discover the key to business success in our latest podcast. Facts are in: shifting from selling products to solving real problems can transform your approach, create genuine connections, and drive sustainable growth. It's time to change the game in how you do business. 
</p>
<p>Connect with us:</p>
<ul>
 <li>Visit our <a href="http://oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠Website⁠⁠</a></li>
 <li>Email us at <a href="mailto:oxandiron@gmail.com" rel="noopener noreferrer nofollow">⁠⁠oxandiron@gmail.com⁠⁠</a></li>
</ul>
<p>Follow Ox &amp; Iron on Social Media:</p>
<ul>
 <li><a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow">⁠⁠Facebook⁠⁠</a></li>
 <li><a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow">⁠⁠Instagram⁠⁠</a></li>
  <li><a href="https://www.threads.net/@ox.and.iron" rel="noopener noreferrer nofollow">⁠⁠Instagram Threads⁠⁠</a></li>
  <li><a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow">⁠⁠LinkedIn</a></li>
</ul>
<p><br /></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Struggling-to-Boost-Sales--You-May-Want-to-Fix-This-e2ek8b1</link><guid isPermaLink="false">665651c0-9390-4709-8a46-7dc802381dda</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 18 Jan 2024 16:35:04 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/8fc1ef6e0f66b1abe192e244a5bcace983d659d6a4c80f9f218f51de31d49c96/eyJlcGlzb2RlSWQiOiI3ZWZmMmNlNi03Y2ZlLTRkNTMtYmJjZS05YjRmZmRjMDgxMzUiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvN2VmZjJjZTYtN2NmZS00ZDUzLWJiY2UtOWI0ZmZkYzA4MTM1LzM2Mzk2MTY3NS00NDEwMC0yLTgyMGZhZWM1YTBlZWQubXAzIn0=.mp3" length="4124002" type="audio/mpeg"/><itunes:summary>&lt;p&gt;
Discover the key to business success in our latest podcast. Facts are in: shifting from selling products to solving real problems can transform your approach, create genuine connections, and drive sustainable growth. It&apos;s time to change the game in how you do business. 
&lt;/p&gt;
&lt;p&gt;Connect with us:&lt;/p&gt;
&lt;ul&gt;
 &lt;li&gt;Visit our &lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠Website⁠⁠&lt;/a&gt;&lt;/li&gt;
 &lt;li&gt;Email us at &lt;a href=&quot;mailto:oxandiron@gmail.com&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠oxandiron@gmail.com⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;
&lt;ul&gt;
 &lt;li&gt;&lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠Facebook⁠⁠&lt;/a&gt;&lt;/li&gt;
 &lt;li&gt;&lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠Instagram⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.threads.net/@ox.and.iron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠Instagram Threads⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠LinkedIn&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:04:17</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/7eff2ce6-7cfe-4d53-bbce-9b4ffdc08135/36836769-1705595989893-5a25f7941d819.jpg"/><itunes:season>2</itunes:season><itunes:episode>2</itunes:episode><itunes:title>Struggling to Boost Sales? You May Want to Fix This</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Traction Hack to Ramp Up Your Marketing ROI]]></title><description><![CDATA[<p>Want to be seen as the go-to? Don’t chase “reach,” chase concentration.<br />When you dominate a smaller circle with bold, repeated visibility, you build a sense of notoriety. That concentrated presence acts like PR on steroids: if one group sees you everywhere, it becomes easier for the next group to believe you’re the name to know.<br />The goal isn’t just avoiding broad, watered-down messaging. It’s about creating a stronghold where your reputation snowballs, fast.<br /><a href="https://www.instagram.com/explore/tags/brandstrategy/" rel="noopener noreferrer nofollow" target="_blank">#BrandStrategy</a> <a href="https://www.instagram.com/explore/tags/marketingroi/" rel="noopener noreferrer nofollow" target="_blank">#MarketingROI</a> <a href="https://www.instagram.com/explore/tags/authoritybuilding/" rel="noopener noreferrer nofollow" target="_blank">#AuthorityBuilding</a></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Traction-Hack-to-Ramp-Up-Your-Marketing-ROI-e37eg05</link><guid isPermaLink="false">143cde94-f8b4-4b5d-82b2-bb86955a4dd4</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 28 Aug 2025 14:34:46 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/40af714b8d862e5f192f1cd85b953e09466ab7e24b0ac06832fcdf216bff7e8e/eyJlcGlzb2RlSWQiOiI3ZTY4NDI5Yy1hOWIyLTQ3NzMtYmViMy1iNjVhNmFlZjg3OWYiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvN2U2ODQyOWMtYTliMi00NzczLWJlYjMtYjY1YTZhZWY4NzlmLzQwNjQ1MDIyMi00NDEwMC0yLWRhMmNlN2MwMDk0ZjgubXAzIn0=.mp3" length="2228557" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Want to be seen as the go-to? Don’t chase “reach,” chase concentration.&lt;br /&gt;When you dominate a smaller circle with bold, repeated visibility, you build a sense of notoriety. That concentrated presence acts like PR on steroids: if one group sees you everywhere, it becomes easier for the next group to believe you’re the name to know.&lt;br /&gt;The goal isn’t just avoiding broad, watered-down messaging. It’s about creating a stronghold where your reputation snowballs, fast.&lt;br /&gt;&lt;a href=&quot;https://www.instagram.com/explore/tags/brandstrategy/&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;#BrandStrategy&lt;/a&gt; &lt;a href=&quot;https://www.instagram.com/explore/tags/marketingroi/&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;#MarketingROI&lt;/a&gt; &lt;a href=&quot;https://www.instagram.com/explore/tags/authoritybuilding/&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;#AuthorityBuilding&lt;/a&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:02:19</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/7e68429c-a9b2-4773-beb3-b65a6aef879f/36836769-1708009991290-5fb6757543d55.jpg"/><itunes:season>3</itunes:season><itunes:episode>2</itunes:episode><itunes:title>Traction Hack to Ramp Up Your Marketing ROI</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Getting Clarity]]></title><description><![CDATA[<p>
Too often we roll through the day to day, being more RE-active than PRO-active. An effective, impactful life is one that's lived ON purpose WITH purpose. Taking the time to take a step back to get clarity is imperative in not getting sucked into rat-race living but rather living a life you can be proud to have lived.  <br />What is your overarching "life message"?  If today was your last letter to the world, what would you say?<br />Noting you're not going anywhere soon, how can you make way for that message now?<br />Don't wait.  It's time to let God help you clarify the message, the vision and your life so you can see through all the noise to live as your most powerful version of you. <br />#fatih #focus #kingdombuilding

</p>

<p>Connect with us:</p>
<ul>
 <li>Visit Our<a href="http://oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Site</a></li>
  <li>Email us at <a href="mailto:onbrand@oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠</a></li>
</ul>
<p>Follow Ox &amp; Iron on Social Media:</p>
<ul>
  <li><a href="https://www.youtube.com/@brandrevivalist" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠</a></li>
  <li><a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.threads.net/@ox.and.iron" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠</a></li>
</ul>
<p><br /></p>
<p><br /></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Getting-Clarity-e2l19nm</link><guid isPermaLink="false">b354bb55-e906-465c-961e-9b685eacada5</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Tue, 18 Jun 2024 17:11:10 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/52bc4bbf3808a2aefed38e7de2b3e2c7a5628c26b98c4b60597bcbf81389b209/eyJlcGlzb2RlSWQiOiIwZTZjNGY3Ny0wMGIwLTQ5NTMtYWE2Mi00ZDE0M2M4NDc1ZDYiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvMGU2YzRmNzctMDBiMC00OTUzLWFhNjItNGQxNDNjODQ3NWQ2LzM4MTAwOTgwMi00NDEwMC0yLWI5NmJiYzc0NzBhYzgubXAzIn0=.mp3" length="6868740" type="audio/mpeg"/><itunes:summary>&lt;p&gt;
Too often we roll through the day to day, being more RE-active than PRO-active. An effective, impactful life is one that&apos;s lived ON purpose WITH purpose. Taking the time to take a step back to get clarity is imperative in not getting sucked into rat-race living but rather living a life you can be proud to have lived.  &lt;br /&gt;What is your overarching &quot;life message&quot;?  If today was your last letter to the world, what would you say?&lt;br /&gt;Noting you&apos;re not going anywhere soon, how can you make way for that message now?&lt;br /&gt;Don&apos;t wait.  It&apos;s time to let God help you clarify the message, the vision and your life so you can see through all the noise to live as your most powerful version of you. &lt;br /&gt;#fatih #focus #kingdombuilding

&lt;/p&gt;

&lt;p&gt;Connect with us:&lt;/p&gt;
&lt;ul&gt;
 &lt;li&gt;Visit Our&lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Site&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;Email us at &lt;a href=&quot;mailto:onbrand@oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;
&lt;ul&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.youtube.com/@brandrevivalist&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.threads.net/@ox.and.iron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:07:09</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/0e6c4f77-00b0-4953-aa62-4d143c8475d6/36836769-1708009991290-5fb6757543d55.jpg"/><itunes:season>3</itunes:season><itunes:episode>1</itunes:episode><itunes:title>Getting Clarity</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Creating Conversation That Brings Better Business]]></title><description><![CDATA[<p>Struggling with business conversations that go nowhere? I think it's time we fix that! 👉🏻 If you've ever felt like your business chats are just running in circles? You're not alone. In this video, we're diving into the art of meaningful conversations that can actually drive your business forward. And hey, if you're curious about giving your brand that extra edge, check out Ox &amp; Iron (https://www.oxandiron.co). They're all about helping brands shine with awesome design and spot-on messaging. Let's learn and grow together – watch now and join our community for more insights! 💡🚀 #BusinessTalk #BrandGrowth #OxAndIron</p>
<p><br /></p>
<p>Connect with us:</p>
<ul>
 <li>Visit our <a href="http://oxandiron.co" rel="noopener noreferrer nofollow">⁠Website⁠</a></li>
 <li>Email us at <a href="mailto:oxandiron@gmail.com" rel="noopener noreferrer nofollow">⁠oxandiron@gmail.com⁠</a></li>
</ul>
<p>Follow Ox &amp; Iron on Social Media:</p>
<ul>
 <li><a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow">⁠Facebook⁠</a></li>
 <li><a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow">⁠Instagram⁠</a></li>
  <li><a href="https://www.threads.net/@ox.and.iron" rel="noopener noreferrer nofollow">⁠Instagram Threads⁠</a></li>
  <li><a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow">⁠LinkedIn</a></li>
</ul>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Creating-Conversation-That-Brings-Better-Business-e2ebn6i</link><guid isPermaLink="false">44385e6f-b279-422d-b878-cd485bea83d2</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Fri, 12 Jan 2024 21:01:40 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/9a0b508809df133ef32a233dfd6c7f9a78f8519ccf930690d578c51a5e65ef74/eyJlcGlzb2RlSWQiOiJjNTY5Y2I3Ni04ZTc5LTQ5ZWMtOTg1YS0wY2U1NmE4YmVkODMiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvYzU2OWNiNzYtOGU3OS00OWVjLTk4NWEtMGNlNTZhOGJlZDgzLzM2MzE1OTU4Ni00NDEwMC0yLWNjNDVlMzBkYmJjODgubXAzIn0=.mp3" length="4551992" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Struggling with business conversations that go nowhere? I think it&apos;s time we fix that! 👉🏻 If you&apos;ve ever felt like your business chats are just running in circles? You&apos;re not alone. In this video, we&apos;re diving into the art of meaningful conversations that can actually drive your business forward. And hey, if you&apos;re curious about giving your brand that extra edge, check out Ox &amp;amp; Iron (https://www.oxandiron.co). They&apos;re all about helping brands shine with awesome design and spot-on messaging. Let&apos;s learn and grow together – watch now and join our community for more insights! 💡🚀 #BusinessTalk #BrandGrowth #OxAndIron&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;Connect with us:&lt;/p&gt;
&lt;ul&gt;
 &lt;li&gt;Visit our &lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠Website⁠&lt;/a&gt;&lt;/li&gt;
 &lt;li&gt;Email us at &lt;a href=&quot;mailto:oxandiron@gmail.com&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠oxandiron@gmail.com⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;
&lt;ul&gt;
 &lt;li&gt;&lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠Facebook⁠&lt;/a&gt;&lt;/li&gt;
 &lt;li&gt;&lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠Instagram⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.threads.net/@ox.and.iron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠Instagram Threads⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠LinkedIn&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:04:44</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/c569cb76-8e79-49ec-985a-0ce56a8bed83/36836769-1705445069651-844d2c9298351.jpg"/><itunes:season>2</itunes:season><itunes:episode>1</itunes:episode><itunes:title>Creating Conversation That Brings Better Business</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Be Unapologetically You]]></title><description><![CDATA[<p>This is the year to step boldly into who God created you to be. No more shrinking back. No more settling. In this video, we’re diving into what it means to be unapologetically YOU—refined, intentional, and aligned with God’s purpose.

2025 is a year of Jubilee—a time of liberation, restoration, and stepping into the dominion God has called you to. It's a time of breaking free from the lies holding you back and embracing relentless faith in action.

Are you ready to go all in? To stop playing small and live the purpose God designed you for?

Make sure to subscribe and hit the notification bell to join me on this journey of stepping into your God-given identity.

</p><p>Connect with us:</p>

 Visit our <a href="http://oxandiron.co" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠</a>
 <p>Email us at <a href="mailto:onbrand@oxandiron.co" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠</a>


</p><p>Follow Ox &amp; Iron on Social Media:</p>


 <a href="https://www.youtube.com/@brandrevivalist" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠</a>
 <a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠</a>
 <a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠</a>
 <a href="https://www.threads.net/@ox.and.iron" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠⁠</a>
  <a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠</a>


<p><br /></p>
<p><br /></p>

]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Be-Unapologetically-You-e2to863</link><guid isPermaLink="false">ffcd33f6-1f22-47ab-8e21-8141aa8d3a35</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Mon, 20 Jan 2025 17:16:24 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/b298405aa48bcc55840758063f7fdb896eec66d8d4fb508df18adf69ecc7f1b3/eyJlcGlzb2RlSWQiOiJiYzYwMjg0OS04N2M0LTQ3MmQtYTBmMy0xZTkxMjgzMzQzNzYiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvYmM2MDI4NDktODdjNC00NzJkLWEwZjMtMWU5MTI4MzM0Mzc2LzM5MzM5OTIzNS00NDEwMC0yLWNiMjI4YTI3ZmUzZWQubXAzIn0=.mp3" length="8962715" type="audio/mpeg"/><itunes:summary>&lt;p&gt;This is the year to step boldly into who God created you to be. No more shrinking back. No more settling. In this video, we’re diving into what it means to be unapologetically YOU—refined, intentional, and aligned with God’s purpose.

2025 is a year of Jubilee—a time of liberation, restoration, and stepping into the dominion God has called you to. It&apos;s a time of breaking free from the lies holding you back and embracing relentless faith in action.

Are you ready to go all in? To stop playing small and live the purpose God designed you for?

Make sure to subscribe and hit the notification bell to join me on this journey of stepping into your God-given identity.

&lt;/p&gt;&lt;p&gt;Connect with us:&lt;/p&gt;

 Visit our &lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠&lt;/a&gt;
 &lt;p&gt;Email us at &lt;a href=&quot;mailto:onbrand@oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠&lt;/a&gt;


&lt;/p&gt;&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;


 &lt;a href=&quot;https://www.youtube.com/@brandrevivalist&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠&lt;/a&gt;
 &lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠&lt;/a&gt;
 &lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠&lt;/a&gt;
 &lt;a href=&quot;https://www.threads.net/@ox.and.iron&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠⁠&lt;/a&gt;
  &lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠&lt;/a&gt;


&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;

</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:09:20</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/bc602849-87c4-472d-a0f3-1e9128334376/36836769-1708009991290-5fb6757543d55.jpg"/><itunes:season>4</itunes:season><itunes:episode>1</itunes:episode><itunes:title>Be Unapologetically You</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Could a Premium Pricing Strategy Help or Hurt Your Brand?]]></title><description><![CDATA[<p>Thinking about premium pricing for your business? Let's dive into the benefits and pitfalls of this strategy. </p><p>We’ll discuss why it's important to have a solid brand and demand before jumping in, and how to avoid common mistakes that can harm your business. </p><p>Whether you’re considering premium pricing or just curious, this episode will give you some useful insights. </p><p>Share your thoughts in the comments and don't forget to subscribe for more tips and discussions!<a href="https://www.youtube.com/watch?v=0RCPlp6Lg5I" rel="noopener noreferrer nofollow" target="_blank">00:00</a> Introduction to Premium Pricing<a href="https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;t=43s" rel="noopener noreferrer nofollow" target="_blank">00:43</a> The Risks of Jumping into Premium Pricing<a href="https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;t=105s" rel="noopener noreferrer nofollow" target="_blank">01:45</a> Understanding the Value of Pricing Strategy<a href="https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;t=194s" rel="noopener noreferrer nofollow" target="_blank">03:14</a> Common Pitfalls in Premium Pricing<a href="https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;t=298s" rel="noopener noreferrer nofollow" target="_blank">04:58</a> Positioning and Market Perception<a href="https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;t=383s" rel="noopener noreferrer nofollow" target="_blank">06:23</a> Industry-Specific Pricing Strategies<a href="https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;t=470s" rel="noopener noreferrer nofollow" target="_blank">07:50</a> Building a Strong Brand with Premium Pricing<a href="https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;t=560s" rel="noopener noreferrer nofollow" target="_blank">09:20</a> Conclusion and Viewer Engagement</p><p><br /></p><p></p><p><strong>Want to connect? Start here.</strong><br /></p><p>Visit us at <a href="https://oxandiron.co" rel="noopener noreferrer nofollow" target="_blank">oxandiron.co</a> to learn more about what we do and how we can work together.</p><p></p><p><br /></p><p></p><p><strong>Get in touch:</strong><br /></p><p>Email us anytime at <a href="mailto:onbrand@oxandiron.co" rel="noopener noreferrer nofollow" target="_blank">onbrand@oxandiron.co</a></p><p></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Could-a-Premium-Pricing-Strategy-Help-or-Hurt-Your-Brand-e32v3rh</link><guid isPermaLink="false">69ae5ad9-4229-45b2-80b2-275bc1d0b9c8</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Mon, 19 May 2025 23:30:12 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/d88209952ed5ba5f3ff6e4e0b9b6c7f0fc249c082efb223f0c6f9df006f57506/eyJlcGlzb2RlSWQiOiJjOGVjOWYyMS0zNjYzLTQ2NDgtOGVjZS1mZDk3MzRkYWU3ZjgiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvYzhlYzlmMjEtMzY2My00NjQ4LThlY2UtZmQ5NzM0ZGFlN2Y4LzQwMDQ0MjMyNS00NDEwMC0yLWNhMmM0YWU4ZmNkZDQubXAzIn0=.mp3" length="9230627" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Thinking about premium pricing for your business? Let&apos;s dive into the benefits and pitfalls of this strategy. &lt;/p&gt;&lt;p&gt;We’ll discuss why it&apos;s important to have a solid brand and demand before jumping in, and how to avoid common mistakes that can harm your business. &lt;/p&gt;&lt;p&gt;Whether you’re considering premium pricing or just curious, this episode will give you some useful insights. &lt;/p&gt;&lt;p&gt;Share your thoughts in the comments and don&apos;t forget to subscribe for more tips and discussions!&lt;a href=&quot;https://www.youtube.com/watch?v=0RCPlp6Lg5I&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;00:00&lt;/a&gt; Introduction to Premium Pricing&lt;a href=&quot;https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;amp;t=43s&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;00:43&lt;/a&gt; The Risks of Jumping into Premium Pricing&lt;a href=&quot;https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;amp;t=105s&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;01:45&lt;/a&gt; Understanding the Value of Pricing Strategy&lt;a href=&quot;https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;amp;t=194s&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;03:14&lt;/a&gt; Common Pitfalls in Premium Pricing&lt;a href=&quot;https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;amp;t=298s&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;04:58&lt;/a&gt; Positioning and Market Perception&lt;a href=&quot;https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;amp;t=383s&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;06:23&lt;/a&gt; Industry-Specific Pricing Strategies&lt;a href=&quot;https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;amp;t=470s&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;07:50&lt;/a&gt; Building a Strong Brand with Premium Pricing&lt;a href=&quot;https://www.youtube.com/watch?v=0RCPlp6Lg5I&amp;amp;t=560s&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;09:20&lt;/a&gt; Conclusion and Viewer Engagement&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Want to connect? Start here.&lt;/strong&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;Visit us at &lt;a href=&quot;https://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;oxandiron.co&lt;/a&gt; to learn more about what we do and how we can work together.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Get in touch:&lt;/strong&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;Email us anytime at &lt;a href=&quot;mailto:onbrand@oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;onbrand@oxandiron.co&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:09:36</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/c8ec9f21-3663-4648-8ece-fd9734dae7f8/36836769-1708009991290-5fb6757543d55.jpg"/><itunes:season>4</itunes:season><itunes:episode>3</itunes:episode><itunes:title>Could a Premium Pricing Strategy Help or Hurt Your Brand?</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[This ONE Thing Could Overhaul Your Business]]></title><description><![CDATA[<p>While this may not rank as the #1 favorite exercise I walk my clients through (it surely stretches and even frightens some), the dividends are HUGE. Working with many business owners and entrepreneurs, I'm convinced this is among the most powerful yet underutilized components of building an incredible brand.</p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/This-ONE-Thing-Could-Overhaul-Your-Business-e2jn00o</link><guid isPermaLink="false">d76e2c50-90be-4954-92c5-17d61c746179</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Wed, 15 May 2024 19:52:35 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/c8dbcac18f916f00470c60398d66db5a5091978d85603d763c16edd3322abeaf/eyJlcGlzb2RlSWQiOiI4YzdmNDgzYS1mY2Q3LTQwMzQtYWQ4MC03YzNhOTllYjEzNTgiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvOGM3ZjQ4M2EtZmNkNy00MDM0LWFkODAtN2MzYTk5ZWIxMzU4LzM3NzcyMDcwOC00NDEwMC0yLTgyMjE0ZTJmOTMzZjkubXAzIn0=.mp3" length="3994852" type="audio/mpeg"/><itunes:summary>&lt;p&gt;While this may not rank as the #1 favorite exercise I walk my clients through (it surely stretches and even frightens some), the dividends are HUGE. Working with many business owners and entrepreneurs, I&apos;m convinced this is among the most powerful yet underutilized components of building an incredible brand.&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:04:09</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/8c7f483a-fcd7-4034-ad80-7c3a99eb1358/36836769-1708009991290-5fb6757543d55.jpg"/><itunes:season>2</itunes:season><itunes:episode>9</itunes:episode><itunes:title>This ONE Thing Could Overhaul Your Business</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[How to Rock a Brand That Stands Above the Noise]]></title><description><![CDATA[<p>Don't let your brand be the one getting smashed in the marketplace mosh pit. Here are some keys to standing out against the noise.</p>
<p><br /></p>
<p>Connect with us:</p>
<ul>
 <li>Visit our <a href="http://oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠</a></li>
  <li>Email us at <a href="mailto:onbrand@oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠</a></li>
</ul>
<p>Follow Ox &amp; Iron on Social Media:</p>
<ul>
  <li><a href="https://www.youtube.com/@brandrevivalist" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠</a></li>
  <li><a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.threads.net/@ox.and.iron" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠</a></li>
</ul>
<p><br /></p>
<p><br /></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/How-to-Rock-a-Brand-That-Stands-Above-the-Noise-e2h73jt</link><guid isPermaLink="false">82765c84-6f98-47cf-a804-64888e7396d8</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Mon, 18 Mar 2024 00:33:08 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/b9a1e793debf13efab042af6e8a321006a5d3f37010602c18867bb14295a8655/eyJlcGlzb2RlSWQiOiIyZmFlNGUzNi0zMmIzLTQ0ZjUtYjk4MC05OGVjYmE2YjU3ZWQiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvMmZhZTRlMzYtMzJiMy00NGY1LWI5ODAtOThlY2JhNmI1N2VkLzM3MTI2Mjk3Mi00NDEwMC0yLTJjODY5Zjg3NTQwN2UubXAzIn0=.mp3" length="4542797" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Don&apos;t let your brand be the one getting smashed in the marketplace mosh pit. Here are some keys to standing out against the noise.&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;Connect with us:&lt;/p&gt;
&lt;ul&gt;
 &lt;li&gt;Visit our &lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;Email us at &lt;a href=&quot;mailto:onbrand@oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;
&lt;ul&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.youtube.com/@brandrevivalist&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.threads.net/@ox.and.iron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:04:43</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/2fae4e36-32b3-44f5-b980-98ecba6b57ed/36836769-1710721887516-a424e39ab2866.jpg"/><itunes:season>2</itunes:season><itunes:episode>6</itunes:episode><itunes:title>How to Rock a Brand That Stands Above the Noise</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Top Branding Mistakes Most Businesses Make]]></title><description><![CDATA[<p>Fiery entrepreneurs 'round the globe jump into the market feet first but most always miss these key points. I would say just "when starting out" but working with business owners decades in and still struggling to realize their full potential, I can say this isn't exclusive to startups. 5 key points and any one of them alone could change the game in your business.  Are you checking off all 5?

💬 Got questions or a story to share? Comment below! I’d love to chat and dive deeper into your branding challenges.

#BrandingMistakes #EntrepreneurJourney #StartupLife #BusinessTips #BrandingEssentials</p>
<p><br /></p>
<p><br /></p>

<p>Connect with us:</p>
<ul>
 <li>Visit our <a href="http://oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠</a></li>
  <li>Email us at <a href="mailto:onbrand@oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠</a></li>
</ul>
<p>Follow Ox &amp; Iron on Social Media:</p>
<ul>
  <li><a href="https://www.youtube.com/@brandrevivalist" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠</a></li>
  <li><a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.threads.net/@ox.and.iron" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠</a></li>
</ul>
<p><br /></p>
<p><br /></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Top-Branding-Mistakes-Most-Businesses-Make-e2ifpe0</link><guid isPermaLink="false">5b708fe2-5b95-47da-9305-a8b43a600042</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Tue, 16 Apr 2024 16:36:36 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/16032347a8a736514926f830c89c250159345e81c3c5be5494b0be27a520e57e/eyJlcGlzb2RlSWQiOiI2NDk2MDA4ZS0xNzk4LTQ2ZDgtYWY3NC04NWQwM2MyMzc4ZTUiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvNjQ5NjAwOGUtMTc5OC00NmQ4LWFmNzQtODVkMDNjMjM3OGU1LzM3NDUzMDk4OS00NDEwMC0yLTRlMTEzNDQ0ODlkMDkubXAzIn0=.mp3" length="6187048" type="audio/mpeg"/><itunes:summary>&lt;p&gt;Fiery entrepreneurs &apos;round the globe jump into the market feet first but most always miss these key points. I would say just &quot;when starting out&quot; but working with business owners decades in and still struggling to realize their full potential, I can say this isn&apos;t exclusive to startups. 5 key points and any one of them alone could change the game in your business.  Are you checking off all 5?

💬 Got questions or a story to share? Comment below! I’d love to chat and dive deeper into your branding challenges.

#BrandingMistakes #EntrepreneurJourney #StartupLife #BusinessTips #BrandingEssentials&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;

&lt;p&gt;Connect with us:&lt;/p&gt;
&lt;ul&gt;
 &lt;li&gt;Visit our &lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;Email us at &lt;a href=&quot;mailto:onbrand@oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;
&lt;ul&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.youtube.com/@brandrevivalist&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.threads.net/@ox.and.iron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:06:26</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/6496008e-1798-46d8-af74-85d03c2378e5/36836769-1713284484673-5af5cc84eeb2e.jpg"/><itunes:season>2</itunes:season><itunes:episode>7</itunes:episode><itunes:title>Top Branding Mistakes Most Businesses Make</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Beyond Words: Communication That Truly Speaks to Your Audience & Builds Business]]></title><description><![CDATA[<p>
Ever like people were straight checking out on you? 🤔 While there are surely a ton of reasons why this may be happening, I find there's one that sticks out starkly as a common thread among people attempting to converse in business where the sale is clearly the prime, if not sole, objective. Getting real about deep listening, truly understanding, and connecting with your audience is key to taking your brand and business to a whole new level.  If you listen closely enough, your audience will tell you what solutions you can provide for them to make business a beautiful exchange for you both.



</p>
<p>Connect with us:</p>
<ul>
  <li>Visit our <a href="http://oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠</a></li>
  <li>Email us at <a href="mailto:onbrand@oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠</a></li>
</ul>
<p>Follow Ox &amp; Iron on Social Media:</p>
<ul>
  <li><a href="https://www.youtube.com/@brandrevivalist" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠YouTube⁠⁠</a></li>
  <li><a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.threads.net/@ox.and.iron" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠</a></li>
  <li><a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow">⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠</a></li>
</ul>
<p><br /></p>
<p><br /></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Beyond-Words-Communication-That-Truly-Speaks-to-Your-Audience--Builds-Business-e2gm2t5</link><guid isPermaLink="false">9beff2b3-d56a-47c8-986a-46353c0c6d7e</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Tue, 05 Mar 2024 17:03:37 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/c10977cb8bd17ad0c1429231f38e55f8cba3d1e44cb80b438f502c29e4dae119/eyJlcGlzb2RlSWQiOiIwNjRlODQ0NS00MmVmLTRlZjYtYjJlZC0zYWI3MjQwNmFkYmMiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvMDY0ZTg0NDUtNDJlZi00ZWY2LWIyZWQtM2FiNzI0MDZhZGJjLzM2OTgzMDM1My00NDEwMC0yLWJiNzU0OGI5MjQzNTMubXAzIn0=.mp3" length="2893112" type="audio/mpeg"/><itunes:summary>&lt;p&gt;
Ever like people were straight checking out on you? 🤔 While there are surely a ton of reasons why this may be happening, I find there&apos;s one that sticks out starkly as a common thread among people attempting to converse in business where the sale is clearly the prime, if not sole, objective. Getting real about deep listening, truly understanding, and connecting with your audience is key to taking your brand and business to a whole new level.  If you listen closely enough, your audience will tell you what solutions you can provide for them to make business a beautiful exchange for you both.



&lt;/p&gt;
&lt;p&gt;Connect with us:&lt;/p&gt;
&lt;ul&gt;
  &lt;li&gt;Visit our &lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;Email us at &lt;a href=&quot;mailto:onbrand@oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;
&lt;ul&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.youtube.com/@brandrevivalist&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠YouTube⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.threads.net/@ox.and.iron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:03:00</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/064e8445-42ef-4ef6-b2ed-3ab72406adbc/36836769-1709657655244-9d64a583f72b2.jpg"/><itunes:season>2</itunes:season><itunes:episode>5</itunes:episode><itunes:title>Beyond Words: Communication That Truly Speaks to Your Audience &amp; Builds Business</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Be Unapologetically Bold]]></title><description><![CDATA[<p>
What if your next move completely changed the trajectory of your life? What if that one decision was the pivot point where everything shifted?

This message is for those who feel called to something greater but find themselves hesitating at the edge of their potential. Boldness isn’t about being the loudest in the room—it’s about stepping forward in confidence, even when you feel outmatched or unqualified.

God isn’t looking for the most equipped; He’s looking for those willing to trust Him and move. Your next bold step could be the key that unlocks everything He has in store for you.

Are you ready to be unapologetically bold?

🔥 Subscribe for more faith-driven motivation. Like, share, and comment—what bold move is God calling you to take?

#FaithOverFear #UnapologeticallyBold #ChristianEntrepreneur #KingdomBusiness #Courage #StepOutInFaith

</p>
<p></p><p>Connect with us:</p>

 Visit our <a href="http://oxandiron.co" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠</a>
 <p>Email us at <a href="mailto:onbrand@oxandiron.co" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠</a>


</p><p>Follow Ox &amp; Iron on Social Media:</p>


 <a href="https://www.youtube.com/@brandrevivalist" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠</a>
 <a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠</a>
 <a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠</a>
 <a href="https://www.threads.net/@ox.and.iron" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠⁠</a>
 <a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠</a>


<p><br /></p>
<p><br /></p>

]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Be-Unapologetically-Bold-e2u6uo9</link><guid isPermaLink="false">be6f7b12-2fab-444d-86c2-d57fb015f162</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 30 Jan 2025 19:54:39 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/9788bf5535157a80d100cda22a53c12d66b7a381d64066bb738456a17b6ad417/eyJlcGlzb2RlSWQiOiJjZDZmMzY1MC0zNTU1LTQ5NjEtYmM5Ni1hNmRlOTNmZjI0MzciLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvY2Q2ZjM2NTAtMzU1NS00OTYxLWJjOTYtYTZkZTkzZmYyNDM3LzM5NDAwMjIwMC00NDEwMC0yLTk3NWNjMWQ1NzAwZjMubXAzIn0=.mp3" length="9692472" type="audio/mpeg"/><itunes:summary>&lt;p&gt;
What if your next move completely changed the trajectory of your life? What if that one decision was the pivot point where everything shifted?

This message is for those who feel called to something greater but find themselves hesitating at the edge of their potential. Boldness isn’t about being the loudest in the room—it’s about stepping forward in confidence, even when you feel outmatched or unqualified.

God isn’t looking for the most equipped; He’s looking for those willing to trust Him and move. Your next bold step could be the key that unlocks everything He has in store for you.

Are you ready to be unapologetically bold?

🔥 Subscribe for more faith-driven motivation. Like, share, and comment—what bold move is God calling you to take?

#FaithOverFear #UnapologeticallyBold #ChristianEntrepreneur #KingdomBusiness #Courage #StepOutInFaith

&lt;/p&gt;
&lt;p&gt;&lt;/p&gt;&lt;p&gt;Connect with us:&lt;/p&gt;

 Visit our &lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠&lt;/a&gt;
 &lt;p&gt;Email us at &lt;a href=&quot;mailto:onbrand@oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠&lt;/a&gt;


&lt;/p&gt;&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;


 &lt;a href=&quot;https://www.youtube.com/@brandrevivalist&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠&lt;/a&gt;
 &lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠&lt;/a&gt;
 &lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠&lt;/a&gt;
 &lt;a href=&quot;https://www.threads.net/@ox.and.iron&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram Threads⁠⁠⁠⁠⁠⁠&lt;/a&gt;
 &lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠&lt;/a&gt;


&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
&lt;p&gt;&lt;br /&gt;&lt;/p&gt;

</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:10:05</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/cd6f3650-3555-4961-bc96-a6de93ff2437/36836769-1708009991290-5fb6757543d55.jpg"/><itunes:season>4</itunes:season><itunes:episode>2</itunes:episode><itunes:title>Be Unapologetically Bold</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Grace to Grow]]></title><description><![CDATA[<p>One of the biggest challenges for entrepreneurs is often learning to get out of our own way; to give ourselves the room to grow through challenges and failures; the room to test our ideas knowing that some will be winners though many of them may not. Too often, we bring our ideas to the market as a means of personal validation. We put it out into the world and, if it pops off, our egos are fed, we feel good about life, our confidence grows, and we're off to the next big thing. Alternatively, watching our idea fall flat feels like failure, maybe even humiliation, that causes us to question ourselves. Listening in on the stories of countless millionaires and people who've killed it in business, the open ones will tell you of many things they tried but could never get to work.  They can tell you all about the things they learned the hard way, that cost them a whole lot of time, energy, and money to figure out.Moral of the story: You're human and that's okay.  Entrepreneurship is courageous work.  It's a call taken up by a relatively small percentage of the planet and you're one of them. Own the misteps but not with self-deprecation.  Assess how you grew through that process and what you're going to do better up ahead as you keep moving forward.</p><p>Connect with us:</p><ul><li><a href="http://oxandiron.co" rel="noopener noreferrer nofollow" target="_blank">Visit Our ⁠⁠⁠⁠⁠⁠Site</a></li><li>Email: <a href="mailto:onbrand@oxandiron.co" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠</a></li></ul><p>Follow Ox &amp; Iron on Social Media:</p><ul><li><a href="https://www.youtube.com/@brandrevivalist" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠</a></li><li><a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠</a></li><li><a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠</a></li><li><a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow" target="_blank">⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠</a></li></ul><p><br /></p><p><br /></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Grace-to-Grow-e37283b</link><guid isPermaLink="false">53880e1f-097f-4415-89e0-a15237ceacb8</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Tue, 19 Aug 2025 19:47:47 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/4ccc925fc976166a1dccbc01d0ba770aea7285df3fa7891eaf14baae3314532a/eyJlcGlzb2RlSWQiOiI0ZTY5ZDk3NS0yZDU0LTQ2MzgtOGFiMi0yNDJkYTMzZDVlNTUiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvNGU2OWQ5NzUtMmQ1NC00NjM4LThhYjItMjQyZGEzM2Q1ZTU1LzQwNTkzNDcxOS00NDEwMC0yLTJmNmI0MzY1MTM4OWIubXAzIn0=.mp3" length="6088828" type="audio/mpeg"/><itunes:summary>&lt;p&gt;One of the biggest challenges for entrepreneurs is often learning to get out of our own way; to give ourselves the room to grow through challenges and failures; the room to test our ideas knowing that some will be winners though many of them may not. Too often, we bring our ideas to the market as a means of personal validation. We put it out into the world and, if it pops off, our egos are fed, we feel good about life, our confidence grows, and we&apos;re off to the next big thing. Alternatively, watching our idea fall flat feels like failure, maybe even humiliation, that causes us to question ourselves. Listening in on the stories of countless millionaires and people who&apos;ve killed it in business, the open ones will tell you of many things they tried but could never get to work.  They can tell you all about the things they learned the hard way, that cost them a whole lot of time, energy, and money to figure out.Moral of the story: You&apos;re human and that&apos;s okay.  Entrepreneurship is courageous work.  It&apos;s a call taken up by a relatively small percentage of the planet and you&apos;re one of them. Own the misteps but not with self-deprecation.  Assess how you grew through that process and what you&apos;re going to do better up ahead as you keep moving forward.&lt;/p&gt;&lt;p&gt;Connect with us:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;Visit Our ⁠⁠⁠⁠⁠⁠Site&lt;/a&gt;&lt;/li&gt;&lt;li&gt;Email: &lt;a href=&quot;mailto:onbrand@oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&quot;https://www.youtube.com/@brandrevivalist&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot; target=&quot;_blank&quot;&gt;⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:06:20</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/4e69d975-2d54-4638-8ab2-242da33d5e55/36836769-1708009991290-5fb6757543d55.jpg"/><itunes:season>3</itunes:season><itunes:episode>1</itunes:episode><itunes:title>Grace to Grow</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Personal VS Corporate Branding? Which is Better?]]></title><description><![CDATA[<p><strong>Struggling to choose between a personal brand and a corporate brand?</strong> </p><p>You don’t have to. In this video, I break down a practical brand strategy to build BOTH, so you get human connection on the front end and a sellable, scalable business on the back end.<strong>What you’ll learn</strong>:1. Why nobody wants another “corporate friend” (and what to do instead)2. How your personal brand builds trust and drives demand3. How your corporate brand captures demand, holds IP/processes, and becomes sellable4. The “joined but perforated” structure (Ox &amp; Iron + The Brand Revivalist)5. How this dual approach keeps you resilient in a fast-changing market<strong>Work with me</strong>: https://thebrandrevivalist.com/Connect on LinkedIn: https://www.linkedin.com/in/latricia-morris-447a35199/If you’re building both, drop what’s working for you in the comments.P.S. Make sure you hit subscribe to learn how to grow a brand with real impact and legacy.#PersonalBrand #CorporateBrand #BrandStrategy #BrandIdentity #Entrepreneurship #MarketingStrategy #BusinessGrowth #ContentStrategy #VisualIdentity</p><p><br /></p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/Personal-VS-Corporate-Branding--Which-is-Better-e3asfmd</link><guid isPermaLink="false">f4141e32-9ee7-4939-ae54-90c2242c5f26</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Wed, 12 Nov 2025 17:42:33 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/156e887d86151511a26e84b11e525c26090595708ce2eb8fc554dcdc17f0e47a/eyJlcGlzb2RlSWQiOiJjMmNkNWQ5MS02N2EwLTRhMTctYjc2Ny02ZGYzOTE3MzI4OTAiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvYzJjZDVkOTEtNjdhMC00YTE3LWI3NjctNmRmMzkxNzMyODkwLzQxMjM0NzU4Ny00NDEwMC0yLTJiZjg0MDI1ZDNkZWEubXAzIn0=.mp3" length="6122683" type="audio/mpeg"/><itunes:summary>&lt;p&gt;&lt;strong&gt;Struggling to choose between a personal brand and a corporate brand?&lt;/strong&gt; &lt;/p&gt;&lt;p&gt;You don’t have to. In this video, I break down a practical brand strategy to build BOTH, so you get human connection on the front end and a sellable, scalable business on the back end.&lt;strong&gt;What you’ll learn&lt;/strong&gt;:1. Why nobody wants another “corporate friend” (and what to do instead)2. How your personal brand builds trust and drives demand3. How your corporate brand captures demand, holds IP/processes, and becomes sellable4. The “joined but perforated” structure (Ox &amp;amp; Iron + The Brand Revivalist)5. How this dual approach keeps you resilient in a fast-changing market&lt;strong&gt;Work with me&lt;/strong&gt;: https://thebrandrevivalist.com/Connect on LinkedIn: https://www.linkedin.com/in/latricia-morris-447a35199/If you’re building both, drop what’s working for you in the comments.P.S. Make sure you hit subscribe to learn how to grow a brand with real impact and legacy.#PersonalBrand #CorporateBrand #BrandStrategy #BrandIdentity #Entrepreneurship #MarketingStrategy #BusinessGrowth #ContentStrategy #VisualIdentity&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:06:22</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/c2cd5d91-67a0-4a17-b767-6df391732890/36836769-1708009991290-5fb6757543d55.jpg"/><itunes:season>3</itunes:season><itunes:episode>3</itunes:episode><itunes:title>Personal VS Corporate Branding? Which is Better?</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[What the Pros Know About Branding Like a Boss]]></title><description><![CDATA[<p>How do some brands seem to draw crowds from around the globe while other (amazing) companies struggle to get anybody's attention. While there isn't a magic wand, there is a secret sauce to growing a magnetic, influential brand that moves masses. Is yours one of them?  If not, let's change that.
</p>
<p>Connect with us:</p>
<ul>
  <li>Visit our <a href="http://oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠Website⁠⁠⁠</a></li>
  <li>Email us at <a href="mailto:onbrand@oxandiron.co" rel="noopener noreferrer nofollow">⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠</a></li>
</ul>
<p>Follow Ox &amp; Iron on Social Media:</p>
<ul>
  <li><a href="https://www.facebook.com/oxandiron" rel="noopener noreferrer nofollow">⁠⁠⁠Facebook⁠⁠⁠</a></li>
  <li><a href="https://www.instagram.com/ox.and.iron/" rel="noopener noreferrer nofollow">⁠⁠⁠Instagram⁠⁠⁠</a></li>
  <li><a href="https://www.threads.net/@ox.and.iron" rel="noopener noreferrer nofollow">⁠⁠⁠Instagram Threads⁠⁠⁠</a></li>
  <li><a href="https://www.linkedin.com/company/ox-iron/?viewAsMember=true" rel="noopener noreferrer nofollow">⁠⁠⁠LinkedIn⁠</a></li>
</ul>
<p>
</p>
]]></description><link>https://podcasters.spotify.com/pod/show/brandrevivalist/episodes/What-the-Pros-Know-About-Branding-Like-a-Boss-e2fqlil</link><guid isPermaLink="false">620d2f04-32d3-43c7-93ee-5010973fadff</guid><dc:creator><![CDATA[LaTricia Morris]]></dc:creator><pubDate>Thu, 15 Feb 2024 14:56:23 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/aa05e67e77d94904a57fd6d49cdb052096b542da3e14fa41500b15ac71984e05/eyJlcGlzb2RlSWQiOiI0ZTcxMDBkZC1iZmEwLTQ0Y2QtOGJjYi1jYTEyNzA4OTk3YzAiLCJwb2RjYXN0SWQiOiJjMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAiLCJhY2NvdW50SWQiOiI2NWE1YWJkMmZhZWM4YzQzZGYyMTM4YTIiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy9jMzAwZTNmOS02MDQ4LTRjMGItOGJiMy1jMDk1ZDYwMzQyZTAvZXBpc29kZXMvNGU3MTAwZGQtYmZhMC00NGNkLThiY2ItY2ExMjcwODk5N2MwLzM2NzU1MjgxNi00NDEwMC0yLTE0NjU5YzBkM2VmOTMubXAzIn0=.mp3" length="3018918" type="audio/mpeg"/><itunes:summary>&lt;p&gt;How do some brands seem to draw crowds from around the globe while other (amazing) companies struggle to get anybody&apos;s attention. While there isn&apos;t a magic wand, there is a secret sauce to growing a magnetic, influential brand that moves masses. Is yours one of them?  If not, let&apos;s change that.
&lt;/p&gt;
&lt;p&gt;Connect with us:&lt;/p&gt;
&lt;ul&gt;
  &lt;li&gt;Visit our &lt;a href=&quot;http://oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠Website⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;Email us at &lt;a href=&quot;mailto:onbrand@oxandiron.co&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠onbrand@oxandiron.co⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Follow Ox &amp;amp; Iron on Social Media:&lt;/p&gt;
&lt;ul&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.facebook.com/oxandiron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠Facebook⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.instagram.com/ox.and.iron/&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠Instagram⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.threads.net/@ox.and.iron&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠Instagram Threads⁠⁠⁠&lt;/a&gt;&lt;/li&gt;
  &lt;li&gt;&lt;a href=&quot;https://www.linkedin.com/company/ox-iron/?viewAsMember=true&quot; rel=&quot;noopener noreferrer nofollow&quot;&gt;⁠⁠⁠LinkedIn⁠&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;
&lt;/p&gt;
</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:03:08</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/imports/podcasts/c300e3f9-6048-4c0b-8bb3-c095d60342e0/episodes/4e7100dd-bfa0-44cd-8bcb-ca12708997c0/36836769-1708007865509-541787b2e76b1.jpg"/><itunes:season>2</itunes:season><itunes:episode>3</itunes:episode><itunes:title>What the Pros Know About Branding Like a Boss</itunes:title><itunes:episodeType>full</itunes:episodeType></item></channel></rss>