Viviene has spent nearly a decade in the food and beverage industry, held a store manager role at the largest jewelry conglomerate in the world, and navigated male-dominated boardrooms, finance programs, and oil field offices. She brings all of that experience to her new venture: CM Cocktails and Creations, a mobile bartending service serving events across the entire state of Oklahoma.

This conversation goes deep — and it goes there fast.

You'll hear why Viviene always knew she wanted to own a business (spoiler: it was never about the money), how she's seen corporate America treat women versus men in leadership roles, what the difference between a boss and a leader actually looks like in practice, and how she built her entire business as a class assignment before deciding to just... press send.

This episode is for every woman who has ever been told she's "too much" in a room where a man with the same energy would be applauded. It's for every aspiring entrepreneur who thinks starting a business is out of reach. And it's for anyone who wants to lead with empathy AND accountability — without apologizing for either.

📌 WHAT WE COVER:

- How a decade in the service industry built Viviene's leadership foundation

- The difference between a boss and a leader (and why it matters)

- What it's really like to be a young woman managing men with 20+ years of experience

- The double standard women face in corporate leadership roles

📲 FOLLOW VIVIENE:

CM Cocktails and Creations — https://www.facebook.com/profile.php?id=61585496562738

📲 FOLLOW THE PODCAST:

@toobigtifotpodcast

🎙️ SUBSCRIBE so you never miss an episode of Too Big to Fit — the podcast for people who refuse to shrink themselves to fit someone else's mold.

It’s not the ads. It’s not the algorithm. And it’s definitely not that “people just don’t like you.”

We dive into:

• Why marketing failures are feedback, not personal failures
• The 5–15% revenue rule for marketing budgets
• Why a website is NOT optional (and where that myth came from)
• Scarcity mindset vs. strategic positioning
• How self-trust impacts business growth
• The opportunity cost of doing everything yourself
• When to invest in marketing and thinking long-term ROI

We also talk about money psychology, entrepreneurial resilience, and why you cannot attach your identity to every business outcome.

If you’ve ever felt like you’re “bad at marketing,” scared to invest, or unsure what your next move should be, this episode will shift how you think about growth.

This is business strategy, confidence, and honest founder-to-founder conversation.

Follow Crystal at @oakescreativehouse on all platforms

Join her FREE marketing masterclass: ttp://oakescreativehouse.com/marketing-framework/

From body neutrality and fashion for plus-size girlies to styling yourself with intention and finding confidence in clothes you already own, this episode is part pep talk, part styling guide, and part real talk about societal BS.

We also cover overconsumption, thrifting myths, influencer culture, and how to dress like the main character of your life. This one is full of laughs, gems, and the truth that you're more than a body.

I sat down with certified nutrition, fitness, and mindset coach Nancy Bullard of Ditch the Diet and THRIVE Coaching to have a real, empowering conversation about food, identity, hormones, body composition, and why women (especially in midlife) need a new approach that actually works with their bodies.

We talked:

• The truth about “eating healthy” and why most people aren’t as consistent as they think
• How fruit isn’t the enemy, calories still matter, and fiber is the next big trend
• Releasing the shame and learning to eat for energy, longevity, and strength
• Why muscle is your metabolic BFF
• Identity shifts, self-trust, and becoming a person who follows through
• What’s actually keeping you stuck — and how to fix it without tracking, obsessing, or giving up your life

This episode is packed with real talk, perspective shifts, and strategy — and a total permission slip to stop chasing perfection and start building a body and lifestyle that feels good now.

📍 Facebook Group: DITCH THE DIET

• 💪 Group Coaching: F3: THRIVE in Midlife – Next round starts January 28, 2026
• 🥗 Free Resource: Whole Food Meals Made Simple
• 🔥 BEST VALUE: THRIVE 2026 – 12-Month Coaching Program
  
  

In this episode of Too Big To Fit, I sat down with my friend Mercedes, owner & operator of Party Mami, to talk about what it really means to build a business when your identity is shifting, your confidence is wobbly, and you're still trying to figure out what it means to truly believe you are worthy.

We talk about the internal war of visibility and what it looks like to show up anyway, build strategy around your gifts, and stop waiting until you feel “ready.”

We talk about identity shifts as mothers, creative entrepreneurs, and women who are no longer interested in minimizing their magic.

This is about the messy middle where you're doing the work AND doubting yourself AND taking action anyway. It’s about choosing to be seen when everything in you still wants to hide.

You’ll hear us explore business clarity, confidence, self-trust, social media pressure, ADHD workarounds, cannabis and focus, and the moment you realize you’re too big to fit into anyone else’s box but your own.

This episode will breathe life back into the part of you that’s still doubting if you’re doing enough.

I’m sharing a real moment that came up for me with a newer friendship — that split second where I wondered if I was coming on too strong, being too forward, or risking being misunderstood… and why I chose vulnerability anyway.

In this episode, we talk about:

• The fear of being perceived as “too much” in friendships
• Why expressing appreciation can feel scary — even when it’s genuine
• How vulnerability creates deeper connection (not distance)
• The armor we wear to protect ourselves from judgment
• Why leading with your heart is never a mistake
• How authenticity builds real relationships, community, and opportunity

This is a reminder that loving loudly, expressing gratitude, and sharing your truth isn’t something to shrink — it’s something to honor.

If you’ve ever held back a message, a compliment, or a moment of honesty because you were afraid of how it would land… this episode is for you.

Mackenzie shares her evolution as a personal brand, from starting businesses at age 12 to building a viral media company (OKC Nightlife) that’s generated over 500K+ views in 30 days—all while staying true to her identity and creativity. She dives into the concept of being a macro niche—a term popularized by Gary Vee—and explains why your interests, lifestyle, hobbies, and personality are your most powerful brand assets.

You’ll learn:

• Why niching down isn’t always the answer for personal brands
• How to build brand loyalty through authentic human connection
• Why showing the breadth of who you are creates more engagement
• How to use your life, values, and weirdness as a visibility magnet
• The difference between content creators and personal brands—and how to succeed as both

This episode is a permission slip to be fully expressed in your brand. Show your real life. Show your weird hobbies. Share your late-night thoughts, your concert recaps, your favorite snacks. You are the niche—and that’s what makes your brand impossible to copy.

📢 Perfect for creators, influencers, service providers, and entrepreneurs tired of being told to “pick one thing.”

🔗 Listen now and step into your macro niche era.

This is the episode that calls it all out.

In this real AF solo riff on Too Big To Fit™, I’m breaking down:

• The moment I caught myself faking productivity instead of hitting publish
• How my ADHD diagnosis changed the way I view “being efficient”
• Why I was stalling on launching the podcast (and what I was blaming instead)
• The truth about using processes and tech tools to avoid actually doing the work
• A simple system I now use to catch my ideas without derailing my focus
• The sneaky way we self-sabotage by hiding in complexity, perfectionism, or over-planning

If you're:

• Constantly jumping between big ideas
• Always “getting ready” to launch
• Researching more than you’re implementing
• Saying “I just need better systems” instead of actually doing the thing…

Then baby, this is your wake-up call.

This episode is all about reclaiming your time, simplifying your execution, and finally seeing that you’re not broken — you just need to stop building around fear and start building around what you already know how to do.

Listen now and ask yourself:
What are you actually avoiding… in the name of productivity?

In this unfiltered episode of Too Big To Fit™, I’m getting real AF about body image, body dysmorphia, comparison culture, and what it actually feels like to want to lose weight while still loving yourself (mostly).

We talk:

• My experience being diagnosed with insulin-resistant PCOS
• Why years of dieting + workouts weren’t working
• How a photo during a cute “gamer girl” moment wrecked me
• My full-on mental spiral about snacks, pretzels, and self-worth
• The difference between self-love, body neutrality, and identity shame
• Why even confident women can feel like a “sack of mashed potatoes” sometimes
• The truth about losing 30 pounds without hating yourself

Oh — and I started a 7-day liver detox the day I recorded this. No food. All drinks. Let’s just say the mental strength it’s requiring from me is wild.

This episode is for anyone who’s ever felt:

• Like your inside confidence didn’t match the outside reality
• Like you were gaslighting yourself about what’s “healthy”
• Like you want to change your body and love it at the same time
• Like you don’t see your favorite creators talk about this sh*t enough

I’m not holding anything back.
Because you’re not the only one who feels this way.
This is Too Big To Fit — and that means every part of me gets to be here.

This episode is raw, it’s honest, and it’s the exact breakdown of why I’ve waited this long to launch a podcast, what finally pushed me to do it, and why this isn’t just another “how to build a business” show. It’s a landing pad for misfits, visionaries, creatives, and main characters who are done shrinking and ready to be impossible to ignore.

Inside this episode:

• The real reason I’ve been hiding (even while teaching visibility)
• What it really means to be uncontainable — and why that’s your superpower
• Why niching down nearly crushed me
• How I’ve built brands across weddings, marketing, coaching, nightlife, and motherhood — and why all of it gets to exist here
• The truth about ego deaths, identity shifts, creative chaos, and showing up fully as yourself
• The beginning of something BIG

If you’ve ever felt too much, too loud, or too multi-passionate to fit in the online business world — this show is your new favorite place to be.

🎧 Hit play.