One of the biggest mistakes you can make, however, is not casting a wide enough net.

Raj Shah, VP of Sales at Obvi, chops it up with us on this episode of The Longer Game to talk about how to approach channel expansion.

The number one thing every brand needs is more eyeballs. And you can't get more eyeballs if you aren't in the locations at which your customers shop.

Consumers today have access to more information than ever before and a myriad of options to choose from when it comes to purchasing. Not being where they're at means losing a net new customer.

Grab a scoop of collagen and shaker bottle, shake that thing up, and press play for another amazing episode.

What they cover

1. Don't settle for on narrow retailers. Think bigger and keep your net wide because visibility is important for the success of any brand.

2. Instead of asking yourself why, ask yourself why not? It changes the way you view things. Instead of liming you, it opens up your mind to a world of possibilities.

3. In today's day and age, you have to meet customers where they are, because you can't capture new customers if you aren't where they're shopping.

4. Listen to your customers and your buyers. Take the feedback you're receiving and be willing to make tweaks to your product. That level of openness can be the exact thing that opens doors for you.

5. Consumers have more information now than ever before. This gives them a lot of power. They decide where they purchase and when. That should be something that influences your channel strategy.

6. Trade spend shouldn't be viewed in isolation per channel. So many brands make the mistake of only looking at return per channel, forgetting consumers don't make purchasing decisions in a linear fashion. Always look at spend beyond each channel with a more holistic view.

_______________________

The Longer Game explores the future of retail across Amazon, ecommerce, and brick-and-mortar.

The goal is simple: help brands grow by understanding how all channels work together.

Retail is evolving. The brands that win are the ones willing to adapt.

Subscribe to stay updated on new episodes.

Learn more: https://thelongergame.com

_______________________

About the Guest:

Raj Shah is the VP of Sales at Obvi, a collagen and supplements brand. Based in New Jersey, Raj leads retail and channel expansion end to end, from earning buyer interest to executing on shelf, across accounts including Walmart and a fast-growing grocery footprint now spanning 22,000+ locations.

Connect with Raj:

LinkedIn: https://www.linkedin.com/in/raj-shah-114664247/

Website: https://myobvi.com/

_______________________

About the Host:

Michael Maher is Chief Idea Officer of Cartology, an Amazon-focused agency helping brands grow revenue and profitability.

Connect with Michael:

LinkedIn: https://www.linkedin.com/in/immichaelmaher

Email: michael@thinkcartology.com

_______________________

Sponsored by Cartology

https://thinkcartology.com

What makes a brand great?

Is their logo?

Their slogans?

Maybe, just maybe, it goes way deeper than that.

Good brands sell products. But good is the enemy of great. Great brands know their Why. Great brands have great products. They have great customer service. They obsess over achieving their Why and go above and beyond to get there. If more brands truly believed in their product and the reason they got started in the first place, well, we'd be inundated with great brands! Chief Commercial Officer & President of New Ventures at Bobbie, Sara Ahmed Holman, joins us on this episode of The Longer Game to share why Bobbie is winning all over the place.

They know their Why. They obsess over getting the best product into the hands of moms so they can feel good about what they feed their babies. Don't sleep on this episode. Let your baby do that.

Grab a bottle, put in your headphones, and feed that baby!

What they cover

1. Staying true to your brand identity and knowing your why is crucial for all brands that want to have staying power.

2. Many brands mistake virality for brand building. Chasing the trend isn't what builds a brand. Chasing trends means you bend your Why around the What. And your Why should always dictate your What.

3. Breakout brands are the ones who are building the brand and trust over time with the consumer. One way you build trust is through great product, That is at the core of every iconic brand. It's absolutely essential that you have great product in order for you to have longevity.

4. We're in a dangerous situation right now where we believe that building something fast means we're building something great.

The Longer Game explores the future of retail across Amazon, ecommerce, and brick-and-mortar.

The goal is simple: help brands grow by understanding how all channels work together.

Retail is evolving. The brands that win are the ones willing to adapt.

Subscribe to stay updated on new episodes.

Learn more: https://thelongergame.com

About the Guest:

Sara Ahmed Holman is Chief Commercial Officer & President of New Ventures at Bobbie, the infant formula company that came to market in 2021. Before Bobbie, Sara led growth and partnerships at Innovation Endeavors, the venture firm founded by Eric Schmidt, focused on food, agriculture, and life sciences. Earlier she held operating and leadership roles at Lookout and Weebly (acquired by Square). A UCLA School of Law graduate, Sara co-founded the Food and Beverage Team at Bryan Cave and has advised numerous CPG and health startups.

Connect with Sara:

LinkedIn: https://www.linkedin.com/in/saraahmed/

Bobbie: https://www.linkedin.com/company/bobbie-baby/

About the Host:

Michael Maher is Chief Idea Officer of Cartology, an Amazon-focused agency helping brands grow revenue and profitability.

Connect with Michael:

LinkedIn: https://www.linkedin.com/in/immichaelmaher

Email: michael@thinkcartology.com

Sponsored by Cartology 

https://thinkcartology.com

As your business grows, however, the demands can pull you in many different directions. 

Raising money, gaining entry to more retailers, adjusting product-market fit, Amazon growth; they all take your focus off of why you started this thing in the first place. 

Jordan Buckner, CEO of Foodbevy, joins us on this episode of The Longer Game to share his experiences with why he started a business, why he eventually exited, and why he is helping other founders now on their journey. 

One of his biggest epiphanies came from realizing his identity was tied to being CEO of his company. He wasn't sure what could possibly be next if it didn't work out. 

The truth is simple: everyone shows up to the table enough. You don't have to achieve anything to be enough. You don't have to do anything to be worthy of being loved. 

Grab your favorite protein bar, take a bite, and let those neural pathways develop as we get started.

What they cover:

1. Founders often build from a place of passion or need and but not the proper business acumen to create strong unit economics, which make for a long-lasting CPG brand.

2. Right now it's very easy to start a food & beverage business in the beginning because of all the resources and the partners but there is a ginormous chasm between that and building a profitable and self-sustaining brand.

3. Brands often start with why but it's easy to lose it along the way because of the needs of the business pulling you in so many directions.

4. Successful CPG brands have to be built on an amazing product. You may be able to sell it once but getting consumers to keep buying is a different story.

The Longer Game explores the future of retail across Amazon, ecommerce, and brick-and-mortar.

The goal is simple: help brands grow by understanding how all channels work together.

Retail is evolving. The brands that win are the ones willing to adapt.

Subscribe to stay updated on new episodes.

Learn more: https://thelongergame.com

About the Guest:

Jordan Buckner is the CEO of Foodbevy, a media platform that helps food and beverage founders grow from the early startup days through scaling, with inspiring stories, education, and connections to great partners. Before Foodbevy, Jordan founded and ran T-Squares, a line of energy bars, an experience that shapes how he supports founders today.

Connect with Jordan:

LinkedIn: https://www.linkedin.com/in/jordanbuckner/

Website: https://www.foodbevy.com

About the Host:

Michael Maher is Chief Idea Officer of Cartology, an Amazon-focused agency helping brands grow revenue and profitability.

Connect with Michael:

LinkedIn: https://www.linkedin.com/in/immichaelmaher

Email: michael@thinkcartology.com

Sponsored by Cartology

https://thinkcartology.com

Ecommerce and marketplaces like Amazon have provided an amazing convenience factor, changing how consumers shop. This has taken business from brick & mortar retailers but not without a fight. 

BOPIS (Buy Online Pickup In Store) has emerged as a way to provide convenience while leveraging selection. Walmart, Target, Kroger, and many other larger retailers have enabled this to keep pace. 

But more is still desired. 

Al Schuster, President of Polaris Brand Promotions, joins us on this episode to make the case for why retailers need to make their stores experiential if they want to retain their customer base. 

It's not just samples but creating experiences that invite people in and engage them in a way that retailers just don't seem to be leveraging currently. 

Grab a sample, or 5, and press play.

What they cover

1. Retail is always changing but the changes have been more dramatic in the past 20 years with Amazon entering the marketing and now rapid tech advances at stores.
2. In store engagement is challenging right now due to stores providing better tech enablement, i.e. ordering on apps or at touch screens instead of from a live human.
3. Retail stores control the environment in the store but since consumers aren't shopping as much in stores or even in the same way, brands need to think long and hard about their investment in these stores and what that looks like to get the best ROI.
4. Ecommerce has a way of taking the shopping out of shopping. Think signage, music, looking at actual items, which removes the ability to both experience the product and shop by comparison.
5. Hiring a brand ambassador may be the one of the best things a brand could do today. Why? It builds engagement and real connection, something missing from current in store interactions. And in doing so, you build more brand ambassadors after the fact, giving your brand real momentum.

The Longer Game explores the future of retail across Amazon, ecommerce, and brick-and-mortar.

The goal is simple: help brands grow by understanding how all channels work together.

Retail is evolving. The brands that win are the ones willing to adapt.

Subscribe to stay updated on new episodes.

Learn more: https://thelongergame.com

About the Guest: 

Al Schuster is the President and Owner of Polaris Brand Promotions, a nationwide experiential marketing and promotional staffing agency.

Connect with Al: 

LinkedIn: https://www.linkedin.com/in/aschuster4379 

Website: https://polarisbrandpromotions.com

About the Host:

Michael Maher is Chief Idea Officer of Cartology, an Amazon-focused agency helping brands grow revenue and profitability.

Connect with Michael: https://www.linkedin.com/in/immichaelmaher

Email: michael@thinkcartology.com

Sponsored by Cartology

https://thinkcartology.com

It hurts. It could cost us our jobs. 

But what if on the other side of that failure lived an innovation that drove amazing change? 

Maybe we'd think about failure differently. We think so. 

R.J. Talyor, CEO & Founder of Backstroke, joins us on this episode to talk about his favorite subject: failure. 

"Whatever you can do, or dream you can, begin it. Boldness has genius, power and magic in it." — Johann Wolfgang von Goethe. 

Walt Disney also said, "If you can dream it, you can do it." 

The current economy surrounding AI has a lot of hype but also a lot of potential. There is this potential for us to leverage AI to allow us to be more human, yet we tend to focus on the dark side where humans are no longer needed. 

Sure, change is coming. 

People will lose jobs or remain out of work because of AI tech implementation. 

But could there be more that lives on the other side of that? We think so. 

Grab your goggles and swim cap and let's dive right into it.

What they cover

1. AI has evolved dramatically from the 1950s to where we are now in the world of generative AI. It's enabled us to do things better & faster.
2. All the AI hype about job replacement and destruction is an alamarist signaling for attention. The reality is change is on the horizon and there will be job loss but the potential is incredible.
3. Beyond the AI hype is true creativity again. AI allows us to take the things machines can do well off our plates and truly lean into our humanness, i.e. creating art or building relationships.
4. AI needs a why and an end goal to truly be functional. You can't just implement AI technology. You need to know why you're doing it and what you hope to achieve at the end of it for it to truly be a successful project.

The Longer Game explores the future of retail across Amazon, ecommerce, and brick-and-mortar.

The goal is simple: help brands grow by understanding how all channels work together.

Retail is evolving. The brands that win are the ones willing to adapt.

Subscribe to stay updated on new episodes.

Learn more: https://thelongergame.com

About the Guest: 

R. J. Talyor is a leading voice in email marketing and applied AI. A veteran of ExactTarget, he founded Pattern89, acquired by Shutterstock in 2021. Today he is Co-Founder & CEO of Backstroke, helping brands use AI to drive 10 to 30% more revenue from email, SMS, and mobile.

Connect with R.J.: 

LinkedIn: https://www.linkedin.com/in/rjtalyor/ 

Website: https://www.backstroke.com

About the Host:

Michael Maher is Chief Idea Officer of Cartology, an Amazon-focused agency helping brands grow revenue and profitability.

Connect with Michael: https://www.linkedin.com/in/immichaelmaher

Email: michael@thinkcartology.com

Sponsored by Cartology

https://thinkcartology.com

What if we told you there was a better way to do it?

What if you could build with a Co-Founder by leveraging your strengths and taking ego out of it?

Well your day has arrived. Kiki Couchman, Co-Founder of Sourmilk, joins us on this episode to discuss what it's like to intentionally build a CPG company as a big fish in a small pond, how to be a great Co-Founder, and why your gut health is so damn important. Kiki and her Co-Founder Elan Halpern has something special going on here.

We dive into the excitement of early stage building, showcasing how being scrappy is an amazing skill set.

Unsure of the difference between an influencer and a content creator? Yeah we cover that too. Grab a spoon, your sourmilk, and get ready for earful.

The Longer Game explores the future of retail across Amazon, ecommerce, and brick-and-mortar.

The goal is simple: help brands grow by understanding how all channels work together.

Retail is evolving. The brands that win are the ones willing to adapt.

Subscribe to stay updated on new episodes.

Learn more: https://thelongergame.com

About the Guest: 

Sourmilk is an NYC-based, women-founded brand creating organic, grass-fed, Greek-style yogurt designed specifically for gut health. Kiki Couchman is Co-Founder, building Sourmilk to make gut health accessible through everyday food.

Connect with Kiki:

LinkedIn: https://www.linkedin.com/in/kirsten-kiki-c-242929112/

Website: https://sourmilk.com

Instagram: @getsourmilk | @couchwoman

About the Host:

Michael Maher is Chief Idea Officer of Cartology, an Amazon-focused agency helping brands grow revenue and profitability.

Connect with Michael:

LinkedIn: https://www.linkedin.com/in/immichaelmaher

Email: michael@thinkcartology.com

Sponsored by Cartology https://thinkcartology.com

Growing a business that way, though, sounds risky. 

Will there be enough revenue? 

Will the window close? 

The reality is that growing slowly gives brands luxuries that fast-moving, well-funded competitors simply cannot afford.

Victoria Berk, Founder and CEO of Know Good, joins host Michael Maher to share her journey of building intentionally. Know Good's break-and-bake chocolate chip cookie dough is made with clean, better-for-you ingredients and is already selling out across New York City. Victoria shares how staying local, listening closely to customers, and validating demand before scaling has been the foundation of everything.

The conversation also digs into how consumer thinking around nutrition is shifting, why ingredient transparency is becoming a real competitive advantage, and how keeping a product format familiar can actually be the smartest innovation move a brand makes.

What they cover

• Why founders need a little naivety to stay connected to their mission
• How slow growth creates product validation advantages capital cannot buy
• Why there is never a good time to take a risk, so the best time is now
• What the consumer shift around nutrition means for brands on shelf and online
• How to innovate without overwhelming customers with too much that is new

The Longer Game explores the future of retail across Amazon, ecommerce, and brick-and-mortar. 

The goal is simple: help brands grow by understanding how all channels work together. 

Retail is evolving. The brands that win are the ones willing to adapt. Subscribe to stay updated on new episodes.

Learn more: https://thelongergame.com

About the Guest

Victoria Berk is the founder of Know Good, a brand transforming modern baking and snacking with clean, crave-worthy treats. Know Good's hero product, Chocolate Chip Cookie Dough, is selling out across NYC. As a Nutritionist and MBA graduate, Victoria is pursuing her passion for wellness by bringing thoughtfully crafted, indulgent products to life. Before founding Know Good, she worked at consumer startups including Goop and Obe Fitness, as well as in management consulting.

Connect with Victoria

LinkedIn: https://www.linkedin.com/in/victoriaberk15/

Website: https://knowgoodfood.com/

Instagram: @knowgoodfoods

About the Host

Michael Maher is Chief Idea Officer of Cartology, an Amazon-focused agency helping brands grow revenue and profitability.

Connect with Michael:

LinkedIn: https://www.linkedin.com/in/immichaelmaher

Email: michael@thinkcartology.com

Sponsored by Cartology

https://thinkcartology.com

Everybody says their data driven. 

In reality, who isn't data driven? 

We all make decisions based on data points, it's just not always the right data that drives us. 

What matters is the quality of the data and the actual story that data is telling us. 

James Gossling, Co-Founder of Bispoke, joined us to talk about the importance of the right data and how you visualize it. In working with Amazon, he has seen how siloed the data is, making it harder to make the right decision for your brand. The solution: bringing all the data you need into one place to make a better decision faster. 

More data doesn't equal more revenue. Deciding on the right data, then getting it visualized properly is what leads brands to crush the competition. 

Grab your creatine and fish oil and let's get poppin'.

The Longer Game explores the future of retail across Amazon, ecommerce, and brick-and-mortar.

The goal is simple: help brands grow by understanding how all channels work together.

Retail is evolving. The brands that win are the ones willing to adapt.

Subscribe to stay updated on new episodes.

Learn more: https://thelongergame.com

About the Guest: 

James Gossling is a seasoned ecommerce and analytics leader with over a decade of hands-on experience driving growth and operational excellence for high-performing digital brands. 

He co-founded Bispoke, a data-driven analytics platform that helps Amazon sellers and brands turn chaotic marketplace data into clear, actionable insights—powering smarter decisions and measurable business outcomes. Bispoke’s tools and dashboards support sellers and vendors representing over $1.5 billion in annual Amazon revenue.

Before Bispoke, James led ecommerce and marketplace strategy for major consumer brands, managing nine-figure Amazon P&Ls and multi-million dollar ad budgets while turning data into growth engines across channels. He is a husband and father of four living in the Salt Lake City, UT area.

Connect with James: https://www.linkedin.com/in/jgossling/

Website: https://bispoke.io/

About the Host:

Michael Maher is Chief Idea Officer of Cartology, an Amazon-focused agency helping brands grow revenue and profitability.

Connect with Michael: https://www.linkedin.com/in/immichaelmaher

Email: michael@thinkcartology.com

Sponsored by Cartology

https://thinkcartology.com

That's a tough pill to swallow but it's the one Matt Behrend, CEO of Agility, took and survived, finally proving his thesis. Matt and team believed that brand advertising was important but it was often unattainable for brands without huge budgets. They knew it could be more accessible, as well as measured effectively, so that brands of all sizes could invest more into it. And they've done just that. 

After 7 years of hard work, marching with pace and urgency, Matt and team are seeing results in the form of revenue. When you play the long game and believe in what you're doing, it always pays dividends. Mix a scoop of creatine in your water and let's rep this episode out!

In this episode:
• Why most brands fight over the same small group of buyers
• Why performance marketing looks efficient but stalls growth
• How brand advertising actually creates demand
• Why measurement has held brands back
• What it takes to build when there’s no proof it will work

Play the long game long enough, and it pays off.

The Longer Game explores the future of retail across Amazon, ecommerce, and brick-and-mortar.

The goal is simple: help brands grow by understanding how all channels work together.

Retail is evolving. The brands that win are the ones willing to adapt.

Subscribe to stay updated on new episodes.

Learn more: https://thelongergame.com
LinkedIn: https://www.linkedin.com/company/thelongergame
Instagram: https://www.instagram.com/thelongergame

About Matt Behrend:

Matt Behrend is a serial SaaS entrepreneur and CEO of Agility Ads, a precision brand advertising platform built to make brand a predictable growth engine.

He brings 15+ years of experience building and scaling marketing and sales teams at venture-backed SaaS companies, including multiple exits.

Connect with Matt:
https://agilityads.com/
https://www.linkedin.com/in/mattbehrend

About the Host:

Michael Maher is Chief Idea Officer of Cartology, an Amazon-focused agency helping brands grow revenue and profitability.

Connect with Michael:
michael@thinkcartology.com
https://www.linkedin.com/in/immichaelmaher

Sponsored by Cartology
https://thinkcartology.com

Michael Maher, the host, would love to connect with you. Reach out to him at…
Email: michael@thinkcartology.com
LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Arch DevOps.
Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?
Website: https://thinkcartology.com
Find Cartology on LinkedIn: https://linkedin.com/company/cartology
Find Cartology on Instagram: https://instagram.com/thinkcartology
Find Cartology on Facebook: https://facebook.com/thinkcartology

Arch DevOps spot problems before they arise. Speed up your testing and development process. Get your product in front of customers before your competition can. Arch DevOps helps you build a QA testing plan that’s tailored to your software and your business needs. Keep Your Software Awesome.
Website: https://archdevops.com/
Find Arch DevOps on LinkedIn: https://linkedin.com/company/arch-devops-llc/

Like what you’re hearing? Head over to https://thelongergame.com/ to read show notes, watch the episode or contact us.
Follow us on LinkedIn: https://linkedin.com/company/thelongergame
Follow us on Instagram: https://instagram.com/thelongergame
Follow us on Facebook: https://facebook.com/thelongergame

About our guest:

Destaney Wishon is Co-Founder and CEO of BetterAMS.

Website: https://betterams.com
Find her on LinkedIn: https://www.linkedin.com/in/destaney-wishon/
Find her on Instagram: @destaneyW
Find her on Facebook: Destaney Wishon

Michael Maher, the host, would love to connect with you. Reach out to him at…
Email: michael@thinkcartology.com
LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and podcastify.me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace.  They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com/

Find Cartology on LinkedIn: https://linkedin.com/company/cartology
Find Cartology on Instagram: https://instagram.com/thinkcartology
Find Cartology on Facebook: https://facebook.com/thinkcartology

podcastify.me is a full-service podcast production company that designs podcasts around people who are paid for their advice: coaches. If you're knowledgeable in your space and want a steady stream of people who have the exact kinds of problems you solve and they want to talk about it, a  podcast may just be your secret weapon. They handle everything from finding guests, to editing, publishing, and promoting episodes, all with the goal of helping you build your business. Check them out: https://podcastify.me

Like what you’re hearing? 

Head over to https://thelongergame.com/ to read show notes, watch the episode or contact us. 

Follow us on LinkedIn: https://linkedin.com/company/thelongergame 

Follow us on Instagram: https://instagram.com/thelongergame 

Follow us on Facebook: https://facebook.com/thelongergame

About our guest: 

Eric is a Creative Director turned Messaging Strategist, for a really good reason. Frustrated by brand development processes that were too slow, too costly, and ultimately written from a consultant’s POV, he invented his own.  He’s helmed his process to help more than 100 brands find their greatness, something Eric calls, The Soul Difference. Naked Juice, Atkins, Jenny Craig, Lenny & Larry’s, Zespri Kiwifruit, Health Warrior and Perfect Bar have all been clients. And he’s remained close with these brands’ Founders, past and current owners, and investors. 

Website: https://tolovethebrand.com 

Find him on LinkedIn: https://www.linkedin.com/in/erickiker/

Find him on Instagram: @erickiker1 

Find him on Facebook: Eric Kiker  

Michael Maher, the host, would love to connect with you. 

Reach out to him at… 

Email: michael@thinkcartology.com 

LinkedIn: https://linkedin.com/in/immichaelmaher 

This podcast is sponsored by Cartology and podcastify.me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. 

Want to find out more? 

Website: https://thinkcartology.com/ 

Find Cartology on LinkedIn: https://linkedin.com/company/cartology 

Find Cartology on Instagram: https://instagram.com/thinkcartology 

Find Cartology on Facebook: https://facebook.com/thinkcartology 

podcastify.me is a full-service podcast production company that designs podcasts around people who are paid for their advice: coaches. If you're knowledgeable in your space and want a steady stream of people who have the exact kinds of problems you solve and they want to talk about it, a  podcast may just be your secret weapon. They handle everything from finding guests, to editing, publishing, and promoting episodes, all with the goal of helping you build your business. Check them out: https://podcastify.me

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel. Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop. Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us. Follow us on LinkedIn: https://linkedin.com/company/thelongergame Follow us on Instagram: https://instagram.com/thelongergame Follow us on Facebook: https://facebook.com/thelongergame Nathan Hirsch is a lifelong entrepreneur and is on a mission to make entrepreneurship simpler for millions.Nathan is best known for co-founding FreeUp.net in 2015 with an initial $5,000 investment, scaling it to $12 million in yearly revenue, and having it acquired in 2019. Today, he owns a portfolio of companies with his partner, Connor Gillivan. A few you might know EcomBalance and AccountsBalance (two monthly bookkeeping services) and Outsource School (access to Nate’s Hiring process and SOPs) and TrioSEO (A premium blog writing service). Nathan has appeared on 900+ podcasts and you can follow him on social media and NathanHirsch.comWebsite: http://ecombalance.com Find them on LinkedIn: https://www.linkedin.com/in/nathanhirsch/ Find them on Instagram: @nathanhirsch99 Find them on Facebook: https://www.facebook.com/nathan.hirsch/ Michael Maher, the host, would love to connect with you. Reach out to him at… Email: michael@thinkcartology.com LinkedIn: https://linkedin.com/in/immichaelmaher This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more? Website: https://thinkcartology.com Find Cartology on LinkedIn: https://linkedin.com/company/cartology Find Cartology on Instagram: https://instagram.com/thinkcartology Find Cartology on Facebook: https://facebook.com/thinkcartology Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity. Website: https://podcastify.me Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/ Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Data seems to consume our lives today but what do we really know about data? Why is data important? What kind of data should we be using to make intelligent business decisions? How far has the world of data come from? Why am I asking so many damn questions right now? Listen in as guest Andrew Hamada, CEO of Reason Automation, schools us on data and why it's useful in our lives but why it's also not THE most important piece of information out there.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame
Follow us on Instagram: https://instagram.com/thelongergame
Follow us on Facebook: https://facebook.com/thelongergame

About our guest: 

Andrew is CEO & co-founder of Reason Automation, an Amazon data provider. He spent 7 years at Amazon where he ran marketing, merchandising, and customer research programs for Hardlines, Media, and Alexa. 15 years total in e-commerce everywhere from iStock to Gumballs.com.

You can find them at...

LinkedIn: https://www.linkedin.com/in/andrewhamada/
Website: http://reasonautomation.com/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com
LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Arch DevOps.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com
Find Cartology on LinkedIn: https://linkedin.com/company/cartology
Find Cartology on Instagram: https://instagram.com/thinkcartology
Find Cartology on Facebook: https://facebook.com/thinkcartology

Arch DevOps specializes in automation, and they use some of that automation to produce this very podcast. They're great at finding bottlenecks and automating processes, and if you work with them, you'll free up time and revenue in a hurry. A little bit of automation can result in a big ROI. Stop by https://archdevops.com to find out more, and pick up a free e-book on whether your company culture is even ready for automation, along with a free ROI calculator just for visiting.

The secret? Adam knew his Contribution Profit. Net Profit minus your Fixed Expenses gets you Contribution Profit and it's the key to knowing the revenue you need to generate, and at what cost to minimally hit break even. The problems occur when you don't know your numbers at all or you're unwilling to change things once you do know them. Grab a calculator and let's start cranking.

The Longer Game (@thelongergame) is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Adam Callinan is the founder of Pentane, an advanced version of the system he used to earn more than $60M in profitable revenue with just 4 employees and 0 investors at his prior eCommerce company. Adam previously co-founded BottleKeeper, a bootstrapped eCommerce brand that achieved $8m in revenue in just its third year, with 0 employees. BottleKeeper later appeared on Shark Tank and was acquired in 2021 by Wind Point Partners/RTIC Outdoors, marking Adam’s second exit. Adam lives in Montana, writes for INC, and hosts the Growth Mavericks podcast, in addition to being a husband, dad, and avid outdoorsman.

You can find them at...

Website: https://pentane.com

Find them on LinkedIn: https://www.linkedin.com/in/adammcallinan/

Find them on Instagram: https://www.instagram.com/adam_callinan/

Find them on Facebook: /adam_callinan

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Dani Dufresne, CEO & Founder of The Aux Co, joins us on The Longer Game today to talk about why Influencers are finishing their flash in the pan, while trying desperately trying not to die. Influence for the sake of influence is on the way out. You have to bring more to the table as a brand, instead of buying 30 days of fame and visibility from someone else. Authenticity wins the day. Record this podcast onto a tape, pop it into your cassette deck, and press play. It's about to get good.

The Longer Game (@thelongergame) is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our guest's Name is Dani Dufresne. Dani Dufresne is the badass secret agent behind some of the most jaw-dropping campaigns you’ve ever seen. As the founder of The Auxiliary Co., she’s the one brands call when they need to pull off high-stakes creative execution without the bloated budgets and red tape of traditional agencies.

With an unmatched eye for innovative approaches, design, and flawless production, Dani doesn’t just manage a campaign; she makes it legendary. Whether assembling an A-list creative team, running a massive production on a shoestring budget, or stepping in to save a campaign from disaster, she delivers every time.

Forget the outdated agency model. Dani’s way is more innovative, leaner, and faster. She’s here to help brands ditch the bureaucracy, hire the right people, and actually get sh*t done."

You can find them at...

Website: https://www.theauxiliaryco.com/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized, done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current, and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Jaime Schwarz, Founder of Brand Therapy, goes deep with us on this episode of The Longer Game to enlighten brands on how to stop hyperventilating over KPIs and instead, be mission focused. Working from a mission focus means you know who you're tribe is and you're going after them, no matter what your role is at the company. Put down your broom, pour some whiskey, and get ready for takeoff.

The Longer Game (@thelongergame) is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Jaime Schwarz is the founder of the discipline and consultancy, Brand Therapy. After an award winning dozen years in the ad industry he built brand therapy to help companies focus on product market fit using all the tools our modern world has at your disposal. To wit, he has the world's oldest NFT patent focused on brand authentication and commercialization in phygital and digital worlds, and has helped dozens of companies from personal brands to Fortune 500's adapt to the world and market of today and tomorrow. He is an adjunct at City College, lives in Hastings on Hudson, NY with his wife and two boys, and serves on the board of Wayfinders on the Hudson, and advisory board of XRSI.org.

You can find them at...

Website: https://brandtherapy.coach/

Find them on LinkedIn: http://linkedin.com/in/jaimeschwarz

Find them on Instagram: @jaime.schwarz

Find them on Facebook: /jaimeschwarz

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Want to know how much to spend on ads? Well, it depends. Think SEO is dead? Think again. Everything you thought you knew is the same and yet oh so different. If this doesn't make sense, just give it a listen! Put on your thinking cap and get ready to follow these fellas down the portal of the world of Amazon.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our guest's name is Will Haire. Will Haire is the Founder and CEO of BellaVix, an agency helping brands grow on Amazon and Walmart. He has over a decade of experience in eCommerce, specializing in Amazon Advertising, Seller Central, and DSP. Based in North Carolina, Will is also the host of the Selling on Giants podcast, where he shares insights for marketplace operators.

You can find them at...

Website: https://www.bellavix.com/

Find them on LinkedIn: https://www.linkedin.com/in/willhaire/

Find them on Instagram: https://www.instagram.com/bellavixmarketplaceagency/

Find them on Facebook: https://www.facebook.com/BellaVixMarketing

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Noah Wickham, Sales Director at My Amazon Guy, has seen it all. With a decade of exerience, he's witnessed Amazon go from burgeoning to booming. And he welcomes the changes. We talk all things Amazon. Just two agency guys, shooting the breeze, talking fees. We couldn't help ourselves. Off we go into the jungle!

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Our guest's Name is Noah Wickham. He began his e-commerce journey over a decade ago, starting with reselling on eBay and progressively expanding his expertise. Over the years, he has worked with over 400 brands across nearly every industry, focusing on growth strategies, technology initiatives, product procurement, brand building, and SEO improvements. His expertise spans Amazon, Walmart, and Shopify, making him a go-to resource for brands seeking to scale and excel in the ever-evolving eCommerce landscape.

With a passion for building brands and business growth, Noah is dedicated to helping brands become both insanely profitable and hugely successful. Drawing from his experience in private brands, resale, and agency work, Noah's goal is to take mid-market and enterprise brands from million-dollar ventures to billion-dollar powerhouses.

As a growth-centric leader and client success advocate, Noah is focused on delivering insights that drive sustainable success. Outside of work, he enjoys cooking, video games, reading, and chess, and on Saturday nights, you can often find him exploring new restaurants or venues in his city.

You can find them at...

Website: https://myamazonguy.com/

Find them on LinkedIn: https://www.linkedin.com/in/noahwickham

Find them on Instagram: @noahwickham

Find them on Facebook: Noah Wickham

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us. Follow us on LinkedIn: https://linkedin.com/company/thelongergame Follow us on Instagram: https://instagram.com/thelongergame Follow us on Facebook: https://facebook.com/thelongergame Our guest Guest Name is Chad Rubin. Chad Rubin leads Profasee's operations and oversees its strategy. He often speaks about e-commerce, amazon and leveraging AI strategies on webinars and conferences worldwide. He's also the author of the Amazon bestseller, Cheaper, Easier Direct. Prior to Profasee, he founded Think Crucial and co-founded Skubana, and the Prosper Show. He is also a father, husband and loves coffee and tacos. You can find him at... Website: https://profasee.com Find them on LinkedIn: https://www.linkedin.com/in/itschadrubin/ Michael Maher, the host, would love to connect with you. Reach out to him at… Email: michael@thinkcartology.com LinkedIn: https://linkedin.com/in/immichaelmaher This podcast is sponsored by Cartology and Arch Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more? Website: https://thinkcartology.com Find Cartology on LinkedIn: https://linkedin.com/company/cartology Find Cartology on Instagram: https://instagram.com/thinkcartology Find Cartology on Facebook: https://facebook.com/thinkcartology Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/ Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame Follow us on Instagram: https://instagram.com/thelongergame Follow us on Facebook: https://facebook.com/thelongergame Our guest Guest Name is Andrew Faris. He is the founder of AJF Growth. He grows ecommerce brands with managed services and some coaching. His expertise is in growing DTC brands from $2M-$20M with Facebook Ads especially, with a view to the economic issues along that journey. He can speak to pretty much every element of that part of ecom growth though. Currently, he is mostly trying to grow his podcast on the side of that. Want to hear more from Andrew and the podcasts he mentioned? Go to https://ajfgrowth.com/ or listen to the episodes below:
1. The Andrew Faris Podcast Episode on Failure: https://open.spotify.com/episode/4FGUbhtoVlMerZYp1PZcJN?si=b9b4870821e64374&nd=1
2. The Andrew Faris Podcast Opening the Books Mixed by Nasrin YouTube: https://www.youtube.com/watch?v=NjjPgISO5f0

3. The Andrew Faris Podcast Opening the Books Mixed by Nasrin Website: https://ajfgrowth.com/pages/mixed You can find him at... Website: www.ajfgrowth.com LinkedIn: https://www.linkedin.com/in/andrew-faris-980b84108/ Michael Maher, the host, would love to connect with you. Reach out to him at… Email: michael@thinkcartology.com LinkedIn: https://linkedin.com/in/immichaelmaher This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more? Website: https://thinkcartology.com Find Cartology on LinkedIn: https://linkedin.com/company/cartology Find Cartology on Instagram: https://instagram.com/thinkcartology Find Cartology on Facebook: https://facebook.com/thinkcartology Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity. Website: https://podcastify.me Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/ Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel. Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop. Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us. Follow us on LinkedIn: https://linkedin.com/company/thelongergame Follow us on Instagram: https://instagram.com/thelongergame Follow us on Facebook: https://facebook.com/thelongergame Sam Hager is the Co-Founder of MixShift, builder of systems, data nerd, fly fishing geek.You can find them at... Website: http://www.mixshift.io Find them on LinkedIn: https://www.linkedin.com/in/samhager/ Michael Maher, the host, would love to connect with you. Reach out to him at… Email: michael@thinkcartology.com LinkedIn: https://linkedin.com/in/immichaelmaher This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more? Website: https://thinkcartology.com Find Cartology on LinkedIn: https://linkedin.com/company/cartology Find Cartology on Instagram: https://instagram.com/thinkcartology Find Cartology on Facebook: https://facebook.com/thinkcartology Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity. Website: https://podcastify.me Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/ Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Brick & mortar stores have taken a big hit since the pandemic, with a lot of the traffic moving online. One thing that hasn't, and likely won't, change is consumers wanting a good experience. Listen in as Startup Slang CEO Damiano Raveenthiran breaks down why experience matters.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.
Follow us on LinkedIn: https://linkedin.com/company/thelongergame
Follow us on Instagram: https://instagram.com/thelongergame
Follow us on Facebook: https://facebook.com/thelongergame

About our guest:

"Damiano Raveenthiran is the Founder and CEO of Startup Slang, a creative full service eCommerce agency, specializing in the design, development, marketing and content production for eCommerce businesses of all sizes. In its young life as an agency, Startup Slang has already been able to work with over 2000 eCommerce merchants from all over the world. Startup Slang is on the way to becoming Canada's Favourite eCommerce agency with a full team of over 50+ eCommerce Specialists from coast to coast."

You can find them at...

Website: startupslang.com
Instagram: @damianor
Facebook: damiano raveenthiran
LinkedIn: https://www.linkedin.com/in/damianor/

Michael Maher, the host, would love to connect with you. Reach out to him at…
Email: michael@thinkcartology.com
LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and podcastify.me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com
Find Cartology on LinkedIn: https://linkedin.com/company/cartology
Find Cartology on Instagram: https://instagram.com/thinkcartology
Find Cartology on Facebook: https://facebook.com/thinkcartology

podcastify.me is a full service podcast production company that designs podcasts around people who are paid for their advice: coaches. If you're knowledgeable in your space, and want a steady stream of people who have the exact kinds of problems you solve and they want to talk about it, a podcast may just be your secret weapon. They handle everything from finding guests, editing, publishing and promoting episodes, all with the goal of helping you build your business. Check them out: https://podcastify.me

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our Guest's Name is “Caroline Grace”.

You can find them at...

Website: https://www.productandprosper.com/

Find them on LinkedIn: https://www.linkedin.com/in/caroline-e-grace/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Like what you’re hearing?

Head over to https://thelongergame.com/ to read show notes, watch the episode or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

About our guests:

Oliver Knack, originally from Australia, has been working in sourcing and quality control in Asia since 2012. Primarily based in China for over 10 years, Oliver has worked in various capacities in the industry and helped hundreds of clients from North America, Latin America, Europe and the Asia Pacific manage their purchasing activities in all the major manufacturing countries in Asia. Oliver has worked with clients large and small ranging from large retail chains to independent Amazon sellers across a wide range of consumer products.

Ben started working in manufacturing in China after his junior year of college. The brand he started, Xtatix, sold private label consumer electronics into the US market. Xtatix closed in 2008 and shortly after Ben focused on growing Hatch, a company that sold private label consumer electronics to other brands. Hatch ended up selling millions of MP3 players and Android products to Walmart, Best Buy, and other top retailers through Hatch's client's brand. In 2015 Hatch pivoted to focus on the development and manufacturing of custom Android products. Ben has rare first-hand experience within the Chinese manufacturing and technology hardware ecosystem.

Website: https://Checkpointintl.com

Find Oliver on LinkedIn: https://www.linkedin.com/in/oliverknack/

Find them on Facebook: @checkpointintl

Michael Maher, the host, would love to connect with you.

Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and podcastify.me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it.

Want to find out more?

Website: https://thinkcartology.com/

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

podcastify.me is a full-service podcast production company that designs podcasts around people who are paid for their advice: coaches. If you're knowledgeable in your space and want a steady stream of people who have the exact kinds of problems you solve and they want to talk about it, a  podcast may just be your secret weapon. They handle everything from finding guests, to editing, publishing, and promoting episodes, all with the goal of helping you build your business. Check them out: https://podcastify.me

The Longer Game (@thelongergame) is a podcast focused on leaning into the trends and advancements in retail, so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our guest's name is Joe Rotondo. Joe is one of the cofounders of Smearcase - protein-packed frozen cottage cheese. In less than one year, they disrupted the ice cream category and launched into Sprouts and Whole Foods.

You can find them at...

Website: http://smearcase.com

Find them on LinkedIn: https://www.linkedin.com/in/josephrrotondo/

Find them on Instagram: @eatsmearcase.com

Find them on Facebook: @Smearcase

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized, done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current, and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Being a brand in today's day in age is difficult. Why? Because so much is changing. David, CEO/Co-Founder of Chipmonk Baking tells us that being ready to pivot will keep you in the game. That's whats most important after all, right?

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame
Follow us on Instagram: https://instagram.com/thelongergame
Follow us on Facebook: https://facebook.com/thelongergame

About our guest: 

David is co-founder & CEO of ChipMonk, a specialty baking business based in Houston that creates low carb, gluten free desserts. ChipMonk’s mission is to help people indulge mindfully, making better nutritional choices by cutting sugar out of their diets without sacrificing sweets. Prior to starting his business in 2019 with co-founder Jose Hernandez, David spent many years working in management consulting and in the commercial aviation industry across various disciplines including audit, financial planning, project management, and competitive research. Most recently, David was head of financial analysis and performance improvement for Work America Capital, a venture capital firm dedicated to investing in Houstonians and Houston-based businesses with high potential.

David holds an undergraduate degree from Rice University and a Master’s in Accounting from the University of Texas at Austin. He is incredibly passionate about startups and enjoys meeting and learning from other entrepreneurs.

You can find them at...

Website: https://chipmonkbaking.com/
Instagram: @chipmonkbaking
Facebook: @chipmonkbaking
LinkedIn: https://www.linkedin.com/in/david-downing-16784023/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Arch DevOps.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Arch DevOps specializes in automation, and they use some of that automation to produce this very podcast. They're great at finding bottlenecks and automating processes, and if you work with them, you'll free up time and revenue in a hurry. A little bit of automation can result in a big ROI. Stop by https://archdevops.com to find out more, and pick up a free e-book on whether your company culture is even ready for automation, along with a free ROI calculator just for visiting.

Logistics are a nightmare right now. Docks are backed up for days. Parts for trucks aren't available. Incentives for workers are at an all time high because labor is in short supply. Now more than ever, great service makes a big different. Pearl Ausch, COO of First Choice Shipping shares my same enthusiasm for serving clients and we dig into the difficulties of running a business right now.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

About our guest: 

Pearl Ausch helps sellers expand their businesses internationally from start to finish, including the proper registrations, shipping and educating clients about their different marketplace options.

You can find them at...

Website: http://www.firstchoiceship.com

Instagram: firstchoiceshippinginc

Facebook: firstchoiceshipping

LinkedIn: firstchoiceshipping

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and podcastify.me. 

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

podcastify.me is a full service podcast production company that designs podcasts around people who are paid for their advice: coaches. If you're knowledgeable in your space, and want a steady stream of people who have the exact kinds of problems you solve and they want to talk about it, a podcast may just be your secret weapon. They handle everything from finding guests, editing, publishing and promoting episodes, all with the goal of helping you build your business. Check them out: https://podcastify.me

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

• Follow us on LinkedIn: https://linkedin.com/company/thelongergame
• Follow us on Instagram: https://instagram.com/thelongergame
• Follow us on Facebook: https://facebook.com/thelongergame

Our guest's name is Keith Hartnett. He helps small, sustainable & social impact businesses on Amazon.

You can find him at...

• Website: https://www.betterworldproducts.org/
• Find them on LinkedIn: https://www.linkedin.com/in/keithhartnett/

Michael Maher, the host, would love to connect with you. Reach out to him at…

• Email: michael@thinkcartology.com
• LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

• Website: https://thinkcartology.com
• Find Cartology on LinkedIn: https://linkedin.com/company/cartology
• Find Cartology on Instagram: https://instagram.com/thinkcartology
• Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

• Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/
• Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/
• Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Want to find out more? Website: https://thinkcartology.com Find Cartology on LinkedIn: https://linkedin.com/company/cartology Find Cartology on Instagram: https://instagram.com/thinkcartology Find Cartology on Facebook: https://facebook.com/thinkcartology Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/ Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omnichannel. Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop. Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us. Follow us on LinkedIn: ⁠https://linkedin.com/company/thelongergame⁠ Follow us on Instagram: ⁠https://instagram.com/thelongergame⁠ Follow us on Facebook: ⁠https://facebook.com/thelongergame⁠ Our guest Guest Name is Kenny Jen. Kenny Jen is a member of Pilot’s CFO Services where he advises consumer & retail startups of various stages on finance, fundraising & strategy. Prior to Pilot, Kenny managed product development, supply chain, and strategic finance for a consumer goods startup in Los Angeles and before that, he was an investment associate at a consumer venture capital fund. Kenny has consulted companies across a wide range of industries including health & wellness, CPG, marketplaces, and retail. You can find him at... Website: ⁠Pilot.com Find him on LinkedIn: https://www.linkedin.com/in/kenny-jen-84331351/ Find them on Instagram: ⁠@kennyyjen Find them on Facebook: ⁠https://www.facebook.com/kenny.jen.9 Michael Maher, the host, would love to connect with you. Reach out to him at… Email: michael@thinkcartology.com LinkedIn: ⁠https://linkedin.com/in/immichaelmaher⁠ This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. Want to find out more? Website: https://thinkcartology.com Find Cartology on LinkedIn: ⁠https://linkedin.com/company/cartology⁠ Find Cartology on Instagram: ⁠https://instagram.com/thinkcartology⁠ Find Cartology on Facebook: ⁠https://facebook.com/thinkcartology⁠ Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current, and future clients to your show as part of your marketing and sales process sets you apart from your competition, at a time when podcasting is really gaining popularity. Website: ⁠https://podcastify.me⁠ Find Podcastify Me on LinkedIn: ⁠https://www.linkedin.com/company/podcastify-me/⁠ Find Podcastify Me on Instagram: ⁠https://www.instagram.com/podcastify.me/⁠ Find Podcastify Me on YouTube: ⁠https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ⁠

Website: https://podcastify.me Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/ Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across  ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omnichannel.  

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.  

Want to learn more about The Longer Game? 

Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us. 

Follow us on LinkedIn: https://linkedin.com/company/thelongergame 

Follow us on Instagram: https://instagram.com/thelongergame 

Follow us on Facebook: https://facebook.com/thelongergame 

Follow us on Twitter: https://twitter.com/the_longer_game  

Our guest Guest Name is Carter Jensen. Carter is the Sr. Manager of Global Commerce at GMI, aka General Mills. Carter joined General Mills in 2020 amid ecommerce disruption driven by the Covid-19 pandemic. With a mission to help accelerate ecommerce capabilities, he supported the vision of “Connected Commerce” across the organization, transforming the go-to-market strategy for the company's collection of leading, global brands. 

You can find them at... 

Website: CarterJensen.com 

Find them on LinkedIn: linkedin.com/in/CarterJensen

Michael Maher, the host, would love to connect with you. 

Reach out to him at… 

Email: michael@thinkcartology.com 

LinkedIn: https://linkedin.com/in/immichaelmaher  

This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. 

Want to find out more? 

Website: https://thinkcartology.com 

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology 

Find Cartology on Facebook: https://facebook.com/thinkcartology  

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current, and future clients to your show as part of your marketing and sales process sets you apart from your competition, at a time when podcasting is really gaining popularity. 

Website: https://podcastify.me 

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ 

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game?

Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergameFollow us on Instagram: https://instagram.com/thelongergameFollow us on Facebook: https://facebook.com/thelongergame

Satej Sirur is the co-founder and CEO of Rocketium. He loves working on hard problems, especially ones that accelerate human creativity and innovation. His time as an early member of AWS and Microsoft helped him build Rocketium's strong culture. He is a dad to #TwoUnderTwo and five cats. He loves playing board games and talking about basketball.

You can find him at...

Website: https://rocketium.com/

Find them on LinkedIn: https://www.linkedin.com/in/satejs/

Michael Maher, the host, would love to connect with you.

Reach out to him at…Email: michael@thinkcartology.comLinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current, and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time when podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Kaushik Boruah, Head of CPG & Hospitality at LatentView, is an Analytics Whiz who has worked with these big companies, helping them to close these gaps. He joins us on this episode of The Longer Game, where we go deep into the land of opportunity for today's brands. We talk everything from low barrier to entry into the market to how consumers don't always do what they say they will. Grab your blue Lays and let's get jammin'.

The Longer Game (@thelongergame) is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our guest's name is Kaushik Boruah. He is a seasoned data science leader with over a decade of experience specializing in building digital and analytics solutions across the CPG and Hospitality industries. As the Business Head – CPG & Hospitality at LatentView Analytics, he focuses on helping leading organizations gain a competitive advantage by addressing critical business challenges through effective analytics interventions and intelligent data mining techniques.

Driven by a passion for leveraging data analytics to solve complex business problems, Kaushik is committed to adding value to organizations by contributing to their growth. He thrives in environments that challenge his expertise and offer opportunities to apply innovative data solutions.

You can find them at...

Website: https://www.latentview.com/about-us/

Find them on LinkedIn: https://www.linkedin.com/in/kaushik-boruah-ab8aa6125/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology:

https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our guest's Name is Chris Peterson. He is the Co-Founder of Lifemind (lifemind.ai), an AI-agent platform for national, local, and regional marketers. He is also the author of the newsletter Red & Blue Customers. Chris has spent over 30 years as a marketing pioneer and entrepreneur, founding two innovative digital marketing agencies. He has worked with fast-growth startups and Fortune 500 companies. Throughout his career, he has focused on uncovering new strategies for growth and leveraging new technologies to improve marketing performance.

You can find them at...

Website: https://www.lifemind.ai/

Find them on LinkedIn: https://www.linkedin.com/in/chrispetersonsf/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Agency life is no different. And those tough experiences are what mold and shape us to actually be even more impactful in our communities. When it comes down to it, we're all humans and when we start to operate our businesses like our employees and customers are robots, we lose. Carol tells us about her experiences as a web development agency owner, what finding a good partners takes, and how she fully leans into authenticity to build trust with clients, which leads to longer relationships and better quality of work. We're here, we're going deep, and want you to join us on the journey.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our Guest's Name is Carol Shih. Carol is a third-culture kid who grew up in Taiwan, was raised in Australia, and moved to Los Angeles for university when she turned 19. She has been in the eCommerce industry for over a decade; an expert in fashion, beauty, and CPG eCommerce life cycle. Carol started Qode Space, one of the few female & minority-owned tech agency in the United States; with the mission to put quality first in eCom web development, and focus in community, transparency, and being purposeful.

You can find her at...

Website: http://qodespace.com

LinkedIn: https://www.linkedin.com/in/shihcarol/

Instagram: https://www.instagram.com/karolz/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current, and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Follow us on LinkedIn: https://linkedin.com/company/thelongergameFollow us on Instagram: https://instagram.com/thelongergameFollow us on Facebook: https://facebook.com/thelongergameOur guest's Name is Shaheen Samavati. She is the co-founder and CEO of VeraContent, a multilingual content agency based in Madrid. With a background in journalism and an MBA from IE Business School, she transitioned into entrepreneurship to help international brands effectively communicate across diverse markets. Under her leadership, VeraContent specializes in managing global social media and content marketing channels, particularly in key European languages.You can find them at...Website: https://veracontent.com/Find them on LinkedIn: https://www.linkedin.com/in/shaheensamavati/Find them on Instagram: veracontentFind them on Facebook: veracontentmixMichael Maher, the host, would love to connect with you. Reach out to him at…Email: michael@thinkcartology.comLinkedIn: https://linkedin.com/in/immichaelmaherThis podcast is sponsored by Cartology and Podcastify Me.Cartology is a customized, done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.comFind Cartology on LinkedIn: https://linkedin.com/company/cartologyFind Cartology on Instagram: https://instagram.com/thinkcartologyFind Cartology on Facebook: https://facebook.com/thinkcartologyPodcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.Website: https://podcastify.meFind Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Get ready for the execution: execution of the fundamentals, that is. You want to succeed as a brand? 2 things. One, build a solid foundation and two, make decisions as quickly as possible with enough data. Yeah, it's really that simple.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame
Follow us on Instagram: https://instagram.com/thelongergame
Follow us on Facebook: https://facebook.com/thelongergame

About our guest: 

My name is Jon Tilley, and I am an entrepreneur.

I am also a  realist. I like to be optimistic and work towards my goals, but I'm not  naive about the obstacles that stand in my way.

Before starting  my own business,I spent 15 years working as an account director &  strategist for some of the top digital agencies in Johannesburg, London,  and Los Angeles.

Then, I began my entrepreneurial journey in 2014 when I launched multiple private label brands on Amazon--all successfully.

Inspired  by this success and the new flexible, restriction-free, and limitless  lifestyle that came with it, I co-founded ZonGuru, an Amazon FBA tool  suite to help more sellers achieve the same.

ZonGuru gives  sellers easy-to-use tools to perform product research, listing  optimization, and monitor business metrics. With its easy-to-use  interface and robust, accurate data, ZonGuru brings customers the most  in-depth analysis possible to help stay on top of business trends.

My  vision is to become successful and happy with myself and those around  me. But this is only possible with the support of others who believe in  me.

My plan is to keep momentum by making decisions and staying  focused on what's important because, as the saying goes, “life is  meaningless until you give it meaning."

You can find them at: 

Website: https://zonguru.com

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com
LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Arch DevOps.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com
Find Cartology on LinkedIn: https://linkedin.com/company/cartology
Find Cartology on Instagram: https://instagram.com/thinkcartology
Find Cartology on Facebook: https://facebook.com/thinkcartology

Arch DevOps specializes in automation, and they use some of that automation to produce this very podcast. They're great at finding bottlenecks and automating processes, and if you work with them, you'll free up time and revenue in a hurry. A little bit of automation can result in a big ROI. Stop by https://archdevops.com to find out more, and pick up a free e-book on whether your company culture is even ready for automation, along with a free ROI calculator just for visiting.

As things heat up with Amazon continuing to see incredible growth, my guest Brett Bohannon and I discuss what is needed to fill gaps. It may surprise you. New career opportunities abound.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame
Follow us on Instagram: https://instagram.com/thelongergame
Follow us on Facebook: https://facebook.com/thelongergame

About our guest: 

Brett Bohannon started in the Amazon space in 2016 with his own Amazon product, He sold that business in 2019 and since then has been helping brands grow on the marketplace. He has helped over 100 brands to succeed on the marketplace. 

You can find them at...

LinkedIn: https://www.linkedin.com/in/brett-bohannon-1992329/
Website: https://www.voartex.com

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com
LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Arch DevOps.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com
Find Cartology on LinkedIn: https://linkedin.com/company/cartology
Find Cartology on Instagram: https://instagram.com/thinkcartology
Find Cartology on Facebook: https://facebook.com/thinkcartology

Arch DevOps specializes in automation, and they use some of that automation to produce this very podcast. They're great at finding bottlenecks and automating processes, and if you work with them, you'll free up time and revenue in a hurry. A little bit of automation can result in a big ROI. Stop by https://archdevops.com to find out more, and pick up a free e-book on whether your company culture is even ready for automation, along with a free ROI calculator just for visiting.

Like what you’re hearing? Head over to https://thelongergame.com/ to read show notes, watch the episode or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

About our guest:

Ron Thurston loves retail. And he's proud of it. Ron has led the retail teams for some of America's most prominent brands, inspired thousands of store employees, and traveled relentlessly across the country to sit and listen to what they have to say.

From a part-time sales associate to a Vice President of Stores, Ron has put in the hard work that a retail career requires and wrote this book to share what he learned along the way.

​

In 2021, Ron was named one of the world's Top 100 most influential people in retail and is a featured keynote speaker, podcast guest, and in-demand industry expert.

​

Ron most recently led the retail organization for INTERMIX, sits on the board of directors for GOODWILL NY/NJ, and is an advisory board member and mentor for several retail technology brands.

Website: https://www.retailpride.com/

Find Retail Pride on LinkedIn: linkedin.com/in/rthurston

Find Retail Pride on Instagram: @retailpride

Find Retail Pride on Facebook: https://www.facebook.com/retailpride

Michael Maher, the host, would love to connect with you. Reach out to him at… 

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and podcastify.me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com/

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

podcastify.me is a full-service podcast production company that designs podcasts around people who are paid for their advice: coaches. If you're knowledgeable in your space and want a steady stream of people who have the exact kinds of problems you solve and they want to talk about it, a podcast may just be your secret weapon. They handle everything from finding guests, to editing, publishing, and promoting episodes, all with the goal of helping you build your business. Check them out: https://podcastify.me/

Follow us on LinkedIn: https://linkedin.com/company/thelongergameFollow us on Instagram: https://instagram.com/thelongergameFollow us on Facebook: https://facebook.com/thelongergameOur guest's Name is Jake Goodman. He is the CEO/ Founder of Basta, a Former Litigator in NY, and JD/MBA from NYU. You can find them at...Website: https://www.basta.app/Find them on LinkedIn: https://www.linkedin.com/in/jake-goodman-963809b5/Find them on Instagram: https://www.instagram.com/basta_auctions/Find them on Facebook: Jake GoodmanMichael Maher, the host, would love to connect with you. Reach out to him at…Email: michael@thinkcartology.comLinkedIn: https://linkedin.com/in/immichaelmaherThis podcast is sponsored by Cartology and Podcastify Me.Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.comFind Cartology on LinkedIn: https://linkedin.com/company/cartologyFind Cartology on Instagram: https://instagram.com/thinkcartologyFind Cartology on Facebook: https://facebook.com/thinkcartologyPodcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.meFind Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Founder & CEO of Airpost.ai, John Gargiulo, shares his thoughts on where Ai is now and where it's headed. Could it build out robust creative campaigns 30 years from now? Maybe. Can it add incremental value to someone who is an expert in their field? Eh, not really. Take your lunch pill and get ready for a fast paced chat on the ups and downs of new technology.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.Follow us on LinkedIn: https://linkedin.com/company/thelongergameFollow us on Instagram: https://instagram.com/thelongergameFollow us on Facebook: https://facebook.com/thelongergameOur guest's Name is John Gargiulo. He is the founder and CEO of Airpost, an AI-driven platform automating video ad production, making volumes of UGC ad creative accessible to brands of all sizes. He is a former Global Product Marketing Lead at Airbnb, where he launched and scaled new products and features for millions of hosts and guests.

He is a seasoned marketer with over 15 years of experience in creative direction, digital marketing, and online advertising. He is also a frequent speaker on the future of AI in marketing, user-generated content, and advanced creative strategies for consumer brands in e-commerce, fintech, and mobile.

You can find them at...Website: https://airpost.ai/Find them on LinkedIn: https://www.linkedin.com/in/john-gargiulo/Find them on Instagram: @johnnotjonFind them on Facebook: John GargiuloMichael Maher, the host, would love to connect with you. Reach out to him at…Email: michael@thinkcartology.comLinkedIn: https://linkedin.com/in/immichaelmaherThis podcast is sponsored by Cartology and Podcastify Me.Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.comFind Cartology on LinkedIn: https://linkedin.com/company/cartologyFind Cartology on Instagram: https://instagram.com/thinkcartologyFind Cartology on Facebook: https://facebook.com/thinkcartologyPodcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.meFind Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

You can find them at... Website: 1rec.co Find them on LinkedIn: linkedin.com/in/andrewneelon Find them on Instagram: @andrewneelon Find them on Facebook: Andrew Neelon Michael Maher, the host, would love to connect with you. Reach out to him at… Email: michael@thinkcartology.com LinkedIn: https://linkedin.com/in/immichaelmaher This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more? Website: https://thinkcartology.com Find Cartology on LinkedIn: https://linkedin.com/company/cartology Find Cartology on Instagram: https://instagram.com/thinkcartology Find Cartology on Facebook: https://facebook.com/thinkcartology Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current, and future clients to your show as part of your marketing and sales process sets you apart from your competition, at a time when podcasting is really gaining popularity. Website: https://podcastify.me Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/ Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Like what you’re hearing? Head over to https://thelongergame.com/ to read show notes, watch the episode or contact us.
Follow us on LinkedIn: https://linkedin.com/company/thelongergame
Follow us on Instagram: https://instagram.com/thelongergame
Follow us on Facebook: https://facebook.com/thelongergame

About our guest:

Elizabeth Green is one of the Founders of Junglr, an Amazon advertising agency. She stepped into this role as a way to help other sellers, and somewhere along the journey, uncovered a deep love for all things spreadsheets and data.

Website: https://www.junglr.com
Find Junglr on LinkedIn: https://www.linkedin.com/in/elizabeth-greene-junglr/
Find Junglr on Facebook: https://www.facebook.com/elizabeth.olsongreene

Michael Maher, the host, would love to connect with you. Reach out to him at…
Email: michael@thinkcartology.com
LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and podcastify.me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace.  They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com/

Find Cartology on LinkedIn: https://linkedin.com/company/cartology
Find Cartology on Instagram: https://instagram.com/thinkcartology
Find Cartology on Facebook: https://facebook.com/thinkcartology

podcastify.me is a full-service podcast production company that designs podcasts around people who are paid for their advice: coaches. If you're knowledgeable in your space and want a steady stream of people who have the exact kinds of problems you solve and they want to talk about it, a  podcast may just be your secret weapon. They handle everything from  finding guests, to editing, publishing, and promoting episodes, all with the goal of helping you build your business. Check them out: https://podcastify.me/

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.Follow us on LinkedIn: https://linkedin.com/company/thelongergameFollow us on Instagram: https://instagram.com/thelongergameFollow us on Facebook: https://facebook.com/thelongergameOur Guest Name is Joon Choi. Joon Choi is a Senior Vice President at Xnurta, an award-winning AI-driven platform that optimizes retail media spend. He spearheads the company’s global growth initiatives. With a proven track record in leadership, Joon has successfully led cross-functional teams to drive substantial revenue growth and capture market share in highly competitive markets. He is a former Amazonian and was on the advertising team when sponsored ads launched. Passionate about emerging technologies like AMC, Joon is dedicated to exploring how these innovations will transform the retail media landscape for advertisers.

You can find them at...Website: http://www.xnurta.comFind them on LinkedIn: https://www.linkedin.com/in/joon-choi1/Michael Maher, the host, would love to connect with you. Reach out to him at…Email: michael@thinkcartology.comLinkedIn: https://linkedin.com/in/immichaelmaherThis podcast is sponsored by Cartology and Podcastify Me.Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?Website: https://thinkcartology.comFind Cartology on LinkedIn: https://linkedin.com/company/cartologyFind Cartology on Instagram: https://instagram.com/thinkcartologyFind Cartology on Facebook: https://facebook.com/thinkcartologyPodcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.Website: https://podcastify.meFind Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.Follow us on LinkedIn: https://linkedin.com/company/thelongergameFollow us on Instagram: https://instagram.com/thelongergameFollow us on Facebook: https://facebook.com/thelongergameOur Guest's Name is Adam Ortman. Adam Ortman is a consumer psychologist, marketing author, and president/founder of Kinetic319, a leading marketing agency HQ’d in Denver. Adam and his team navigate the thrilling intersection of media, technology, and analytics, infusing each with innovation and a profound understanding of consumer behavior.

You can find them at...Website: http://www.kinetic319.comFind them on LinkedIn: @Kinetic319Find them on YouTube:  @Kinetic319  Find them on Facebook: @Kinetic319Michael Maher, the host, would love to connect with you. Reach out to him at…Email: michael@thinkcartology.comLinkedIn: https://linkedin.com/in/immichaelmaherThis podcast is sponsored by Cartology and Podcastify Me.Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?Website: https://thinkcartology.comFind Cartology on LinkedIn: https://linkedin.com/company/cartologyFind Cartology on Instagram: https://instagram.com/thinkcartologyFind Cartology on Facebook: https://facebook.com/thinkcartologyPodcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.Website: https://podcastify.meFind Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

• Follow us on LinkedIn: https://linkedin.com/company/thelongergame
• Follow us on Instagram: https://instagram.com/thelongergame
• Follow us on Facebook: https://facebook.com/thelongergame

Our guest is Ryan Burgess. Ryan has over 10 years of Amazon Ads experience. He worked as a senior executive at several Amazon Agencies and Brands before joining Intentwise as Head of Growth.

You can find him at...

• Website: http://intentwise.com/
• Find him on LinkedIn: https://www.linkedin.com/in/ryan-burgess/

Michael Maher, the host, would love to connect with you. Reach out to him at…

• Email: michael@thinkcartology.com
• LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

• Website: https://thinkcartology.com
• Find Cartology on LinkedIn: https://linkedin.com/company/cartology
• Find Cartology on Instagram: https://instagram.com/thinkcartology
• Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

• Website: https://podcastify.me
• Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/
• Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/
• Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

• Follow us on LinkedIn: https://linkedin.com/company/thelongergame
• Follow us on Instagram: https://instagram.com/thelongergame
• Follow us on Facebook: https://facebook.com/thelongergame

Our guest Guest Name is George Reid. George runs an Amazon agency with a side of design resource curation. He occasionally travels long distances and only takes coffee as long as it's black.

You can find him at...

• Website: https://georges.blog/
• Find them on LinkedIn: https://www.linkedin.com/in/georgereid23/

Michael Maher, the host, would love to connect with you. Reach out to him at…

• Email: michael@thinkcartology.com
• LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

• Website: https://thinkcartology.com
• Find Cartology on LinkedIn: https://linkedin.com/company/cartology
• Find Cartology on Instagram: https://instagram.com/thinkcartology
• Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

• Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/
• Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/
• Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

• Follow us on LinkedIn: https://linkedin.com/company/thelongergame
• Follow us on Instagram: https://instagram.com/thelongergame
• Follow us on Facebook: https://facebook.com/thelongergame

Our guest's name is Tom Burgess. You can find him at...

• Website: https://www.snipp.com/
• Find him on LinkedIn: https://www.linkedin.com/in/tjburgess/

Michael Maher, the host, would love to connect with you. Reach out to him at…

• Email: michael@thinkcartology.com
• LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

• Website: https://thinkcartology.com
• Find Cartology on LinkedIn: https://linkedin.com/company/cartology
• Find Cartology on Instagram: https://instagram.com/thinkcartology
• Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

• Website: https://podcastify.me
• Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/
• Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/
• Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

You don't have to be a professional or super experienced to start. Hamish McKay, CEO & Co-founder of Order Editing, did just that. After working customer service for a year at a company, he asked team members what took the most time out of their day. He discovered there was a simple solution right under his nose. Then, he went out and built that solution.

On this episode of The Longer Game, we dissect why people don't take more chances, why they need to, and how to deal with the outcome, be it a flop or a huge success. Don't wait until you're in the perfect spot to listen to this one. Put in your earbuds and press play. Now.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our Guest's Name is Hamish McKay. He is the 23-year-old Co-founder and CEO of Order Editing, an eCommerce software that empowers customers to amend online orders after checkout. In a year, Hamish bootstrapped the company to $1 million in annual revenue, and partnered with major brands like TOMs, Hexclad, and Oh Polly.

You can find them at...

Website: https://orderediting.com/

Find them on LinkedIn: https://www.linkedin.com/in/hamish-mckay/

Find them on Instagram: @hamishmckkay

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized, done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our guest's name is Neha Bhuchar. Neha is the founder of Retail aware advertising software, atom11. A long-term Amazonian, well! not just any Amazonian - Neha was a founding team at Amazon Ads. She has led sales, product, and account management functions at Amazon Advertising. She has helped over 300 brands and agencies create better ad strategies to ultimately increase sales.

You can find her at...

Website: http://www.atom11.co/

LinkedIn: https://www.linkedin.com/in/nehabhuchar/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game?

Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our guest's Name is Matthew Stafford. Over the past three decades, Matthew Stafford has been entrepreneurial and has successfully built several businesses across various industries, including concrete, brick and mortar locations, POD, and software-based ventures. Matthew Stafford, the Managing Partner of Build Grow Scale and an equity owner of some in-house e-commerce brands, has knowledge and expertise, enabling him to mentor thousands of store owners through paid e-commerce groups and live events. His experience has also allowed him to help hundreds of e-commerce brands scale past the million-dollar mark, with many hitting the $10 million mark. To top it off, he's been speaking on stages about e-commerce optimization for the past seven years! In fact, before COVID-19, BGS hosted the largest yearly e-commerce-focused event in North America - BGS LIVE.

You can find them at...

Website: https://buildgrowscale.com/book-a-call

Find them on LinkedIn: https://www.linkedin.com/in/matthewstafforddotcom/

Find them on Instagram: @build.grow.scale

Find them on Facebook: @matthewjacobstafford

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized, done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Games that are funny and topical here in the US are not necessarily going to be hilarious in a place like say Japan, think Cards Against Community and other crazy games. Localization is a necessary part of success in ecommerce and retail in general. Languages, cultures, and interests change wherever you go so you have to think like that local country thinks as a brand. Jana Krekic, CEO of YLT Translations walks us through how to think and adjust our mindset effectively.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

About our guest: 

Jana is a certified translator, international speaker, an E-commerce consultant and also the founder of 7-figure Amazon dedicated translations agency - YLT Translations.  She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. 

Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses.

She doesn’t only lead the team of 82 people, but also completely understands E-commerce and Amazon and has created an Amazon dedicated translation agency which helps sellers scale their businesses across different international marketplaces.

You can find them at...

Instagram: https://www.instagram.com/ylt_translations/

Facebook: https://www.facebook.com/jana.krekic/

LinkedIn: https://www.linkedin.com/in/jana-krekic-04739227

Website: https://ylt-translations.com

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Arch DevOps.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Arch DevOps specializes in automation, and they use some of that automation to produce this very podcast. They're great at finding bottlenecks and automating processes, and if you work with them, you'll free up time and revenue in a hurry. A little bit of automation can result in a big ROI. Stop by https://archdevops.com to find out more, and pick up a free e-book on whether your company culture is even ready for automation, along with a free ROI calculator just for visiting.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our guest is Nikki Lindgren. Nikki, founder and managing partner of Pennock, is a leader in scaling DTC businesses through paid ads with a focus on helping female-led beauty brands. With expertise in digital media management exceeding $100 million, Nikki and her team leverage strategic advantages for impressive MER and ROAS.

You can find her at...

Website: http://pennock.co

LinkedIn: https://www.linkedin.com/in/nikkilindgren/

Instagram: https://www.instagram.com/we_are_pennock/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

• Follow us on LinkedIn: https://linkedin.com/company/thelongergame
• Follow us on Instagram: https://instagram.com/thelongergame
• Follow us on Facebook: https://facebook.com/thelongergame

Our guest Guest Name is Jai Dolwani. Jai is currently the Founder & CEO of The Starters and is focused on helping e-commerce businesses find top-tier freelance talent.

Previously, Jai was the Chief Marketing Officer at Winc and ran Winc's direct-to-consumer P&L in addition to owning the omnichannel growth of Winc's brands, like Summer Water - one of the fastest growing rose brands in the country.

You can find him at...

• Website: http://www.hirethestarters.com
• LinkedIn: https://www.linkedin.com/in/jai-dolwani/

Michael Maher, the host, would love to connect with you. Reach out to him at…

• Email: michael@thinkcartology.com
• LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

• Website: https://thinkcartology.com

• Find Cartology on LinkedIn: https://linkedin.com/company/cartology
• Find Cartology on Instagram: https://instagram.com/thinkcartology
• Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

• Website: https://podcastify.me

• Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/
• Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/
• Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our guest's Name is Nick Cawthon. Nick helps design teams stay ahead of the curve with their AI transformation. He has been curating self-assessments for UX & Design Teams at retrain.gauge.io, helping analyze industry trends and removing barriers to adoption. Nick founded Gauge in 2001 in the San Francisco Bay Area to help organizations with evidence-based strategy and product decisions. Clients have grown to include Electronic Arts, Genentech, Airbnb, Adobe, and many others. Nick is a professor in Data Literacy and Visualization in the Design Strategy MBA program at his alma mater, California College of the Arts.

You can find them at...

Website: https://gauge.io/

Find them on LinkedIn: https://www.linkedin.com/in/nickcawthon-ux-digital-agency-product-design-leadership/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

You can find them at... Website: https://www.amzadvisers.com Find them on LinkedIn: https://www.linkedin.com/in/mbegg/ Find them on Instagram: @m1ke_begg Michael Maher, the host, would love to connect with you. Reach out to him at… Email: michael@thinkcartology.com LinkedIn: https://linkedin.com/in/immichaelmaher This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com Find Cartology on LinkedIn: https://linkedin.com/company/cartology Find Cartology on Instagram: https://instagram.com/thinkcartology Find Cartology on Facebook: https://facebook.com/thinkcartology Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/ Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omnichannel. Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop. Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us. Follow us on LinkedIn: https://linkedin.com/company/thelongergame Follow us on Instagram: https://instagram.com/thelongergame Follow us on Facebook: https://facebook.com/thelongergame Follow us on Twitter: https://twitter.com/the_longer_game

Veena is the CEO of salesBeat - a company dedicated to improving efficiency in retail and FMCG. salesBeat's AI-driven platform uses micro & macro factors to model consumer buying behavior and makes predictive recommendations to eliminate lost sales due to stocks and overstocking.

You can find them at... Website: https://www.salesbeat.co/
Find them on LinkedIn: https://www.linkedin.com/in/veena-giridhar-gopal/
https://www.facebook.com/salesbeatco
Michael Maher, the host, would love to connect with you. Reach out to him at… Email: michael@thinkcartology.com LinkedIn: https://linkedin.com/in/immichaelmaher
This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it. Want to find out more? Website: https://thinkcartology.com Find Cartology on LinkedIn: https://linkedin.com/company/cartology Find Cartology on Instagram: https://instagram.com/thinkcartology Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current, and future clients to your show as part of your marketing and sales process sets you apart from your competition, at a time when podcasting is really gaining popularity.

Website: https://podcastify.me Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/ Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our guest Guest Name is Jessie Healy. The $20 million she has spent on digital advertising in her career has helped her crack the code to creating profitable ads that convert.

After years of running multi-million pound digital campaigns for the likes of Etsy, Future Publishing and Trinity Mirror, she got fed up with the status quo and set out to create her own ‘anti-agency’: Webtopia, which she has since scaled to a team of 30.

She loves sharing my knowledge, actionable insights and strategies with audiences via events and podcasts.

You can find her at...

Website: www.webtopia.co

Find them on LinkedIn: https://www.linkedin.com/in/ecommercecoach/

Find them on Instagram: @wearewebtopia

Find them on Facebook: https://www.facebook.com/jessiejessie/

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Like what you’re hearing? Head over to https://thelongergame.com/ to read show notes, watch the episode or contact us.
Follow us on LinkedIn: https://linkedin.com/company/thelongergame
Follow us on Instagram: https://instagram.com/thelongergame
Follow us on Facebook: https://facebook.com/thelongergame

About our guest:

For over 35 years Stephen Brooks has been immersed in all things retail. His career has taken him to 57 different countries, working with retailers, landlords, e-commerce, and retail affiliated businesses big and small. Stephen is an author, speaker, and TV commentator for the TD  Ameritrade Network as well as the co-host of The Popable Podcast.  Stephen is passionate about the future of retail and works with his clients to navigate through the complex issues that they face in an ever-changing consumer-driven world.

Website: http://www.thepopupexpert.com/

Find the Pop Up Expert on Instagram: @theretailspecialist
Find the Pop Up Expert on Facebook: The Pop Up Retail Expert
Find the Pop Up Expert on LinkedIn: StephenABrooks

Michael Maher, the host, would love to connect with you.
Reach out to him at…
Email: michael@thinkcartology.com
LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and podcastify.me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace.  They work directly with brands to create a strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com/

Find Cartology on LinkedIn: https://linkedin.com/company/cartology
Find Cartology on Instagram: https://instagram.com/thinkcartology
Find Cartology on Facebook: https://facebook.com/thinkcartology

podcastify.me is a full-service podcast production company that designs podcasts around people who are paid for their advice: coaches. If you're knowledgeable in your space and want a steady stream of people who have the exact kinds of problems you solve and they want to talk about it, a  podcast may just be your secret weapon. They handle everything from finding guests, to editing, publishing, and promoting episodes, all with the goal of helping you build your business. Check them out: https://podcastify.me/

About our guest:

James' mission is to help sellers realize their full potential. He works to show them their real worth as the tip of the spear. He has had the pleasure of interviewing the best minds in sales and creating content that elevates the sales profession every day.

Connect with James @saywhatsales on Instagram, Tik Tok, and Twitter. Join him weekly for his new series "Surviving Sales" a Sell Better production brought to you by JB Sales

Find him on LinkedIn: https://www.linkedin.com/in/jamessaywhatsalesbuckley/

Find him on Instagram: @saywhatsales

Find him on Facebook: James Buckley

Find him on YouTube: https://www.youtube.com/channel/UCOGBiBoHd5n3f9Sz2KZT3CA

Like what you’re hearing?

Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

 Want to learn more about The Longer Game?

Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Michael Maher, the host, would love to connect with you.

Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and podcastify.me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create a strategy and then go right out and execute it.

Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time when podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Don't be fooled by the sales reps that rush to demos or the marketing pitch of "you don't need developers just use this plugin." There's always more to the story. Buckle up and let's get down to business. The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel. Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop. Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us. Follow us on LinkedIn: https://linkedin.com/company/thelongergame Follow us on Instagram: https://instagram.com/thelongergame Follow us on Facebook: https://facebook.com/thelongergame Brian Purkiss has been building and optimizing websites for 18 years with a proven track record at generating incremental revenue for eCommerce brands. Key accomplishments include growing a store to the top 1% for conversion rate according to Shopify metrics, retaining 100% team retention throughout COVID and The Great Resignation, and repeatedly scaling store revenue in the face of industry downturns.

You can find them at... https://brianpurkiss.com Find them on LinkedIn: https://www.linkedin.com/in/brianpurkiss/ Michael Maher, the host, would love to connect with you. Reach out to him at… Email: michael@thinkcartology.com LinkedIn: https://linkedin.com/in/immichaelmaher This podcast is sponsored by Cartology and Podcastify Me. Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more? Website: https://thinkcartology.com Find Cartology on LinkedIn: https://linkedin.com/company/cartology Find Cartology on Instagram: https://instagram.com/thinkcartology Find Cartology on Facebook: https://facebook.com/thinkcartology Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity. Website: https://podcastify.me Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/ Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/ Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

Tasting the product with a personalized connection builds relational capital and verifies that your product is high quality. After hundreds of demos each month over the course of years, this has proven out for Fishwife and their team. We also talked team collaboration, chili oil with Fly By Jing, and what your fish will look like inside of one of their tins. Spoiler alert: it's a fish. Grab a tin, a fork, a drink, and some crackers. This ones gonna be tasty.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our Guest's Name is Pierre Jamet.

You can find them at...

Website: https://eatfishwife.com/

Find them on LinkedIn: https://www.linkedin.com/in/pierre-jamet/

Find them on Instagram: @fishwifere

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

Website: https://podcastify.me

Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/

Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/

Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

• Follow us on LinkedIn: https://linkedin.com/company/thelongergame
• Follow us on Instagram: https://instagram.com/thelongergame
• Follow us on Facebook: https://facebook.com/thelongergame

Our guest Guest Name is Ben Leonard. He is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew an international 7-figure business and successfully exited after 3 years; the business holy grail.

He has been featured in various press, including Forbes. Ben is a sought-after ecommerce consultant, author and international speaker. Meanwhile, his brands are used by international athletes, A-list Hollywood film stars and featured in multiple national press publications.

He wrote the acclaimed book - Quit Stalling and Build Your Brand (www.quitstallingbook.com)

Now he is doing it all over again with new brands, and helping others to do the same with his ecommerce consultancy (www.benleonard.pro) and ecommerce brokerage (www.ecombrokers.co.uk). Ben is the antidote to gurus.

You can find him at...

• Website: https://www.benleonard.pro and https://www.ecombrokers.co.uk
• Find him on LinkedIn: https://www.linkedin.com/in/benjleonard/
• Find him on Instagram: https://www.instagram.com/benleonardpro
• Find him on Facebook: https://www.facebook.com/benleonardpro

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it.

Want to find out more?

• Website: https://thinkcartology.com
• Find Cartology on LinkedIn: https://linkedin.com/company/cartology
• Find Cartology on Instagram: https://instagram.com/thinkcartology
• Find Cartology on Facebook: https://facebook.com/thinkcartology

Podcastify Me is designed to help coaches of all kinds enter the podcasting space with minimal lift for them. And, inviting past, current and future clients to your show as part of your marketing and sales process sets you apart from your competition, in a time where podcasting is really gaining popularity.

• Website: https://podcastify.me
• Find Podcastify Me on LinkedIn: https://www.linkedin.com/company/podcastify-me/
• Find Podcastify Me on Instagram: https://www.instagram.com/podcastify.me/
• Find Podcastify Me on YouTube: https://www.youtube.com/channel/UCf2biqOTN2UbZ5aaM4Sx6NQ

James Connell, COO & CMO of Loulou Lollipop, a baby lifestyle brand, joins us on this episode of The Longer Game to shed light on why brands have to be building for inevitable change amidst the headwinds of technology advancements. His take on tech and AI advancements doesn't mean the business runs itself. It means he is able to digest his week, what was accomplished and action items, in a more efficient way, giving him brain power to focus on the big picture items, all while riding his bike. Put on your helmet, launch your AI notetaker, and get ready for an amazing ride through the life of a brand in 2025.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame

Follow us on Instagram: https://instagram.com/thelongergame

Follow us on Facebook: https://facebook.com/thelongergame

Our Guest's Name is James Connell. James is a highly creative entrepreneur who consults on digital innovation, customer experience transformation, e-commerce, and marketing with many consumer brands, prominent retailers, technology partners, and charitable organizations. He has spoken to audiences, press, and industry journals on three continents, co-authored a book on collaborative marketing, co-created a climate tech startup business in Singapore, and was named Canadian Marketer of the Year.

Additionally, James helped bring success and numerous awards to the iconic Canadian brand Roots for over two decades. As their Chief eCommerce & Customer Experience Officer, he led digital commerce, marketing, creative services, branded experience, and non-traditional retail development.

You can find them at...

Website: http://jhconnell.com

Find them on LinkedIn: https://www.linkedin.com/in/james-connell-cmo/

Find them on Instagram: @jhconnell

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com

LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Podcastify Me.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com

Find Cartology on LinkedIn: https://linkedin.com/company/cartology

Find Cartology on Instagram: https://instagram.com/thinkcartology

Find Cartology on Facebook: https://facebook.com/thinkcartology

Ecommerce is not just Amazon and that's it. There are tons of platforms out there and SaaS companies are going to need to stay on their toes as more and more channels appear. Sreenath Reddy, CEO & Co-Found of Intentwise, walks through how his company is embracing the future.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

Like what you’re hearing? Subscribe to our channel and make sure to click or tap the bell so you get notified whenever new episodes drop.

Want to learn more about The Longer Game? Head over to https://thelongergame.com to read show notes, watch more episodes, or contact us.

Follow us on LinkedIn: https://linkedin.com/company/thelongergame
Follow us on Instagram: https://instagram.com/thelongergame
Follow us on Facebook: https://facebook.com/thelongergame

About our guest: 

Sreenath K Reddy is the Founder of Intentwise. Prior to Intentwise, he ran performance marketing and data management teams at Orbitz, a leading online travel company. 

You can find them at...

LinkedIn: https://www.linkedin.com/in/sreenathkreddy/
Website: https://intentwise.com

Michael Maher, the host, would love to connect with you. Reach out to him at…

Email: michael@thinkcartology.com
LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Arch DevOps.

Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?

Website: https://thinkcartology.com
Find Cartology on LinkedIn: https://linkedin.com/company/cartology
Find Cartology on Instagram: https://instagram.com/thinkcartology
Find Cartology on Facebook: https://facebook.com/thinkcartology

Arch DevOps specializes in automation, and they use some of that automation to produce this very podcast. They're great at finding bottlenecks and automating processes, and if you work with them, you'll free up time and revenue in a hurry. A little bit of automation can result in a big ROI. Stop by https://archdevops.com to find out more, and pick up a free e-book on whether your company culture is even ready for automation, along with a free ROI calculator just for visiting.