<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:psc="http://podlove.org/simple-chapters" xmlns:podcast="https://podcastindex.org/namespace/1.0"><channel><title><![CDATA[Future Value]]></title><description><![CDATA[<p>Where loyalty, travel, and retail meet cutting-edge technology.</p><p><br />Hosted by serial entrepreneur <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/robert-wesley/" target="_blank">Robert Wesley</a>, Future Value looks ahead to how brands will engage customers in the next era. From AI-powered personalization to tokenized rewards, Robert speaks with innovators and leaders building tomorrow's customer experiences.</p>]]></description><link>https://www.robertwesley.io</link><generator>Riverside.fm (https://riverside.com)</generator><lastBuildDate>Fri, 10 Jul 2026 16:51:22 GMT</lastBuildDate><atom:link href="https://api.riverside.com/hosting/bO1DY3VK.rss" rel="self" type="application/rss+xml"/><author><![CDATA[Robert Wesley]]></author><pubDate>Tue, 11 Nov 2025 16:05:01 GMT</pubDate><copyright><![CDATA[2025 Robert Wesley]]></copyright><language><![CDATA[en]]></language><ttl>60</ttl><category><![CDATA[Business]]></category><category><![CDATA[Technology]]></category><itunes:author>Robert Wesley</itunes:author><itunes:summary>&lt;p&gt;Where loyalty, travel, and retail meet cutting-edge technology.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;Hosted by serial entrepreneur &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;https://www.linkedin.com/in/robert-wesley/&quot; target=&quot;_blank&quot;&gt;Robert Wesley&lt;/a&gt;, Future Value looks ahead to how brands will engage customers in the next era. From AI-powered personalization to tokenized rewards, Robert speaks with innovators and leaders building tomorrow&apos;s customer experiences.&lt;/p&gt;</itunes:summary><itunes:type>episodic</itunes:type><itunes:owner><itunes:name>Robert Wesley</itunes:name><itunes:email>wesley@myai.life</itunes:email></itunes:owner><itunes:explicit>no</itunes:explicit><itunes:category text="Business"/><itunes:category text="Technology"/><itunes:image href="https://hosting-media.riverside.com/media/podcasts/6641ed30-5caa-44c1-afd6-d12cb5603b99/logos/0be0d25b-c3b7-4015-85d4-6e5a72d693b5.jpeg"/><item><title><![CDATA[When AI Agents Choose for You: Loyalty, Rewards & the New Customer Touch Points | Philip Rothaus]]></title><description><![CDATA[<p>In this episode of Future Value, Robert Wesley sits down with Philip Rothaus to explore what happens to brands, loyalty, and customer relationships when AI agents begin making decisions on our behalf.</p><p><br />They unpack the rise of Agentic AI through the lens of consumer agency—the paradox of “more convenience, less control”—and the philosophical questions that come with intermediated decision-making. The conversation also traces how machine learning and recommendation engines evolved into the new gatekeepers of demand, and why loyalty programs can’t stay “human-first” when commerce becomes agent-driven.</p><p><br />They explains how rewards can become native to AI agent transactions, where the new customer touch points will emerge, and what brands must do to strengthen their agency in a world where the interface is no longer an app—it’s an assistant.</p><p><br />00:00 Introduction to Agentic AI<br />07:06 Philosophical Questions<br />15:32 Role of Recommendation Engines<br />22:35 Loyalty in the Age of AI<br />29:17 Rewards and AI Agent Transactions<br />35:33 AI Agents and Customer Touch Points</p>]]></description><guid isPermaLink="false">e3d6d4fd-ff36-4874-b3f8-452db2f705fc</guid><dc:creator><![CDATA[Robert Wesley]]></dc:creator><pubDate>Thu, 09 Apr 2026 07:27:09 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/a9ade568365b092c08da8ade17f9ca9af0ff288c782036bc485d048cfa17e1af/eyJlcGlzb2RlSWQiOiJlM2Q2ZDRmZC1mZjM2LTQ4NzQtYjNmOC00NTJkYjJmNzA1ZmMiLCJwb2RjYXN0SWQiOiI2NjQxZWQzMC01Y2FhLTQ0YzEtYWZkNi1kMTJjYjU2MDNiOTkiLCJhY2NvdW50SWQiOiI2OTEzNTBjZTAzYTUyYjU3MmYwZWFiZDgiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjkxNGJhMTNiZTQwOWVhMWJlODRkNWIxL3JvYmVydC13ZXNsZXlzLXN0dWRpby1jb21wb3Nlci0yMDI1LTExLTEyX18xNy00Ny0xNS5tcDMifQ==.mp3" length="49034283" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/6641ed30-5caa-44c1-afd6-d12cb5603b99/episodes/e3d6d4fd-ff36-4874-b3f8-452db2f705fc/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;In this episode of Future Value, Robert Wesley sits down with Philip Rothaus to explore what happens to brands, loyalty, and customer relationships when AI agents begin making decisions on our behalf.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;They unpack the rise of Agentic AI through the lens of consumer agency—the paradox of “more convenience, less control”—and the philosophical questions that come with intermediated decision-making. The conversation also traces how machine learning and recommendation engines evolved into the new gatekeepers of demand, and why loyalty programs can’t stay “human-first” when commerce becomes agent-driven.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;They explains how rewards can become native to AI agent transactions, where the new customer touch points will emerge, and what brands must do to strengthen their agency in a world where the interface is no longer an app—it’s an assistant.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;00:00 Introduction to Agentic AI&lt;br /&gt;07:06 Philosophical Questions&lt;br /&gt;15:32 Role of Recommendation Engines&lt;br /&gt;22:35 Loyalty in the Age of AI&lt;br /&gt;29:17 Rewards and AI Agent Transactions&lt;br /&gt;35:33 AI Agents and Customer Touch Points&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:34:03</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/6641ed30-5caa-44c1-afd6-d12cb5603b99/logos/0be0d25b-c3b7-4015-85d4-6e5a72d693b5.jpeg"/><itunes:title>When AI Agents Choose for You: Loyalty, Rewards &amp; the New Customer Touch Points | Philip Rothaus</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[Web3 Travel Is Back: Crypto Payments, Ownership & Fractionalized Stays | Michael Ros (Sleep.io)]]></title><description><![CDATA[<p>In this episode of <b>Future Value</b>, Robert Wesley sits down with <b>Michael Ros</b>, founder and CEO of <a rel="noopener noreferrer nofollow" href="http://Sleep.io" target="_blank"><b>Sleep.io</b></a>, to explore what’s real (and what’s hype) at the intersection of <b>Web3 and travel</b>.</p><p><br />They unpack how blockchain can change the travel user journey—from <b>crypto payments</b> and on-chain booking experiences to new models of <b>ownership</b> through NFTs and <b>fractionalization</b>.</p><p><br />Michael explains where Web3 actually creates user value (flexibility, portability, transparent ownership), what makes fractionalization hard in practice, and why the next wave is less about “technology” and more about <b>solution-first products</b>—especially as <b>AI and blockchain</b> begin to converge in travel experiences.</p><p><br /><b>00:00</b> Introduction to <a rel="noopener noreferrer nofollow" href="http://Sleep.io" target="_blank">Sleep.io</a> and Web3 Travel<br /><b>05:16</b> User Flexibility and Ownership in Travel<br /><b>14:39</b> Fractionalization of Ownership in Travel<br /><b>22:32</b> Undervalued and Overrated Web3 Ideas in Travel</p>]]></description><guid isPermaLink="false">49c68350-c42c-4eaf-bae1-597eb198b3c0</guid><dc:creator><![CDATA[Robert Wesley]]></dc:creator><pubDate>Thu, 19 Mar 2026 10:03:22 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/992f1d222df9d4ba4f5a628ca2344aceb07ba20ea2660bceffada6efc7a42ff5/eyJlcGlzb2RlSWQiOiI0OWM2ODM1MC1jNDJjLTRlYWYtYmFlMS01OTdlYjE5OGIzYzAiLCJwb2RjYXN0SWQiOiI2NjQxZWQzMC01Y2FhLTQ0YzEtYWZkNi1kMTJjYjU2MDNiOTkiLCJhY2NvdW50SWQiOiI2OTEzNTBjZTAzYTUyYjU3MmYwZWFiZDgiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk5NWMyYjU0ZjQ2MTg1ZmFiMGQ4ZGUwL3JvYmVydC13ZXNsZXlzLXN0dWRpby1jb21wb3Nlci0yMDI2LTItMThfXzE0LTQ2LTI5Lm1wMyJ9.mp3" length="40735494" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/6641ed30-5caa-44c1-afd6-d12cb5603b99/episodes/49c68350-c42c-4eaf-bae1-597eb198b3c0/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;In this episode of &lt;b&gt;Future Value&lt;/b&gt;, Robert Wesley sits down with &lt;b&gt;Michael Ros&lt;/b&gt;, founder and CEO of &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://Sleep.io&quot; target=&quot;_blank&quot;&gt;&lt;b&gt;Sleep.io&lt;/b&gt;&lt;/a&gt;, to explore what’s real (and what’s hype) at the intersection of &lt;b&gt;Web3 and travel&lt;/b&gt;.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;They unpack how blockchain can change the travel user journey—from &lt;b&gt;crypto payments&lt;/b&gt; and on-chain booking experiences to new models of &lt;b&gt;ownership&lt;/b&gt; through NFTs and &lt;b&gt;fractionalization&lt;/b&gt;.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;Michael explains where Web3 actually creates user value (flexibility, portability, transparent ownership), what makes fractionalization hard in practice, and why the next wave is less about “technology” and more about &lt;b&gt;solution-first products&lt;/b&gt;—especially as &lt;b&gt;AI and blockchain&lt;/b&gt; begin to converge in travel experiences.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;b&gt;00:00&lt;/b&gt; Introduction to &lt;a rel=&quot;noopener noreferrer nofollow&quot; href=&quot;http://Sleep.io&quot; target=&quot;_blank&quot;&gt;Sleep.io&lt;/a&gt; and Web3 Travel&lt;br /&gt;&lt;b&gt;05:16&lt;/b&gt; User Flexibility and Ownership in Travel&lt;br /&gt;&lt;b&gt;14:39&lt;/b&gt; Fractionalization of Ownership in Travel&lt;br /&gt;&lt;b&gt;22:32&lt;/b&gt; Undervalued and Overrated Web3 Ideas in Travel&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:28:17</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/6641ed30-5caa-44c1-afd6-d12cb5603b99/logos/0be0d25b-c3b7-4015-85d4-6e5a72d693b5.jpeg"/><itunes:title>Web3 Travel Is Back: Crypto Payments, Ownership &amp; Fractionalized Stays | Michael Ros (Sleep.io)</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[The Future of Hotels: AI, Robots & the Hidden Tech Behind Hotels | Khang NGUYEN TRIEU]]></title><description><![CDATA[<p>In this episode of <b>Future Value</b>, Robert Wesley sits down with <b>Khang Nguyen Trieu</b>, former APAC CEO and Group Chief Technology Architect at Accor, where he oversaw technology across <b>40 brands and more than 5,500 hotels worldwide</b>.</p><p><br />They unpack the reality of hotel technology today—from fragmented legacy systems and manual operations to the rise of <b>AI, automation, and robotics</b> transforming hospitality.</p><p><br />Khang explains why most hotels actually operate like <b>SMEs despite global brands</b>, why back-of-house operations remain surprisingly manual, and where <b>automation can deliver ROI in under six months</b>.<br /><br />00:00 The Reality of Technology Inside Hotels<br />03:20 Why Most Hotels Operate Like SMEs<br />07:10 Managing Tech Across 40 Brands &amp; 5,500 Hotels<br />11:00 Why Hotel Systems Are So Fragmented<br />14:20 Robotics in Hotels: What Actually Works Today<br />17:45 The Economics of Hotel Automation<br />21:45 How Singapore Is Transforming Hospitality with Tech<br />25:35 The One Workflow Every Hotel Should Automate</p>]]></description><guid isPermaLink="false">2b240b15-f037-4a44-acf8-a5b40c686e6a</guid><dc:creator><![CDATA[Robert Wesley]]></dc:creator><pubDate>Thu, 05 Mar 2026 11:12:11 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/fffc1c2268b12aba75bf856cd97b67378e5a87d5cd5424d89cf65c4a111401c1/eyJlcGlzb2RlSWQiOiIyYjI0MGIxNS1mMDM3LTRhNDQtYWNmOC1hNWI0MGM2ODZlNmEiLCJwb2RjYXN0SWQiOiI2NjQxZWQzMC01Y2FhLTQ0YzEtYWZkNi1kMTJjYjU2MDNiOTkiLCJhY2NvdW50SWQiOiI2OTEzNTBjZTAzYTUyYjU3MmYwZWFiZDgiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk5NTZjYjY0OWJlYmE4Mzk4Y2FlZGE4L3JvYmVydC13ZXNsZXlzLXN0dWRpby1jb21wb3Nlci0yMDI2LTItMThfXzgtMzktMzQubXAzIn0=.mp3" length="42851413" type="audio/mpeg"/><podcast:transcript url="https://hosting-media.riverside.com/media/podcasts/6641ed30-5caa-44c1-afd6-d12cb5603b99/episodes/2b240b15-f037-4a44-acf8-a5b40c686e6a/transcripts.txt" type="text/plain"/><itunes:summary>&lt;p&gt;In this episode of &lt;b&gt;Future Value&lt;/b&gt;, Robert Wesley sits down with &lt;b&gt;Khang Nguyen Trieu&lt;/b&gt;, former APAC CEO and Group Chief Technology Architect at Accor, where he oversaw technology across &lt;b&gt;40 brands and more than 5,500 hotels worldwide&lt;/b&gt;.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;They unpack the reality of hotel technology today—from fragmented legacy systems and manual operations to the rise of &lt;b&gt;AI, automation, and robotics&lt;/b&gt; transforming hospitality.&lt;/p&gt;&lt;p&gt;&lt;br /&gt;Khang explains why most hotels actually operate like &lt;b&gt;SMEs despite global brands&lt;/b&gt;, why back-of-house operations remain surprisingly manual, and where &lt;b&gt;automation can deliver ROI in under six months&lt;/b&gt;.&lt;br /&gt;&lt;br /&gt;00:00 The Reality of Technology Inside Hotels&lt;br /&gt;03:20 Why Most Hotels Operate Like SMEs&lt;br /&gt;07:10 Managing Tech Across 40 Brands &amp;amp; 5,500 Hotels&lt;br /&gt;11:00 Why Hotel Systems Are So Fragmented&lt;br /&gt;14:20 Robotics in Hotels: What Actually Works Today&lt;br /&gt;17:45 The Economics of Hotel Automation&lt;br /&gt;21:45 How Singapore Is Transforming Hospitality with Tech&lt;br /&gt;25:35 The One Workflow Every Hotel Should Automate&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:29:45</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/6641ed30-5caa-44c1-afd6-d12cb5603b99/logos/0be0d25b-c3b7-4015-85d4-6e5a72d693b5.jpeg"/><itunes:title>The Future of Hotels: AI, Robots &amp; the Hidden Tech Behind Hotels | Khang NGUYEN TRIEU</itunes:title><itunes:episodeType>full</itunes:episodeType></item><item><title><![CDATA[The Future of Airline Loyalty: Customization, Communities, Partnerships | Brett Catlin]]></title><description><![CDATA[<p>In this episode of Future Travel, Robert Wesley hosts Brett Catlin (VP Alaska Air Group). They delve into the concepts of customization and personalization in the travel industry, exploring the role of cohorts, earning loyalty rewards, communities, data collection, strategic tie-ins, co-branding, agent-based bookings, and the future of airline loyalty programs. The discussion emphasizes the distinction between customization and personalization, the value of cohort-based customization, and the strategic importance of partnerships and data in loyalty programs.<br /><br />Chapters<br /><br />* 00:00 Introduction to Customization and Personalization in Travel<br />* 10:44 Role of Communities in Customization and Engagement<br />* 16:17 Strategic Tie-in Between Loyalty Membership and Wi-Fi<br />* 23:19 Future of Airline Loyalty Programs</p>]]></description><guid isPermaLink="false">956e0b42-36fb-45e0-875e-d153af6bd4ef</guid><dc:creator><![CDATA[Robert Wesley]]></dc:creator><pubDate>Tue, 17 Feb 2026 12:33:53 GMT</pubDate><enclosure url="https://api.riverside.com/hosting-analytics/media/9a00c5e3638ea006cb255b563cbc010fcf70ef88984541a86773b28d21a39ba6/eyJlcGlzb2RlSWQiOiI5NTZlMGI0Mi0zNmZiLTQ1ZTAtODc1ZS1kMTUzYWY2YmQ0ZWYiLCJwb2RjYXN0SWQiOiI2NjQxZWQzMC01Y2FhLTQ0YzEtYWZkNi1kMTJjYjU2MDNiOTkiLCJhY2NvdW50SWQiOiI2OTEzNTBjZTAzYTUyYjU3MmYwZWFiZDgiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk4YWY0YjliZGIwZDhjYjAxNTg1M2JhL3JvYmVydC13ZXNsZXlzLXN0dWRpby1jb21wb3Nlci0yMDI2LTItMTBfXzEwLTQtNTcubXAzIn0=.mp3" length="38316138" type="audio/mpeg"/><itunes:summary>&lt;p&gt;In this episode of Future Travel, Robert Wesley hosts Brett Catlin (VP Alaska Air Group). They delve into the concepts of customization and personalization in the travel industry, exploring the role of cohorts, earning loyalty rewards, communities, data collection, strategic tie-ins, co-branding, agent-based bookings, and the future of airline loyalty programs. The discussion emphasizes the distinction between customization and personalization, the value of cohort-based customization, and the strategic importance of partnerships and data in loyalty programs.&lt;br /&gt;&lt;br /&gt;Chapters&lt;br /&gt;&lt;br /&gt;* 00:00 Introduction to Customization and Personalization in Travel&lt;br /&gt;* 10:44 Role of Communities in Customization and Engagement&lt;br /&gt;* 16:17 Strategic Tie-in Between Loyalty Membership and Wi-Fi&lt;br /&gt;* 23:19 Future of Airline Loyalty Programs&lt;/p&gt;</itunes:summary><itunes:explicit>no</itunes:explicit><itunes:duration>00:26:36</itunes:duration><itunes:image href="https://hosting-media.riverside.com/media/podcasts/6641ed30-5caa-44c1-afd6-d12cb5603b99/logos/0be0d25b-c3b7-4015-85d4-6e5a72d693b5.jpeg"/><itunes:season>1</itunes:season><itunes:episode>1</itunes:episode><itunes:title>The Future of Airline Loyalty: Customization, Communities, Partnerships | Brett Catlin</itunes:title><itunes:episodeType>full</itunes:episodeType></item></channel></rss>