<![CDATA[Grow Your Camp]]>Welcome to the Growth Your Camp Podcast: 'Cause You Can't Minister to Empty Beds

Helping Christian retreat centers grow in mission and margin.

Hosts:

Mark P. Fisher, of Inspiring Growth

Carl Lefever, of Improve & Grow

Overview:

This podcast is designed to inspire and equip camp leaders to grow their camps through stories and systems. It is meant to be a place where camp leaders learn how practical marketing systems can amplify their ministry impact—without losing sight of their mission.

Key Themes:

  • Filling the Calendar: Strategies and real-world examples of how retreat and camp leaders increase bookings and reduce seasonal gaps. Topics might include: lead generation systems, improving inquiry response times, pricing strategy, market positioning, capacity management, and off-season marketing approaches.
  • Marketing that Feels Like Ministry: How faith-driven leaders approach marketing as an extension of their mission rather than a distraction from it. Topics might include: values-based storytelling, ethical persuasion, branding that builds trust, and aligning marketing messages. 
  • Digital Growth Systems: Modern tools and digital marketing tactics that consistently drive visibility, inquiries, and revenue for retreats and camps. Topics might include: websites that convert, CRM and automation, SEO and Google Ads, social media advertising, online reviews, and emerging technologies like AI.
  • Stories of Growth: Candid conversations with leaders about their challenges, breakthroughs, and the turning points that sparked momentum. Topics might include: turning around a struggling retreat season, launching new programs, rebuilding after crisis, or scaling operations while staying mission-aligned.
  • Leading for Growth: How leadership mindset, team culture, and operational systems create the foundation for sustainable growth. Topics might include: team alignment, delegation, budgeting and stewardship, guest experience excellence, and building systems that support long-term ministry impact.

Have a specific question you'd like us to cover? Click here to record a question and submit to our team.

]]>https://growyourcamppodcast.com/Riverside.fm (https://riverside.com)Sat, 04 Apr 2026 07:52:50 GMTFri, 06 Feb 2026 21:16:41 GMT60Mark P. Fisher & Carl Lefever<p><b>Welcome to the Growth Your Camp Podcast: 'Cause You Can't Minister to Empty Beds</b></p><p><i>Helping Christian retreat centers grow in mission and margin.</i></p><p></p><p><b>Hosts:</b></p><p><a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/mark-p-fisher/" target="_blank">Mark P. Fisher</a>, of <a rel="noopener noreferrer nofollow" href="https://www.inspiringgrowth.biz/" target="_blank">Inspiring Growth</a></p><p><a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/carllefever/" target="_blank">Carl Lefever</a>, of <a rel="noopener noreferrer nofollow" href="https://improveandgrow.com/industries/camp-marketing/" target="_blank">Improve &amp; Grow</a></p><p></p><p><b>Overview:</b></p><p>This podcast is designed to inspire and equip camp leaders to grow their camps through stories and systems. It is meant to be a place where camp leaders learn how practical marketing systems can amplify their ministry impact—without losing sight of their mission.</p><p></p><p><b>Key Themes:</b></p><ul><li><b>Filling the Calendar:</b> Strategies and real-world examples of how retreat and camp leaders increase bookings and reduce seasonal gaps. Topics might include: lead generation systems, improving inquiry response times, pricing strategy, market positioning, capacity management, and off-season marketing approaches.</li><li><b>Marketing that Feels Like Ministry:</b> How faith-driven leaders approach marketing as an extension of their mission rather than a distraction from it. Topics might include: values-based storytelling, ethical persuasion, branding that builds trust, and aligning marketing messages. </li><li><b>Digital Growth Systems:</b> Modern tools and digital marketing tactics that consistently drive visibility, inquiries, and revenue for retreats and camps. Topics might include: websites that convert, CRM and automation, SEO and Google Ads, social media advertising, online reviews, and emerging technologies like AI.</li><li><b>Stories of Growth:</b> Candid conversations with leaders about their challenges, breakthroughs, and the turning points that sparked momentum. Topics might include: turning around a struggling retreat season, launching new programs, rebuilding after crisis, or scaling operations while staying mission-aligned.</li><li><b>Leading for Growth:</b> How leadership mindset, team culture, and operational systems create the foundation for sustainable growth. Topics might include: team alignment, delegation, budgeting and stewardship, guest experience excellence, and building systems that support long-term ministry impact.</li></ul><p></p><p><b>Have a specific question you'd like us to cover?</b> <a rel="noopener noreferrer nofollow" href="https://www.speakpipe.com/GrowYourCamp" target="_blank">Click here to record a question and submit to our team.</a></p><p></p>episodicMark P. Fisher & Carl Lefevercarl@improveandgrow.comno<![CDATA[Ep 6 | From Empty Beds to a Waiting List]]>In this episode, Carl shares a camp marketing tip on how answering unasked questions on your website can dramatically increase retreat inquiries. Then Mark sits down with John Schwieterman, Executive Director of Cross Oaks Camp and Retreat Center, to unpack how he transformed a struggling camp into a rapidly growing operation.

John shares the real story behind that growth—from cold calling hundreds of churches with limited results to implementing a system that now generates consistent inbound leads and an 88% close rate. They walk through the practical changes that made the difference, including website improvements, digital marketing strategy, and the leadership shift required to stop doing everything alone.

You’ll hear what actually worked, what didn’t, and how to think about growth as both an operational and strategic challenge. If you’re trying to fill more beds, increase bookings, or move your camp out of survival mode, this episode gives you a clear, real-world example of what that path can look like.

Keywords

camp growth, retreat bookings, camp marketing, lead generation, website optimization, digital marketing, camp leadership, nonprofit growth, camp revenue, guest groups

Key Topics

  • Why most camp websites fail to convert inquiries
  • The shift from cold outreach to inbound lead generation
  • Website structure and FAQ strategy for better conversions
  • Using Google Ads and SEO to drive qualified leads
  • Improving close rates with better lead quality
  • The operational challenges that come with growth
  • Leadership mindset: when and how to ask for help
  • Measuring ROI on marketing investments

Hosts

Mark P. Fisher, Inspiring Growth
Carl Lefever, Improve & Grow

Guest

John Schwieterman, Executive Director
Cross Oaks Camp and Retreat Center

Chapters

00:00 Introduction and Episode Overview
02:00 Camp Marketing Tip: Answering Unasked Questions
05:08 John’s Camp Story and Background
08:48 Challenges Facing Camp Growth
12:45 Early Growth Efforts and Cold Calling Strategy
18:48 Realizing the Need for Help
21:16 Investing in Marketing and Systems
23:24 Website and Lead Generation Transformation
27:46 Results: Higher Close Rates and Revenue Growth
30:29 The Operational Reality of Growth
31:54 Leadership Lessons and Asking for Help
33:08 Advice for Executive Directors
35:03 Understanding Marketing ROI
39:26 Time Management and Scaling Leadership

Resources

Cross Oaks Camp and Retreat Center – https://crossoaks.com
Google for Nonprofits – https://www.google.com/nonprofits
HubSpot CRM – https://www.hubspot.com
Grow Your Camp Podcast – https://growyourcamppodcast.com

Have a question you'd like us to cover on a future podcast?

Click here to record your question >

If this episode was helpful to you:

  • Follow / subscribe to the podcast
  • Share it with another camp leader who could benefit
]]>1edf5c0d-1dc4-423a-8b6b-6870c0db3aeeFri, 03 Apr 2026 20:57:59 GMT<p>In this episode, Carl shares a camp marketing tip on how answering unasked questions on your website can dramatically increase retreat inquiries. Then Mark sits down with John Schwieterman, Executive Director of Cross Oaks Camp and Retreat Center, to unpack how he transformed a struggling camp into a rapidly growing operation.</p><p>John shares the real story behind that growth—from cold calling hundreds of churches with limited results to implementing a system that now generates consistent inbound leads and an 88% close rate. They walk through the practical changes that made the difference, including website improvements, digital marketing strategy, and the leadership shift required to stop doing everything alone.</p><p>You’ll hear what actually worked, what didn’t, and how to think about growth as both an operational and strategic challenge. If you’re trying to fill more beds, increase bookings, or move your camp out of survival mode, this episode gives you a clear, real-world example of what that path can look like.</p><h2>Keywords</h2><p>camp growth, retreat bookings, camp marketing, lead generation, website optimization, digital marketing, camp leadership, nonprofit growth, camp revenue, guest groups</p><h2>Key Topics</h2><ul><li>Why most camp websites fail to convert inquiries</li><li>The shift from cold outreach to inbound lead generation</li><li>Website structure and FAQ strategy for better conversions</li><li>Using Google Ads and SEO to drive qualified leads</li><li>Improving close rates with better lead quality</li><li>The operational challenges that come with growth</li><li>Leadership mindset: when and how to ask for help</li><li>Measuring ROI on marketing investments</li></ul><h2>Hosts</h2><p>Mark P. Fisher, Inspiring Growth<br />Carl Lefever, Improve &amp; Grow</p><h2>Guest</h2><p>John Schwieterman, Executive Director<br />Cross Oaks Camp and Retreat Center</p><h2>Chapters</h2><p>00:00 Introduction and Episode Overview<br />02:00 Camp Marketing Tip: Answering Unasked Questions<br />05:08 John’s Camp Story and Background<br />08:48 Challenges Facing Camp Growth<br />12:45 Early Growth Efforts and Cold Calling Strategy<br />18:48 Realizing the Need for Help<br />21:16 Investing in Marketing and Systems<br />23:24 Website and Lead Generation Transformation<br />27:46 Results: Higher Close Rates and Revenue Growth<br />30:29 The Operational Reality of Growth<br />31:54 Leadership Lessons and Asking for Help<br />33:08 Advice for Executive Directors<br />35:03 Understanding Marketing ROI<br />39:26 Time Management and Scaling Leadership</p><h2>Resources</h2><p>Cross Oaks Camp and Retreat Center – <a rel="noopener noreferrer nofollow" href="https://crossoaks.com" target="_blank">https://crossoaks.com</a><br />Google for Nonprofits – <a rel="noopener noreferrer nofollow" href="https://www.google.com/nonprofits" target="_blank">https://www.google.com/nonprofits</a><br />HubSpot CRM – <a rel="noopener noreferrer nofollow" href="https://www.hubspot.com" target="_blank">https://www.hubspot.com</a><br />Grow Your Camp Podcast – <a rel="noopener noreferrer nofollow" href="https://growyourcamppodcast.com" target="_blank">https://growyourcamppodcast.com</a></p><p></p><h2>Have a question you'd like us to cover on a future podcast?</h2><p><a rel="noopener noreferrer nofollow" href="https://growyourcamppodcast.com/#section-jX_si5C89T" target="_blank"><b>Click here to record your question &gt;</b></a></p><p></p><h2>If this episode was helpful to you:</h2><ul><li>Follow / subscribe to the podcast</li><li>Share it with another camp leader who could benefit</li></ul>no00:40:2516Ep 6 | From Empty Beds to a Waiting Listfull<![CDATA[Ep 5 | The Missing Pages That Drive Retreat Bookings for Camps]]>In this episode, Mark shares a camp marketing tip about the importance of asking for and responding to reviews. Then Carl and Mark explore how camp websites can significantly boost guest group bookings by improving website structure, messaging, and inquiry processes. They share practical strategies, real-world examples, and a special offer to help camp leaders grow their retreat programs.

Keywords

camp website, guest groups, retreat bookings, marketing strategy, camp marketing, website optimization, inquiry funnel, camp revenue, digital marketing, camp leadership

Key Topics

Website structure for guest groups

Messaging and positioning for retreats

Inquiry and lead capture strategies

Case studies of successful camp websites

Special offer: Growth Action Plan

Hosts

Mark P. Fisher, Inspiring Growth

Carl Lefever, Improve & Grow

Chapters

00:00 Introduction to Camp Growth Strategies

00:37 The Importance of Customer Reviews

05:13 Challenges in Camp Marketing

06:41 Personal Journey into Camp Ministry

10:09 Website Strategies for Guest Groups

12:09 Revenue Insights and Capacity Management

12:46 Maximizing Revenue Through Guest Group Rentals

13:32 The Disconnect in Camp Leadership Perspectives

15:09 Understanding Guest Group Needs

17:44 Creating an Effective Retreat Section on Websites

20:53 Essential Content for Retreat Websites

23:15 Key Questions for Potential Guests

25:53 The Importance of Inquiry Forms

28:13 The Pricing Debate: To Show or Not to Show?

37:51 Implementing Effective Website Changes for Growth

40:45 Growth Action Plan for Camps

Resources:

Improve and Grow Website Services - https://improveandgrow.com/

Cross Oak Camp - https://crossoakamp.com/

They Ask You Answer by Marcus Sheridan

Have a question you'd like us to cover on a future podcast? Click here to record your question >

If this episode was helpful to you:

  • Follow / subscribe to the podcast
  • Share it with another camp leader

]]>97496525-0c9f-4fbf-86f5-74dc67608776Fri, 27 Mar 2026 15:00:48 GMT<p>In this episode, Mark shares a camp marketing tip about the importance of asking for and responding to reviews. Then Carl and Mark explore how camp websites can significantly boost guest group bookings by improving website structure, messaging, and inquiry processes. They share practical strategies, real-world examples, and a special offer to help camp leaders grow their retreat programs.</p><p></p><p><b>Keywords</b></p><p>camp website, guest groups, retreat bookings, marketing strategy, camp marketing, website optimization, inquiry funnel, camp revenue, digital marketing, camp leadership</p><p></p><p><b>Key Topics</b></p><p>Website structure for guest groups</p><p>Messaging and positioning for retreats</p><p>Inquiry and lead capture strategies</p><p>Case studies of successful camp websites</p><p>Special offer: Growth Action Plan</p><p></p><p>Hosts</p><p>Mark P. Fisher, <a rel="noopener noreferrer nofollow" href="https://www.inspiringgrowth.biz/" target="_blank">Inspiring Growth</a></p><p>Carl Lefever, <a rel="noopener noreferrer nofollow" href="https://improveandgrow.com/industries/camp-marketing/" target="_blank">Improve &amp; Grow</a></p><p></p><p><b>Chapters</b></p><p>00:00 Introduction to Camp Growth Strategies</p><p>00:37 The Importance of Customer Reviews</p><p>05:13 Challenges in Camp Marketing</p><p>06:41 Personal Journey into Camp Ministry</p><p>10:09 Website Strategies for Guest Groups</p><p>12:09 Revenue Insights and Capacity Management</p><p>12:46 Maximizing Revenue Through Guest Group Rentals</p><p>13:32 The Disconnect in Camp Leadership Perspectives</p><p>15:09 Understanding Guest Group Needs</p><p>17:44 Creating an Effective Retreat Section on Websites</p><p>20:53 Essential Content for Retreat Websites</p><p>23:15 Key Questions for Potential Guests</p><p>25:53 The Importance of Inquiry Forms</p><p>28:13 The Pricing Debate: To Show or Not to Show?</p><p>37:51 Implementing Effective Website Changes for Growth</p><p>40:45 Growth Action Plan for Camps</p><p></p><p><b>Resources:</b></p><p>Improve and Grow Website Services - <a rel="noopener noreferrer nofollow" href="https://improveandgrow.com/" target="_blank">https://improveandgrow.com/</a></p><p>Cross Oak Camp - <a rel="noopener noreferrer nofollow" href="https://crossoakamp.com/" target="_blank">https://crossoakamp.com/</a></p><p><a rel="noopener noreferrer nofollow" href="https://www.amazon.com/They-Ask-You-Answer-audiobook/dp/B081KBFYRD/ref=sr_1_1?crid=G47P290PBVNQ&amp;dib=eyJ2IjoiMSJ9.QzjYCe4co9N-J8EeqeSPEMy-8wkj8vZSl3fqovxqfRRwHjLxPWT3hrBHmWEqx-olS8dnMyUhfwIXokAEgN9dWN3uUTf2N6Ho_-wfD96JvnhmKyQRKCnVyg31tOZN-SYv.2JHWAn0l_-5rF0Kb-QwZg5ryE3jmqLTn4wR0QyjDgjY&amp;dib_tag=se&amp;keywords=they+ask+you+answer&amp;qid=1774623478&amp;sprefix=they+ask+you+answer%2Caps%2C249&amp;sr=8-1" target="_blank">They Ask You Answer by Marcus Sheridan</a></p><p></p><p>Have a question you'd like us to cover on a future podcast? <a rel="noopener noreferrer nofollow" href="https://growyourcamppodcast.com/#section-jX_si5C89T" target="_blank"><b>Click here to record your question &gt;</b></a></p><p></p><p><b>If this episode was helpful to you:</b></p><ul><li>Follow / subscribe to the podcast</li><li>Share it with another camp leader</li></ul><p></p>no00:45:2815Ep 5 | The Missing Pages That Drive Retreat Bookings for Campsfull<![CDATA[Ep 4 | Growth Comes from Saying No]]>In this episode, Carl shares a tip on how camps can get to the top of Google quickly by leveraging the Google Ads grant and Mark interviews Ryan Moore from Kaleidoscope. Ryan shares insights on strategic planning, camp growth, and the importance of clarity and courage for camp leaders. Discover practical tips, inspiring stories, and a special offer for listeners to enhance your camp's impact and sustainability.

Keywords:

camp growth, strategic planning, camp leadership, camp marketing, Kaleidoscope, camp development, non-profit, camp strategy, camp sustainability, growth tips

Key Topics

The role of clarity and courage in camp growth

How strategic planning drives camp success

The importance of outcomes over features

Using data and assessment for growth

Stories of camp impact and transformation

Hosts

Mark P. Fisher, Inspiring Growth

Guest

Ryan Moore, Kaleidoscope, Inc

Chapters

00:00 Introduction and Technical Setup

00:05 Welcome to the Grow Your Camp Podcast

01:25 Marketing Tip: Google Ads Grant for Nonprofits

04:51 Ryan Moore's Camp Connection and Story

08:07 Overview of Kaleidoscope's Services

12:18 Challenges Facing Camps: Clarity and Courage

17:25 Case Study: Strategic Planning Success

20:49 Conclusion and Call to Action

Resources

Have a question you'd like us to cover on a future podcast? Click here to record your question >

If this episode was helpful to you:

  • Follow / subscribe to the podcast
  • Share it with another camp leader

]]>de73f637-bffb-41ff-84d1-616fe11c9d39Fri, 27 Mar 2026 12:59:44 GMT<p>In this episode, Carl shares a tip on how camps can get to the top of Google quickly by leveraging the Google Ads grant and Mark interviews Ryan Moore from Kaleidoscope. Ryan shares insights on strategic planning, camp growth, and the importance of clarity and courage for camp leaders. Discover practical tips, inspiring stories, and a special offer for listeners to enhance your camp's impact and sustainability.</p><p></p><p><b>Keywords:</b></p><p>camp growth, strategic planning, camp leadership, camp marketing, Kaleidoscope, camp development, non-profit, camp strategy, camp sustainability, growth tips</p><p></p><p><b>Key Topics</b></p><p>The role of clarity and courage in camp growth</p><p>How strategic planning drives camp success</p><p>The importance of outcomes over features</p><p>Using data and assessment for growth</p><p>Stories of camp impact and transformation</p><p></p><p><b>Hosts</b></p><p>Mark P. Fisher, <a rel="noopener noreferrer nofollow" href="https://www.inspiringgrowth.biz/" target="_blank">Inspiring Growth</a></p><p></p><p><b>Guest</b></p><p>Ryan Moore, <a rel="noopener noreferrer nofollow" href="https://improveandgrow.com/industries/camp-marketing/" target="_blank">Kaleidoscope, Inc</a></p><p></p><p><b>Chapters</b></p><p>00:00 Introduction and Technical Setup</p><p>00:05 Welcome to the Grow Your Camp Podcast</p><p>01:25 Marketing Tip: Google Ads Grant for Nonprofits</p><p>04:51 Ryan Moore's Camp Connection and Story</p><p>08:07 Overview of Kaleidoscope's Services</p><p>12:18 Challenges Facing Camps: Clarity and Courage</p><p>17:25 Case Study: Strategic Planning Success</p><p>20:49 Conclusion and Call to Action</p><p></p><p><b>Resources</b></p><ul><li>Learn more about Kaleidoscope Consulting at <a rel="noopener noreferrer nofollow" href="https://kaleidoscopeinc.com/" target="_blank">https://kaleidoscopeinc.com/</a></li><li>Register for the Google for Nonprofits program to access the Google Ads Grant at <a rel="noopener noreferrer nofollow" href="https://www.google.com/nonprofits/" target="_blank">https://www.google.com/nonprofits/</a></li><li>Submit a Topic to the Grow Your Camp Podcast via our website at <a rel="noopener noreferrer nofollow" href="https://growyourcamppodcast.com" target="_blank">https://growyourcamppodcast.com</a></li><li>Talk to Carl at Improve &amp; Grow about getting help setting up your Google Ad Grant at <a rel="noopener noreferrer nofollow" href="https://improveandgrow.com/" target="_blank">https://improveandgrow.com/</a></li></ul><p></p><p>Have a question you'd like us to cover on a future podcast? <a rel="noopener noreferrer nofollow" href="https://growyourcamppodcast.com/#section-jX_si5C89T" target="_blank"><b>Click here to record your question &gt;</b></a></p><p></p><p><b>If this episode was helpful to you:</b></p><ul><li>Follow / subscribe to the podcast</li><li>Share it with another camp leader</li></ul><p></p><p></p>no00:25:1914Ep 4 | Growth Comes from Saying Nofull<![CDATA[Ep 3 | Be Less Busy: Using Technology to Grow Your Camp]]>In this episode, Mark shared a marketing tip called "Eat What You Kill", which covers the importance and benefits of having dedicated sales roles vs. shared, and the option of virtual sales support. Carl and Mark also interview Asaf Darash, CEO of RegPack, who shares how their innovative registration platform helps camps grow by increasing registration completion rates, reducing account receivables, and offering flexible payment options. Discover how technology can streamline camp operations and boost growth.

Keywords

Camp growth, camp sales strategy, camp registration software, summer camp payment plans, camp management, camp marketing, camp registration automation, camp software, camp registration tips, camp industry

Key Topics

Kill What You Eat: Benefits of Dedicated Sales Reps

RegPacks's innovative registration platform

Impact of camp stories on growth

Flexible installment payment systems

Reducing account receivables from 25% to 3-5%

Integrating marketing tools for measurable ROI

Hosts

Mark P. Fisher, Inspiring Growth

Carl Lefever, Improve & Grow

Guest

Asaf Darash, Founder and CEO at RegPack

Chapters

00:00 Introduction

00:39 Quick Camp Marketing Tip: Eat What You Kill

04:51 Introduction to RegPack and Its Unique Approach

14:44 The Power of Conditional Logic in Registration

24:46 Pricing Models and Support

28:20 Case Study: Transforming Camp Operations

32:04 Conclusion: Be Less Busy

Resources

RegPAC Official Website - https://regpacks.com

Inspiring Growth Virtual Sales - https://go.inspiringgrowth.biz/

Have a question you'd like us to cover on a future podcast? Click here to record your question >

If this episode was helpful to you:

  • Follow / subscribe to the podcast
  • Share it with another camp leader
]]>bb4c3171-80f1-470d-a11f-3f44451e6bb8Sun, 22 Mar 2026 13:28:50 GMT<p>In this episode, Mark shared a marketing tip called "Eat What You Kill", which covers the importance and benefits of having dedicated sales roles vs. shared, and the option of virtual sales support. Carl and Mark also interview Asaf Darash, CEO of RegPack, who shares how their innovative registration platform helps camps grow by increasing registration completion rates, reducing account receivables, and offering flexible payment options. Discover how technology can streamline camp operations and boost growth.</p><p></p><p><b>Keywords</b></p><p>Camp growth, camp sales strategy, camp registration software, summer camp payment plans, camp management, camp marketing, camp registration automation, camp software, camp registration tips, camp industry</p><p></p><p><b>Key Topics</b></p><p>Kill What You Eat: Benefits of Dedicated Sales Reps</p><p>RegPacks's innovative registration platform</p><p>Impact of camp stories on growth</p><p>Flexible installment payment systems</p><p>Reducing account receivables from 25% to 3-5%</p><p>Integrating marketing tools for measurable ROI</p><p></p><p><b>Hosts</b></p><p>Mark P. Fisher, Inspiring Growth</p><p>Carl Lefever, Improve &amp; Grow</p><p></p><p><b>Guest</b></p><p>Asaf Darash, Founder and CEO at RegPack</p><p></p><p><b>Chapters</b></p><p>00:00 Introduction</p><p>00:39 Quick Camp Marketing Tip: Eat What You Kill</p><p>04:51 Introduction to RegPack and Its Unique Approach</p><p>14:44 The Power of Conditional Logic in Registration</p><p>24:46 Pricing Models and Support</p><p>28:20 Case Study: Transforming Camp Operations</p><p>32:04 Conclusion: Be Less Busy</p><p></p><p><b>Resources</b></p><p>RegPAC Official Website - <a rel="noopener noreferrer nofollow" href="https://regpacks.com" target="_blank">https://regpacks.com</a></p><p>Inspiring Growth Virtual Sales - <a rel="noopener noreferrer nofollow" href="https://go.inspiringgrowth.biz/" target="_blank">https://go.inspiringgrowth.biz/</a></p><p></p><p>Have a question you'd like us to cover on a future podcast? <a rel="noopener noreferrer nofollow" href="https://growyourcamppodcast.com/#section-jX_si5C89T" target="_blank"><b>Click here to record your question &gt;</b></a></p><p></p><p><b>If this episode was helpful to you:</b></p><ul><li>Follow / subscribe to the podcast</li><li>Share it with another camp leader</li></ul>no00:34:5713Ep 3 | Be Less Busy: Using Technology to Grow Your Campfull<![CDATA[Ep 2 | Is there GOLD in your woods?]]>In this episode, Molly Hooks from the American Forest Foundation shares how camp landowners can leverage forest management and carbon programs to generate income while conserving their land. Discover practical insights on how camps can participate in environmental initiatives and benefit financially.

Keywords: camp land management, forest conservation, carbon credits, American Forest Foundation, camp revenue, environmental impact, landowner programs

Key Topics

Forest management plans for camps

Carbon credit programs for landowners

How camps can participate in conservation initiatives

Hosts: Mark P. Fisher & Carl Lefever

Guest: Molly Hooks

Chapters

00:00 Introduction to the Podcast and Guests

00:05 Understanding the Family Forest Carbon Program

05:47 Molly's Camp Experience and Its Impact

11:45 Enrollment Process and Eligibility for Camps

16:36 Conclusion and Final Thoughts

Resources:

Family Forest Carbon Program - https://familyforestcarbon.org

American Forest Foundation - https://www.forestfoundation.org

Have a question you'd like us to cover on a future podcast? Click here to record your question >

If this episode was helpful to you:

  • Follow / subscribe to the podcast
  • Share it with another camp leader

]]>e7497a48-c600-41e8-b70d-c99ee0035adeTue, 10 Mar 2026 15:58:14 GMT<p>In this episode, Molly Hooks from the American Forest Foundation shares how camp landowners can leverage forest management and carbon programs to generate income while conserving their land. Discover practical insights on how camps can participate in environmental initiatives and benefit financially.</p><p></p><p><b>Keywords:</b> camp land management, forest conservation, carbon credits, American Forest Foundation, camp revenue, environmental impact, landowner programs</p><p></p><p><b>Key Topics</b></p><p>Forest management plans for camps</p><p>Carbon credit programs for landowners</p><p>How camps can participate in conservation initiatives</p><p></p><p><b>Hosts:</b> Mark P. Fisher &amp; Carl Lefever</p><p><b>Guest: </b>Molly Hooks</p><p></p><p><b>Chapters</b></p><p>00:00 Introduction to the Podcast and Guests</p><p>00:05 Understanding the Family Forest Carbon Program</p><p>05:47 Molly's Camp Experience and Its Impact</p><p>11:45 Enrollment Process and Eligibility for Camps</p><p>16:36 Conclusion and Final Thoughts</p><p></p><p><b>Resources:</b></p><p>Family Forest Carbon Program - <a rel="noopener noreferrer nofollow" href="https://familyforestcarbon.org" target="_blank">https://familyforestcarbon.org</a></p><p>American Forest Foundation - <a rel="noopener noreferrer nofollow" href="https://www.forestfoundation.org" target="_blank">https://www.forestfoundation.org</a></p><p></p><p>Have a question you'd like us to cover on a future podcast? <a rel="noopener noreferrer nofollow" href="https://growyourcamppodcast.com/#section-jX_si5C89T" target="_blank"><b>Click here to record your question &gt;</b></a></p><p></p><p><b>If this episode was helpful to you:</b></p><ul><li>Follow / subscribe to the podcast</li><li>Share it with another camp leader</li></ul><p></p>no00:18:4512Ep 2 | Is there GOLD in your woods?full<![CDATA[Ep 1 | The Fastest Way to Fill Your Camp]]>In this episode of the Grow Your Camp Podcast, Mark shares a quick camp marketing tip called "Fortune is in the Follow-up: Speed Is the Hidden Sales Advantage". Then Mark and Carl discuss effective strategies for camp growth, emphasizing the importance of group rentals and quick follow-up in securing bookings. They explore the concept of 'full capacity' in camps, encouraging leaders to redefine what it means to be full and to maximize their facilities. The conversation also covers marketing tactics, including the use of SEO and Google Ads, as well as the benefits of Google Grants for nonprofits. The hosts share insights from their experiences working with various camps and provide actionable tips for attracting new groups and increasing revenue.

Key Takeaways

  • Speed is a crucial advantage in securing group bookings.
  • Camps should focus on group rentals to ensure financial stability.
  • Defining what 'full' means can unlock additional capacity.
  • Utilizing SEO can significantly improve visibility for camps.
  • Google Grants can provide substantial advertising support for nonprofits.
  • Group dynamics and meeting room management are key to accommodating multiple groups.
  • Word of mouth is unreliable; proactive marketing is essential.
  • Camps should aim for year-round bookings to maintain financial health.
  • Understanding guest group needs can enhance service offerings.
  • A well-structured website is vital for attracting new leads.

Sound bites

"The fortune is in the follow-up."

"Don't use the word full."

Chapters

00:00 The Fastest Way to Fill Your Camp

00:06 The Fortune is in the Follow Up

01:23 Episode Introduction

02:15 Maximizing Group Rentals for Camp Success

06:00 Understanding Camp Capacity and Utilization

09:03 Strategies for Attracting New Groups

14:39 Building a Lead-Ready Website

Have a question you'd like us to cover on a future podcast? Click here to record your question >

If this episode was helpful to you:

  • Follow / subscribe to the podcast
  • Share it with another camp leader

Keywords

camp growth, group rentals, marketing strategies, nonprofit camps, Google Ads, SEO, camp management, fundraising, hospitality, retreat centers

]]>b38a80f7-cc8a-44ef-aec1-4b56ca427b77Fri, 06 Feb 2026 21:26:45 GMT<p>In this episode of the Grow Your Camp Podcast, Mark shares a quick camp marketing tip called "<b>Fortune is in the Follow-up:</b> <i>Speed Is the Hidden Sales Advantage". </i>Then Mark and Carl discuss effective strategies for camp growth, emphasizing the importance of group rentals and quick follow-up in securing bookings. They explore the concept of 'full capacity' in camps, encouraging leaders to redefine what it means to be full and to maximize their facilities. The conversation also covers marketing tactics, including the use of SEO and Google Ads, as well as the benefits of Google Grants for nonprofits. The hosts share insights from their experiences working with various camps and provide actionable tips for attracting new groups and increasing revenue.</p><p></p><p><b>Key Takeaways</b></p><ul><li>Speed is a crucial advantage in securing group bookings.</li><li>Camps should focus on group rentals to ensure financial stability.</li><li>Defining what 'full' means can unlock additional capacity.</li><li>Utilizing SEO can significantly improve visibility for camps.</li><li>Google Grants can provide substantial advertising support for nonprofits.</li><li>Group dynamics and meeting room management are key to accommodating multiple groups.</li><li>Word of mouth is unreliable; proactive marketing is essential.</li><li>Camps should aim for year-round bookings to maintain financial health.</li><li>Understanding guest group needs can enhance service offerings.</li><li>A well-structured website is vital for attracting new leads.</li></ul><p></p><p><b>Sound bites</b></p><p>"The fortune is in the follow-up."</p><p>"Don't use the word full."</p><p></p><p><b>Chapters</b></p><p>00:00 The Fastest Way to Fill Your Camp</p><p>00:06 The Fortune is in the Follow Up</p><p>01:23 Episode Introduction</p><p>02:15 Maximizing Group Rentals for Camp Success</p><p>06:00 Understanding Camp Capacity and Utilization</p><p>09:03 Strategies for Attracting New Groups</p><p>14:39 Building a Lead-Ready Website</p><p></p><p>Have a question you'd like us to cover on a future podcast? <a rel="noopener noreferrer nofollow" href="https://growyourcamppodcast.com/#section-jX_si5C89T" target="_blank"><b>Click here to record your question &gt;</b></a></p><p></p><p><b>If this episode was helpful to you:</b></p><ul><li>Follow / subscribe to the podcast</li><li>Share it with another camp leader</li></ul><p></p><p><b>Keywords</b></p><p>camp growth, group rentals, marketing strategies, nonprofit camps, Google Ads, SEO, camp management, fundraising, hospitality, retreat centers</p>no00:22:0211Ep 1 | The Fastest Way to Fill Your Campfull