<![CDATA[In Pursuit of Purpose]]>In business (and life) you were never meant to choose between doing good and doing well. For too long, entrepreneurs and business owners have been told they have to choose. …Between impact and income. …Between hustle and heart. …Between profit and purpose. This podcast calls BS on that lie. Welcome to In Pursuit of Purpose. A show for founders and leaders who are tired of burning out, done chasing someone else’s idea of success, and ready to build businesses that can profit with purpose. Hosted by Chase Friedman - brand strategist, Founder of the impact-marketing collective Vanquish, this show is unscripted, unpolished, and unapologetically real. Each week we’ll dive into the messy middle of life and business with: 🔍 Clarity through solo coaching to help you get unstuck and find your message 🌀 Confidence from real founder stories that reveal the messy middle ⚡ Conviction with actionable strategies to shift how you think, lead, and grow This isn’t about hacks, hustle, or hollow advice. It’s about building with integrity. Growing with intention. Leading with strategy and soul. Because purpose isn’t fluff — it’s fuel. It’s your greatest edge in a crowded marketplace. If you’re ready to get unstuck, reconnect with what matters, and build a business (and life) you love — welcome home. Subscribe, share, and start your journey today.

]]>https://vanquishcollective.com/Riverside.fm (https://riverside.com)Thu, 18 Jun 2026 00:02:36 GMTWed, 18 Mar 2026 18:13:59 GMT60Chase Friedman<p>In business (and life) you were never meant to choose between doing good and doing well. For too long, entrepreneurs and business owners have been told they have to choose. …Between impact and income. …Between hustle and heart. …Between profit and purpose. This podcast calls BS on that lie. Welcome to In Pursuit of Purpose. A show for founders and leaders who are tired of burning out, done chasing someone else’s idea of success, and ready to build businesses that can profit with purpose. Hosted by Chase Friedman - brand strategist, Founder of the impact-marketing collective Vanquish, this show is unscripted, unpolished, and unapologetically real. Each week we’ll dive into the messy middle of life and business with: 🔍 Clarity through solo coaching to help you get unstuck and find your message 🌀 Confidence from real founder stories that reveal the messy middle ⚡ Conviction with actionable strategies to shift how you think, lead, and grow This isn’t about hacks, hustle, or hollow advice. It’s about building with integrity. Growing with intention. Leading with strategy and soul. Because purpose isn’t fluff — it’s fuel. It’s your greatest edge in a crowded marketplace. If you’re ready to get unstuck, reconnect with what matters, and build a business (and life) you love — welcome home. Subscribe, share, and start your journey today.</p>episodicChase Friedmanchase@vanquishmediagroup.comyes<![CDATA[Running a Business While Raising a Family: When Work and Life Collide (with Jeff Hittner)]]>In this episode, I'm joined by Jeff Hittner, executive coach, leadership expert, and founder of the Ambitious Dads Initiative, with a career that includes founding and leading IBM's global Corporate Social Responsibility consulting practice.

Jeff has spent 25 years building better leaders and teams, and now coaches CEOs and senior executives across three continents.

Together, we talk about what happens when an ambitious leader stops trying to be two different people, the driven professional at work and the present father at home.

Jeff moved his family from Manhattan to Valencia, Spain, and what started as a one-year plan became a five-year reinvention of how he defines success.

We get into why slowing down feels like failing.

Why so many dads can name their career goals but go quiet when asked about their goals as fathers.

And why the same skill that calms a crying child is the skill that makes you a better leader at work.

This is not a conversation about balance. It's about becoming one whole person in both spheres, and learning to connect before you try to fix.

This conversation is for anyone who is ambitious in their career and their parenting, and tired of feeling like they have to choose.

What You'll Learn

  • How to lead with connection first, so the people you work with and parent actually move forward with you
  • Why trying to be two separate people at work and at home quietly drains your energy and your leadership
  • A practical reframe for spotting the emotional energy in a room before you tackle the hard conversation
  • How to build purpose intentionally instead of waiting to discover it
  • Why investing in your growth as a father is a leadership skill, not a soft skill

Key Insights & Timecodes

00:01 – Two Days in One: The Move to Spain

"I felt like I had two days in one."

00:16 – A Values Leap, Not Just a Move

"It was actually a values leap as much as anything else."

00:14 – One Engine: Ending the Work Self vs Home Self Split

"It's very possible to be one and the same man in both spheres."

00:27 – Paper Airplanes and the Power of Connecting First

"Instead of connecting with him first, I just went straight to trying to solve something."

00:44 – Purpose Is Built, Not Discovered

"It's not something that you discover. It's something that you build."

Resources & Mentions

Connect with In Pursuit of Purpose

]]>e226131a-b14d-4723-b2ad-c0d54ad9ef23Wed, 17 Jun 2026 17:00:00 GMT<p>In this episode, I'm joined by Jeff Hittner, executive coach, leadership expert, and founder of the Ambitious Dads Initiative, with a career that includes founding and leading IBM's global Corporate Social Responsibility consulting practice.</p><p>Jeff has spent 25 years building better leaders and teams, and now coaches CEOs and senior executives across three continents.</p><p>Together, we talk about what happens when an ambitious leader stops trying to be two different people, the driven professional at work and the present father at home.</p><p>Jeff moved his family from Manhattan to Valencia, Spain, and what started as a one-year plan became a five-year reinvention of how he defines success.</p><p>We get into why slowing down feels like failing.</p><p>Why so many dads can name their career goals but go quiet when asked about their goals as fathers.</p><p>And why the same skill that calms a crying child is the skill that makes you a better leader at work.</p><p>This is not a conversation about balance. It's about becoming one whole person in both spheres, and learning to connect before you try to fix.</p><p>This conversation is for anyone who is ambitious in their career and their parenting, and tired of feeling like they have to choose.</p><h3><b>What You'll Learn</b></h3><ul><li>How to lead with connection first, so the people you work with and parent actually move forward with you</li><li>Why trying to be two separate people at work and at home quietly drains your energy and your leadership</li><li>A practical reframe for spotting the emotional energy in a room before you tackle the hard conversation</li><li>How to build purpose intentionally instead of waiting to discover it</li><li>Why investing in your growth as a father is a leadership skill, not a soft skill</li></ul><h3><b>Key Insights &amp; Timecodes</b></h3><p>00:01 – Two Days in One: The Move to Spain</p><p>"I felt like I had two days in one."</p><p>00:16 – A Values Leap, Not Just a Move</p><p>"It was actually a values leap as much as anything else."</p><p>00:14 – One Engine: Ending the Work Self vs Home Self Split</p><p>"It's very possible to be one and the same man in both spheres."</p><p>00:27 – Paper Airplanes and the Power of Connecting First</p><p>"Instead of connecting with him first, I just went straight to trying to solve something."</p><p>00:44 – Purpose Is Built, Not Discovered</p><p>"It's not something that you discover. It's something that you build."</p><h3><b>Resources &amp; Mentions</b></h3><ul><li>Website:<a rel="noopener noreferrer nofollow" href="https://www.jeffhittner.com/" target="_blank"> Jeff Hittner</a></li><li>Newsletter:<a rel="noopener noreferrer nofollow" href="https://ambitiousdads.substack.com/" target="_blank"> Ambitious Dads on Substack</a></li><li>Jeff Hittner on<a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/jeffhittner/" target="_blank"> LinkedIn</a></li><li>Founding Fathers group (program hosted by Jeff)</li></ul><h3><b>Connect with In Pursuit of Purpose</b></h3><ul><li>Listen on →<a rel="noopener noreferrer nofollow" href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" target="_blank"> Apple Podcasts</a> |<a rel="noopener noreferrer nofollow" href="https://open.spotify.com/show/18LmF8RHcEBzVdwrVdglUx?si=edb4b2ec8d11456c" target="_blank"> Spotify</a> |<a rel="noopener noreferrer nofollow" href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" target="_blank"> Amazon Music</a></li><li>Watch on →<a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@InPursuitOfPurposePodcast" target="_blank"> YouTube</a></li></ul>no00:42:53220Running a Business While Raising a Family: When Work and Life Collide (with Jeff Hittner)full<![CDATA[Stop Chasing the Competition: Build a Brand They Can’t Copy]]>Episode Description

There is nothing wrong with studying your competitors. But there is a point where research stops informing your strategy and starts replacing your self-trust.

In this episode, I’m unpacking one of the sneakiest traps first-time founders, coaches, consultants, and independent experts fall into: competitor comparison.

You look at someone else’s website, offer, content, testimonials, audience, or polished personal brand and suddenly start wondering: “Am I doing this wrong?”

But comparison is not strategy. And the more you chase your competition, the more comparable you become.

I’ll walk you through why competitor obsession makes your brand less clear, less memorable, and easier to judge on price, polish, and popularity. More importantly, I’ll show you how to come back to your own purpose, perspective, proof, and position so you can build a brand they can’t copy.

Because your competitors can show you what exists. They cannot show you who you are.

What You'll Learn

  1. How to tell the difference between useful market research and fear disguised as “diligence”
  2. Why chasing competitors makes your brand less clear, less memorable, and easier to commoditize
  3. How to run the “They Can't Copy This” audit to find your real, uncopyable edge
  4. The five-part framework (Purpose, Perspective, Persona, Proof, Positioning) for designing your own category
  5. A 15-minute exercise to break the comparison spiral and commit to your own lane

Core Tension

What starts as smart market research can quietly slip into a spiral of comparison and self-doubt. For first-time founders, especially those leaving the borrowed credibility of a corporate role, the temptation is to grab onto what already looks successful and copy it. But comparison offers a false sense of certainty while slowly eroding the one thing that actually differentiates you: your own point of view.

Episode Promise

You'll walk away with a clear way to stop measuring yourself against everyone else and start building from what only you can offer. Instead of becoming a shinier version of someone else, you'll have the tools to become a much clearer version of yourself, and a path toward a category you can actually own.

Key Insights & Timecodes

00:46  Comparison Is Not a Strategy

“The more you chase your competition, the more comparable you become.”

05:07  Fear Wearing a Fancy Blazer

“It's just like fear wearing a fancy blazer. It's still fear.”

08:43  When Research Becomes Paralysis

“There's a point where too much research stops informing your strategy.”

17:17  The Employee-to-Founder Identity Shift

“Comparison will give you the illusion of certainty, but conviction requires you to tolerate uncertainty.”

38:34  The “They Can't Copy This” Audit

“Become a much clearer version of yourself.”

]]>109f0c47-03a6-4ec3-8cc5-6941e65128c0Wed, 10 Jun 2026 16:15:00 GMT<h2><b>Episode Description</b></h2><p>There is nothing wrong with studying your competitors. But there is a point where research stops informing your strategy and starts replacing your self-trust.</p><p>In this episode, I’m unpacking one of the sneakiest traps first-time founders, coaches, consultants, and independent experts fall into: competitor comparison.</p><p>You look at someone else’s website, offer, content, testimonials, audience, or polished personal brand and suddenly start wondering: “Am I doing this wrong?”</p><p>But comparison is not strategy. And the more you chase your competition, the more comparable you become.</p><p>I’ll walk you through why competitor obsession makes your brand less clear, less memorable, and easier to judge on price, polish, and popularity. More importantly, I’ll show you how to come back to your own purpose, perspective, proof, and position so you can build a brand they can’t copy.</p><p>Because your competitors can show you what exists. They cannot show you who you are.</p><h2><b>What You'll Learn</b></h2><ol><li>How to tell the difference between useful market research and fear disguised as “diligence”</li><li>Why chasing competitors makes your brand less clear, less memorable, and easier to commoditize</li><li>How to run the “They Can't Copy This” audit to find your real, uncopyable edge</li><li>The five-part framework (Purpose, Perspective, Persona, Proof, Positioning) for designing your own category</li><li>A 15-minute exercise to break the comparison spiral and commit to your own lane</li></ol><h2><b>Core Tension</b></h2><p>What starts as smart market research can quietly slip into a spiral of comparison and self-doubt. For first-time founders, especially those leaving the borrowed credibility of a corporate role, the temptation is to grab onto what already looks successful and copy it. But comparison offers a false sense of certainty while slowly eroding the one thing that actually differentiates you: your own point of view.</p><h2><b>Episode Promise</b></h2><p>You'll walk away with a clear way to stop measuring yourself against everyone else and start building from what only you can offer. Instead of becoming a shinier version of someone else, you'll have the tools to become a much clearer version of yourself, and a path toward a category you can actually own.</p><h2><b>Key Insights &amp; Timecodes</b></h2><p><b>00:46  Comparison Is Not a Strategy</b></p><p><i>“The more you chase your competition, the more comparable you become.”</i></p><p><b>05:07  Fear Wearing a Fancy Blazer</b></p><p><i>“It's just like fear wearing a fancy blazer. It's still fear.”</i></p><p><b>08:43  When Research Becomes Paralysis</b></p><p><i>“There's a point where too much research stops informing your strategy.”</i></p><p><b>17:17  The Employee-to-Founder Identity Shift</b></p><p><i>“Comparison will give you the illusion of certainty, but conviction requires you to tolerate uncertainty.”</i></p><p><b>38:34  The “They Can't Copy This” Audit</b></p><p><i>“Become a much clearer version of yourself.”</i></p>no00:31:51219Stop Chasing the Competition: Build a Brand They Can’t Copyfull<![CDATA[Overcoming Imposter Syndrome as a First-Time Consultant (Sara Cohen)]]>In this episode, I’m joined by Sara Bliss Cohen, former Head of Content at Headspace and a veteran creative executive with experience across NBCUniversal, MTV, A. Smith & Co. Productions, and The Content Co-Op.

Sara has spent her career developing stories, leading creative teams, building content strategies, and helping ideas find their audience.

Together, we talk about overcoming imposter syndrome as a first-time consultant, especially when you’re making a career pivot, stepping out from behind a company title, and learning to trust the value of your own experience.

Because becoming a consultant is not just a business move.

It’s an identity shift.

And when you start building something of your own, self-doubt can get loud fast.

This conversation is for anyone starting a consulting business, betting on themselves, or learning how to turn their story, skills, and hard-earned experience into work that finally feels like their own.

What You’ll Learn

  • How to tell the difference between fear that protects you and fear that signals growth
  • Why your career background is your most powerful positioning tool in a crowded market
  • How to bring your partner along during a career transition so it feels supported, not isolating
  • Why purpose is the one differentiator in any marketplace that cannot be copied
  • What it means to show up fully as yourself in your work and why that consistency builds real leadership

Key Insights & Timecodes

00:00 - Introduction

03:00 - Sara’s Career Journey

08:00 - The Pivot Into Consulting

14:00 - When Self-Doubt Gets Loud

32:00 - Building Confidence Through Action

38:00 - Advice for First-Time Consultants

43:00 - Final Reflection

Guest Highlight:

Sara Cohen is a brand strategist and content executive with 16 years of experience across entertainment and tech, including senior roles at MTV, NBCUniversal, USA Network, Sci-Fi, and most recently Headspace. At Headspace, she led branded content initiatives that brought the brand’s mental wellness mission to audiences across podcasts, YouTube Kids, and beyond. Now building her own consulting practice, Sara focuses on helping purpose-driven companies use storytelling to earn trust, grow audiences, and make a measurable impact. She is currently based in California with her family.

Resources & Mentions

Connect with In Pursuit of Purpose:

]]>c7bb6039-55f1-43ca-91cd-0a2a53561c02Thu, 04 Jun 2026 08:00:00 GMT<p>In this episode, I’m joined by Sara Bliss Cohen, former Head of Content at Headspace and a veteran creative executive with experience across NBCUniversal, MTV, A. Smith &amp; Co. Productions, and The Content Co-Op.</p><p></p><p>Sara has spent her career developing stories, leading creative teams, building content strategies, and helping ideas find their audience.</p><p></p><p>Together, we talk about overcoming imposter syndrome as a first-time consultant, especially when you’re making a career pivot, stepping out from behind a company title, and learning to trust the value of your own experience.</p><p></p><p>Because becoming a consultant is not just a business move.</p><p>It’s an identity shift.</p><p></p><p>And when you start building something of your own, self-doubt can get loud fast.</p><p></p><p>This conversation is for anyone starting a consulting business, betting on themselves, or learning how to turn their story, skills, and hard-earned experience into work that finally feels like their own.</p><p></p><p><b>What You’ll Learn</b></p><ul><li>How to tell the difference between fear that protects you and fear that signals growth</li><li>Why your career background is your most powerful positioning tool in a crowded market</li><li>How to bring your partner along during a career transition so it feels supported, not isolating</li><li>Why purpose is the one differentiator in any marketplace that cannot be copied</li><li>What it means to show up fully as yourself in your work and why that consistency builds real leadership</li></ul><p></p><p><b>Key Insights &amp; Timecodes</b></p><p>00:00 - Introduction</p><p>03:00 - Sara’s Career Journey</p><p>08:00 - The Pivot Into Consulting</p><p>14:00 - When Self-Doubt Gets Loud</p><p>32:00 - Building Confidence Through Action</p><p>38:00 - Advice for First-Time Consultants</p><p>43:00 - Final Reflection<b><br /></b></p><p><b>Guest Highlight:</b></p><p><a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/sara-bliss-cohen/" target="_blank">Sara Cohen</a> is a brand strategist and content executive with 16 years of experience across entertainment and tech, including senior roles at MTV, NBCUniversal, USA Network, Sci-Fi, and most recently Headspace. At Headspace, she led branded content initiatives that brought the brand’s mental wellness mission to audiences across podcasts, YouTube Kids, and beyond. Now building her own consulting practice, Sara focuses on helping purpose-driven companies use storytelling to earn trust, grow audiences, and make a measurable impact. She is currently based in California with her family.</p><p></p><p><b>Resources &amp; Mentions</b></p><ul><li>Website: <a rel="noopener noreferrer nofollow" href="https://www.headspace.com/" target="_blank">Headspace</a></li><li>Sara Cohen on <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/sara-bliss-cohen/" target="_blank">LinkedIn</a></li><li>On social –&gt; <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/thevillagemomofficial" target="_blank">@thevillagemomofficial</a></li></ul><p></p><p><b>Connect with In Pursuit of Purpose:</b></p><ul><li>Listen on → <a rel="noopener noreferrer nofollow" href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" target="_blank"><b>Apple Podcasts</b></a> | <a rel="noopener noreferrer nofollow" href="https://open.spotify.com/show/18LmF8RHcEBzVdwrVdglUx?si=edb4b2ec8d11456c" target="_blank"><b>Spotify</b></a> | <a rel="noopener noreferrer nofollow" href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" target="_blank"><b>Amazon Music</b></a></li><li>Watch on → <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@InPursuitOfPurposePodcast" target="_blank"><b>YouTube</b></a></li></ul>no00:36:03218Overcoming Imposter Syndrome as a First-Time Consultant (Sara Cohen)full<![CDATA[From Employee to Entrepreneur: How to Stop Overthinking and Finally Make the Leap]]>You have been sitting on this decision long enough. Changing jobs, leaving your role, building something on your own. You know it. And if you are being honest, the thing stopping you is not confusion. It is not timing. It is the weight of making a real commitment.

This episode is for anyone who has been stuck in that in-between space where everything feels possible but nothing is actually moving. We call it strategic paralysis, and it is one of the most expensive places you can live. Not in money, but in momentum, confidence, and time.

I am going to give you a clear framework for moving through the four stages of transition, a simple positioning statement to get you started, and the one mindset shift that changes everything: stop wondering if it could work, and start finding out what actually does.

What You'll Learn

  • Why overthinking your next move is not planning, it is delayed commitment, and how to tell the difference
  • The four stages of career and business transition, and which one is costing you the most right now
  • How the 10x framework and essentialism apply to making a decisive leap forward
  • A three-step action plan to go from rumination to real traction in 30 days
  • How to write your first positioning statement so you can start showing up with clarity and confidence


Key Insights & Timecodes

02:17 - Why You Are Still Stuck

05:55 - The Quadrant That Changes Everything

07:48 - Go Narrower to Move Faster

08:57 - The Four Stages of Transition

15:39 - Declare It Out Loud

🌐 Connect with In Pursuit of Purpose

Follow us on

]]>9fcd43e7-e9da-4f42-990f-86e284bdbc0dWed, 27 May 2026 16:15:00 GMT<p>You have been sitting on this decision long enough. Changing jobs, leaving your role, building something on your own. You know it. And if you are being honest, the thing stopping you is not confusion. It is not timing. It is the weight of making a real commitment.</p><p>This episode is for anyone who has been stuck in that in-between space where everything feels possible but nothing is actually moving. We call it strategic paralysis, and it is one of the most expensive places you can live. Not in money, but in momentum, confidence, and time.</p><p>I am going to give you a clear framework for moving through the four stages of transition, a simple positioning statement to get you started, and the one mindset shift that changes everything: stop wondering if it could work, and start finding out what actually does.<br /><br /><b>What You'll Learn</b></p><ul><li>Why overthinking your next move is not planning, it is delayed commitment, and how to tell the difference</li><li>The four stages of career and business transition, and which one is costing you the most right now</li><li>How the 10x framework and essentialism apply to making a decisive leap forward</li><li>A three-step action plan to go from rumination to real traction in 30 days</li><li>How to write your first positioning statement so you can start showing up with clarity and confidence</li></ul><p><br /><b>Key Insights &amp; Timecodes</b></p><p>02:17 - Why You Are Still Stuck</p><p>05:55 - The Quadrant That Changes Everything</p><p>07:48 - Go Narrower to Move Faster</p><p>08:57 - The Four Stages of Transition</p><p>15:39 - Declare It Out Loud</p><h3><b>🌐 Connect with In Pursuit of Purpose</b></h3><ul><li><b>Website </b>→ <a rel="noopener noreferrer nofollow" href="https://chaseryanfriedman.com/" target="_blank">https://chaseryanfriedman.com/</a></li><li><b>Listen on</b> → <a rel="noopener noreferrer nofollow" href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" target="_blank">Apple Podcasts</a> | <a rel="noopener noreferrer nofollow" href="https://open.spotify.com/show/18LmF8RHcEBzVdwrVdglUx?si=edb4b2ec8d11456c" target="_blank">Spotify</a> | <a rel="noopener noreferrer nofollow" href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" target="_blank">Amazon Music</a></li><li><b>Watch on</b> → <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@InPursuitOfPurposePodcast" target="_blank">YouTube</a> </li></ul><p></p><p><b>Follow us on</b></p><ul><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/inpursuitpurpose/" target="_blank">https://www.instagram.com/inpursuitpurpose/</a></li><li>LinkedIn: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/chase-friedman/" target="_blank">https://www.linkedin.com/in/chase-friedman/</a></li></ul>no00:20:58217From Employee to Entrepreneur: How to Stop Overthinking and Finally Make the Leapfull<![CDATA[The ROI of Purpose: How Impact Measurement & Storytelling Drive Real Business Growth (Julie Davitz)]]>Most companies talk about PURPOSE like it's a charity project. A nice thing to do when the budget allows. But here's the truth: purpose is strategy, and if you're not measuring it, you're leaving serious money on the table.

In this episode, I sit down with Julie Davitz, Founder and CEO of Plus Media Solutions, to dismantle the myth that purpose is a soft, unmeasurable idea.

This is not a conversation about values statements or vague impact claims.
It’s about Return on Impact.
How belief becomes behavior.
How story becomes action.
And how action becomes revenue.

If you believe in your mission but struggle to prove its business value, this episode bridges the gap between intention and performance and shows why purpose is not a cost center. It is a growth multiplier.

What You Will Learn

  • Why purpose without activation creates noise, not results
  • How to measure Return on Impact alongside traditional ROI
  • How storytelling converts emotion into action and revenue
  • Where ESG and impact messaging often fail and why trust erodes
  • How solopreneurs, founders and SMBs can use purpose as real positioning power

Key Insights & Timecodes

00:00 Intro
02:45 Purpose Fails When Action Is Missing

06:30 Measurement Removes the Fear

10:15 Return on Impact Drives Return on Investment

17:10 Storytelling Is the Emotional Entry Point

29:30 Purpose as Market Differentiation

Guest Bio

Julie Davitz is the Founder and CEO of Plus Media Solutions, an impact-driven media and measurement company helping brands turn storytelling into real-world action.

An internationally recognized social impact leader, Julie bridges content, activation, and measurement to prove that purpose drives performance. Her work helps brands, creators, and platforms move beyond awareness into measurable outcomes that fuel trust, loyalty, and growth.


Resources & Mentions

Connect with In Pursuit of Purpose:

Listen on → Apple Podcasts | Spotify | Amazon Music

Watch on → YouTube

]]>4f45858e-22be-4ee1-9c8d-5559ff547a74Wed, 20 May 2026 16:15:00 GMT<p>Most companies talk about PURPOSE like it's a charity project. A nice thing to do when the budget allows. But here's the truth: purpose is strategy, and if you're not measuring it, you're leaving serious money on the table.</p><p>In this episode, I sit down with <b>Julie Davitz</b>, Founder and CEO of <b>Plus Media Solutions</b>, to dismantle the myth that purpose is a soft, unmeasurable idea.<br /></p><p>This is not a conversation about values statements or vague impact claims.<br />It’s about Return on Impact.<br />How belief becomes behavior.<br />How story becomes action.<br />And how action becomes revenue.</p><p>If you believe in your mission but struggle to prove its business value, this episode bridges the gap between intention and performance and shows why purpose is not a cost center. It is a growth multiplier.</p><p></p><h2><b>What You Will Learn</b></h2><ul><li>Why purpose without activation creates noise, not results</li><li>How to measure Return on Impact alongside traditional ROI</li><li>How storytelling converts emotion into action and revenue</li><li>Where ESG and impact messaging often fail and why trust erodes</li><li>How solopreneurs, founders and SMBs can use purpose as real positioning power</li></ul><p></p><h2><b>Key Insights &amp; Timecodes</b></h2><p><b>00:00</b> Intro<br /><b>02:45</b> Purpose Fails When Action Is Missing</p><p><b>06:30</b> Measurement Removes the Fear</p><p><b>10:15</b> Return on Impact Drives Return on Investment</p><p><b>17:10</b> Storytelling Is the Emotional Entry Point</p><p><b>29:30</b> Purpose as Market Differentiation</p><p></p><h2><b>Guest Bio</b></h2><p><a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/julie-davitz/" target="_blank"><b>Julie Davitz</b></a> is the Founder and CEO of <b>Plus Media Solutions</b>, an impact-driven media and measurement company helping brands turn storytelling into real-world action.</p><p>An internationally recognized social impact leader, Julie bridges content, activation, and measurement to prove that purpose drives performance. Her work helps brands, creators, and platforms move beyond awareness into measurable outcomes that fuel trust, loyalty, and growth.</p><p><br /><b>Resources &amp; Mentions</b></p><ul><li><a rel="noopener noreferrer nofollow" href="https://www.plusmedia.solutions/" target="_blank"><b>Plus Media Solutions</b></a></li><li>LinkedIn: Connect with <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/julie-davitz/" target="_blank">Julie Davitz</a></li><li>UN Sustainable Development Goals (SDGs) referenced as measurement benchmark</li></ul><p></p><p><b>Connect with In Pursuit of Purpose:</b></p><p>Listen on → <a rel="noopener noreferrer nofollow" href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" target="_blank">Apple Podcasts</a> | <a rel="noopener noreferrer nofollow" href="https://open.spotify.com/show/18LmF8RHcEBzVdwrVdglUx?si=edb4b2ec8d11456c" target="_blank">Spotify</a> | <a rel="noopener noreferrer nofollow" href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" target="_blank">Amazon Music</a></p><p>Watch on → <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@InPursuitOfPurposePodcast" target="_blank"><b>YouTube</b></a></p>no00:41:41216The ROI of Purpose: How Impact Measurement & Storytelling Drive Real Business Growth (Julie Davitz)full<![CDATA[From Employee to First-Time Founder: The Mindset Shift Nobody Talks About]]>You’ve spent years building expertise inside someone else’s company.

You became the reliable one.
The strategic one.
The person people trusted to solve problems, lead clients, manage teams, and deliver results.

But lately, something feels different.

Maybe you’ve outgrown the role.
Maybe you’re burned out.
Maybe you keep thinking about consulting, coaching, freelancing, or building something of your own.

And maybe the thing keeping you stuck is this:

You think starting a business means starting over.

It doesn’t.

You are not starting from scratch.
You are starting from experience.

In this solo coaching episode, I’m speaking directly to the future founder sitting inside the experienced employee. The professional who already has valuable expertise, relationships, perspective, and credibility… but hasn’t yet translated it into a business they own.

I break down:

  • the mindset shift from employee to founder
  • why so many smart professionals stay stuck in overthinking
  • how to stop waiting for perfect clarity
  • and what it actually looks like to start building momentum in the real world

This is not “quit your job and follow your passion” advice.

This is a grounded conversation about how real consulting, coaching, and service businesses actually get built: through clarity, traction, strategic yeses, and learning by doing.

If you’ve been quietly thinking:

“I think I’m meant for more than this…”

Start here.

]]>8b80993a-445d-4c51-a693-86fef62b8298Wed, 13 May 2026 16:15:00 GMT<p>You’ve spent years building expertise inside someone else’s company.</p><p>You became the reliable one.<br />The strategic one.<br />The person people trusted to solve problems, lead clients, manage teams, and deliver results.</p><p>But lately, something feels different.</p><p>Maybe you’ve outgrown the role.<br /> Maybe you’re burned out.<br /> Maybe you keep thinking about consulting, coaching, freelancing, or building something of your own.</p><p>And maybe the thing keeping you stuck is this:</p><p>You think starting a business means starting over.</p><p>It doesn’t.<br /></p><p>You are not starting from scratch.<br /> You are starting from experience.</p><p>In this solo coaching episode, I’m speaking directly to the future founder sitting inside the experienced employee. The professional who already has valuable expertise, relationships, perspective, and credibility… but hasn’t yet translated it into a business they own.<br /></p><p>I break down:</p><ul><li>the mindset shift from employee to founder</li><li>why so many smart professionals stay stuck in overthinking</li><li>how to stop waiting for perfect clarity</li><li>and what it actually looks like to start building momentum in the real world<br /></li></ul><p>This is not “quit your job and follow your passion” advice.</p><p>This is a grounded conversation about how real consulting, coaching, and service businesses actually get built: through clarity, traction, strategic yeses, and learning by doing.<br /></p><p>If you’ve been quietly thinking:</p><p>“I think I’m meant for more than this…”<br /></p><p>Start here.</p>no00:17:57215From Employee to First-Time Founder: The Mindset Shift Nobody Talks Aboutfull<![CDATA[Scale With Intention: How Kareen Zahr Earns 7-Figures Only Using 10% of Her Time]]>Most entrepreneurs are taught that success is a straight line climb faster, earn more, sacrifice everything in between. But what happens when you hit every external milestone and still feel empty on the inside?
Kareen Zahr spent nearly two decades building and exiting 7 and 8-figure companies across tech, finance, and entrepreneurship. On paper, she was winning. In reality, she was functioning highly in dysfunction, tolerating too much, and ignoring her health to chase a version of success that wasn't even hers.
In this episode, Kareen shares the full arc of that journey, including her Evolve Method a six-part framework for entrepreneurs who are ready to stop grinding and start leading with clarity and intention. If you have been scaling hard but feeling disconnected, this conversation will hit differently.

What You'll Learn:

  • Why “functional in dysfunction” stalls growth and how to spot it
  • How the Evolve Method helps you evaluate, clarify, and build toward exit
  • What it takes to move from operator to true business owner
  • How to align financial goals with your life, not consume it
  • Why “Own It” is where most get stuck and how to step into leadership

Key Insights & Timecodes:
03:00 - The Entrepreneurial Spirit Starts Early

14:00 - Functional in Dysfunction

27:00 - The Evolve Method Breakdown

33:00 - 7 Figures on 10% of Her Time

40:00 - Health First, Hustle Second

Guest Bio:
Kareen Zahr is a coach, consultant, and entrepreneur who has spent nearly two decades building 7 and 8-figure tech and venture enterprises in corporate, in entrepreneurship, and across multiple exits. She has served in executive leadership, launched startups, and guided hundreds of entrepreneurs through scaling with intention using her proprietary Evolve Method. She is also the creator of the Hey Kareen AI App, designed to put on-demand business coaching in the hands of entrepreneurs wherever they are. Kareen's work sits at the intersection of strategic business growth and whole-life alignment.

Resources & Mentions


Connect with In Pursuit of Purpose:

Listen on → Apple Podcasts | Spotify | Amazon Music

Watch on → YouTube

]]>e97c2d5a-b366-4dad-8690-56442a509b90Thu, 07 May 2026 08:00:00 GMT<p>Most entrepreneurs are taught that success is a straight line climb faster, earn more, sacrifice everything in between. But what happens when you hit every external milestone and still feel empty on the inside? <br />Kareen Zahr spent nearly two decades building and exiting 7 and 8-figure companies across tech, finance, and entrepreneurship. On paper, she was winning. In reality, she was functioning highly in dysfunction, tolerating too much, and ignoring her health to chase a version of success that wasn't even hers.<br />In this episode, Kareen shares the full arc of that journey, including her Evolve Method a six-part framework for entrepreneurs who are ready to stop grinding and start leading with clarity and intention. If you have been scaling hard but feeling disconnected, this conversation will hit differently.</p><p>What You'll Learn:</p><ul><li>Why “functional in dysfunction” stalls growth and how to spot it</li><li>How the Evolve Method helps you evaluate, clarify, and build toward exit</li><li>What it takes to move from operator to true business owner</li><li>How to align financial goals with your life, not consume it</li><li>Why “Own It” is where most get stuck and how to step into leadership<br /></li></ul><p><b>Key Insights &amp; Timecodes:</b><br />03:00 - The Entrepreneurial Spirit Starts Early</p><p>14:00 - Functional in Dysfunction</p><p>27:00 - The Evolve Method Breakdown</p><p>33:00 - 7 Figures on 10% of Her Time</p><p>40:00 - Health First, Hustle Second<br /></p><p><b>Guest Bio:</b><br />Kareen Zahr is a coach, consultant, and entrepreneur who has spent nearly two decades building 7 and 8-figure tech and venture enterprises in corporate, in entrepreneurship, and across multiple exits. She has served in executive leadership, launched startups, and guided hundreds of entrepreneurs through scaling with intention using her proprietary Evolve Method. She is also the creator of the <a rel="noopener noreferrer nofollow" href="https://heykareen.app/" target="_blank">Hey Kareen AI App</a>, designed to put on-demand business coaching in the hands of entrepreneurs wherever they are. Kareen's work sits at the intersection of strategic business growth and whole-life alignment.<br /></p><p><b>Resources &amp; Mentions</b></p><ul><li><a rel="noopener noreferrer nofollow" href="https://vanquishcollective.com/purpose-positioning-canvas/" target="_blank"><b>Purpose Positioning Framework</b></a></li><li><a rel="noopener noreferrer nofollow" href="https://vanquishcollective.com/tag/ebooks/" target="_blank"><b>Profit With Purpose Curriculum</b></a></li><li>Website: <a rel="noopener noreferrer nofollow" href="http://heykareen.com" target="_blank">heykareen.com</a></li><li>Instagram: <a rel="noopener noreferrer nofollow" href="https://www.instagram.com/therealkareenz/?igsh=Y2ZvMGU4aG9rcnhr&amp;utm_source=qr" target="_blank">@therealkareenz</a></li><li>LinkedIn: <a rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/kareenzahr/" target="_blank">Kareen Walsh</a></li></ul><p><br /></p><p><b>Connect with<i> </i></b><a rel="noopener noreferrer nofollow" href="https://vanquishcollective.com/tag/podcasts/" target="_blank"><b><i>In Pursuit of Purpose</i></b></a><b>:</b></p><p>Listen on → <a rel="noopener noreferrer nofollow" href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" target="_blank"><b>Apple Podcasts</b></a> | <a rel="noopener noreferrer nofollow" href="https://open.spotify.com/show/18LmF8RHcEBzVdwrVdglUx?si=edb4b2ec8d11456c" target="_blank"><b>Spotify</b></a> | <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@InPursuitOfPurposePodcast" target="_blank"><b>Amazon Music</b></a></p><p>Watch on → <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@InPursuitOfPurposePodcast" target="_blank"><b>YouTube</b></a></p>yes00:45:28214Scale With Intention: How Kareen Zahr Earns 7-Figures Only Using 10% of Her Timefull<![CDATA[Clarity Before Strategy: Build a Business That Serves the Life You Actually Want]]>Too many founders jump straight into strategy without ever stopping to define what they are actually building toward. They chase growth, revenue, and momentum, only to wake up years later feeling burned out, boxed in, or disconnected from the life they thought entrepreneurship would give them.

In this opening of season two, I wanted to create a hard reset. Before tactics. Before scaling. Before optimization. I break down why clarity is the real leverage point in business and how the lack of it quietly creates misalignment, burnout, and businesses that may look successful on paper but feel heavy in real life.

This episode is about defining life first, then designing the business to support it. I walk you through the exact framework I return to anytime things feel scattered, including the five questions that bring focus, conviction, and direction back into your work and your decisions. Everything we build from here starts with clarity.


What You Will Learn

  1. Why strategy without clarity leads to burnout, not freedom
  2. The difference between push motivation and pull vision
  3. How to define a business that serves your life, not consumes it
  4. The five questions that create alignment before growth
  5. Why winning on your terms must be defined before scaling

Key Insights & Timecodes
01:45 - Season Two Starts With Direction, Not Tactics
“Belief gets you started, but clarity decides where you go next.”
Insight: Growth only works when it is anchored to a clear destination. Without direction, even the right strategy creates friction.

04:50 - Push Motivation Versus Pull Vision
“Push levers create friction. Pull visions create momentum.”
Insight: Hustle fades fast. A clear future pulls you forward when discipline alone runs out.

07:10 - Define the Life Before the Business
“If the business can’t support the life you want, it will eventually demand you trade it away.”
Insight: Lifestyle clarity becomes the filter for every business decision that follows.

10:10 - Redefining What Winning Actually Means
“Revenue alone isn’t winning. Growth without alignment isn’t winning.”
Insight: Success must be defined internally or you will spend years chasing someone else’s scoreboard.

12:45 - Strategy Is the Last Layer, Not the First
“Aligned strategy exists to support the life you’ve chosen.”
Insight: When strategy follows clarity, execution becomes simpler, faster, and more sustainable.


Connect with In Pursuit of Purpose:

Website → https://vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | Amazon Music

Watch on → YouTube

Resources & Mentions

  1. Purpose Positioning Framework
  2. Profit With Purpose Curriculum
]]>e30c829a-80cc-4f53-ab04-202737c32752Thu, 30 Apr 2026 13:17:28 GMT<p>Too many founders jump straight into strategy without ever stopping to define what they are actually building toward. They chase growth, revenue, and momentum, only to wake up years later feeling burned out, boxed in, or disconnected from the life they thought entrepreneurship would give them.</p><p>In this opening of season two, I wanted to create a hard reset. Before tactics. Before scaling. Before optimization. I break down why clarity is the real leverage point in business and how the lack of it quietly creates misalignment, burnout, and businesses that may look successful on paper but feel heavy in real life.</p><p>This episode is about defining life first, then designing the business to support it. I walk you through the exact framework I return to anytime things feel scattered, including the five questions that bring focus, conviction, and direction back into your work and your decisions. Everything we build from here starts with clarity.</p><p><br /><b>What You Will Learn</b></p><ol><li>Why strategy without clarity leads to burnout, not freedom</li><li>The difference between push motivation and pull vision</li><li>How to define a business that serves your life, not consumes it</li><li>The five questions that create alignment before growth</li><li>Why winning on your terms must be defined before scaling</li></ol><p></p><p><b>Key Insights &amp; Timecodes</b><br />01:45 - Season Two Starts With Direction, Not Tactics<br />“Belief gets you started, but clarity decides where you go next.”<br />Insight: Growth only works when it is anchored to a clear destination. Without direction, even the right strategy creates friction.</p><p>04:50 - Push Motivation Versus Pull Vision<br />“Push levers create friction. Pull visions create momentum.”<br />Insight: Hustle fades fast. A clear future pulls you forward when discipline alone runs out.</p><p>07:10 - Define the Life Before the Business<br />“If the business can’t support the life you want, it will eventually demand you trade it away.”<br />Insight: Lifestyle clarity becomes the filter for every business decision that follows.</p><p>10:10 - Redefining What Winning Actually Means<br />“Revenue alone isn’t winning. Growth without alignment isn’t winning.”<br />Insight: Success must be defined internally or you will spend years chasing someone else’s scoreboard.</p><p>12:45 - Strategy Is the Last Layer, Not the First<br />“Aligned strategy exists to support the life you’ve chosen.”<br />Insight: When strategy follows clarity, execution becomes simpler, faster, and more sustainable.</p><p><br />Connect with In Pursuit of Purpose:</p><p>Website →<a rel="noopener noreferrer nofollow" href="https://vanquishmediagroup.com" target="_blank"> https://vanquishmediagroup.com</a></p><p>Listen on → <a rel="noopener noreferrer nofollow" href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" target="_blank">Apple Podcasts</a> | <a rel="noopener noreferrer nofollow" href="https://open.spotify.com/show/18LmF8RHcEBzVdwrVdglUx?si=edb4b2ec8d11456c" target="_blank">Spotify</a> | <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@InPursuitOfPurposePodcast" target="_blank">Amazon Music</a></p><p>Watch on → <a rel="noopener noreferrer nofollow" href="https://www.youtube.com/@InPursuitOfPurposePodcast" target="_blank">YouTube</a></p><p></p><p><b>Resources &amp; Mentions</b></p><ol><li><a rel="noopener noreferrer nofollow" href="https://vanquishcollective.com/purpose-positioning-canvas/" target="_blank">Purpose Positioning Framework</a></li><li><a rel="noopener noreferrer nofollow" href="https://vanquishcollective.com/tag/ebooks/" target="_blank">Profit With Purpose Curriculum</a></li></ol>yes00:19:42213Clarity Before Strategy: Build a Business That Serves the Life You Actually Wantfull<![CDATA[Why Most Entrepreneurs Stay Stuck (and How to Break Free)]]>Most entrepreneurs aren’t stuck because they’re lazy or unmotivated — they’re stuck because they’re fragmented. In this solo episode, Chase unpacks the hidden cost of chasing every shiny object, the illusion of “busyness,” and how fragmented focus keeps founders trapped in overwhelm and burnout. Using his own story from agency life, he introduces the 3C Framework — a simple method to cut through the noise, reclaim your clarity, and finally create momentum that lasts.

If you’ve been feeling like you’re doing everything but getting nowhere, this episode is your reset.

What You’ll Learn:

  • Why fragmentation — not burnout — is the real reason you feel stuck
  • The hidden trap of busyness and “hustle culture”
  • How to use the 3C Framework (Cut, Clarify, Commit) to regain focus
  • How to identify and eliminate tasks that don’t align with your purpose
  • Why doing less — but better — creates momentum and freedom

Key Insights:

00:35 — The Real Reason You’re Stuck

02:30 — The Noise That Keeps You Drowning

04:45 — The Power of Alignment

05:55 — The 3C Framework

08:12 — The Weekly Challenge

Connect with In Pursuit of Purpose™

Website → https://vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

Resources & Mentions:

Purpose Positioning Framework

If this episode resonated:

⭐ Leave a quick review on Apple Podcasts

🔁 Share it with one founder who needs to hear it

🎧 Follow In Pursuit of Purpose for new weekly episodes

]]>https://vanquishmediagroup.com/63486103-e73a-430b-a17e-95c3fb661e79Thu, 30 Oct 2025 08:30:00 GMT<p>Most entrepreneurs aren’t stuck because they’re lazy or unmotivated — they’re stuck because they’re fragmented. In this solo episode, Chase unpacks the hidden cost of chasing every shiny object, the illusion of “busyness,” and how fragmented focus keeps founders trapped in overwhelm and burnout. Using his own story from agency life, he introduces the 3C Framework — a simple method to cut through the noise, reclaim your clarity, and finally create momentum that lasts.</p><p>If you’ve been feeling like you’re doing everything but getting nowhere, this episode is your reset.</p><p>What You’ll Learn:</p><ul><li>Why fragmentation — not burnout — is the real reason you feel stuck</li><li>The hidden trap of busyness and “hustle culture”</li><li>How to use the 3C Framework (Cut, Clarify, Commit) to regain focus</li><li>How to identify and eliminate tasks that don’t align with your purpose</li><li>Why doing less — but better — creates momentum and freedom</li></ul><br /><p>Key Insights:</p><p>00:35 — The Real Reason You’re Stuck</p><p>02:30 — The Noise That Keeps You Drowning</p><p>04:45 — The Power of Alignment</p><p>05:55 — The 3C Framework</p><p>08:12 — The Weekly Challenge</p><p>Connect with In Pursuit of Purpose™</p><p>Website →<a href="https://vanquishmediagroup.com" rel="noopener noreferrer nofollow" target="_blank"> https://vanquishmediagroup.com</a></p><p>Listen on → <a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a> | <a href="https://open.spotify.com/show/18LmF8RHcEBzVdwrVdglUx?si=edb4b2ec8d11456c" rel="noopener noreferrer nofollow" target="_blank">Spotify</a> | <a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">YouTube</a> | <a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></p><p>Resources &amp; Mentions:</p><p><a href="https://vanquishmediagroup.com/purpose-positioning-canvas/" rel="noopener noreferrer nofollow" target="_blank">Purpose Positioning Framework</a></p><p>If this episode resonated:</p><p>⭐ Leave a quick review on Apple Podcasts</p><p>🔁 Share it with one founder who needs to hear it</p><p>🎧 Follow In Pursuit of Purpose for new weekly episodes</p>yes00:09:3414Why Most Entrepreneurs Stay Stuck (and How to Break Free)full<![CDATA[Building Brand Trust: How to Turn Proof (RTBs) into Lasting Customer Loyalty]]>Every brand makes promises. But only a few deliver proof.

In a noisy world full of marketing claims, trust has become the ultimate competitive edge. In this week’s episode of In Pursuit of Purpose, I unpack how to turn proof—your results, reputation, and real-world impact—into lasting customer loyalty using the “Reasons to Believe” (RTB) framework.

It’s not about what you promise.

It’s about what you can prove.

What You’ll Learn:

  • The Trust Crisis: Why belief is your biggest business challenge
  • Proof over Promises: How credibility compounds
  • The “Reasons to Believe” Framework
  • Turning results into reputation
  • The psychology of belief and brand loyalty

Key Insights:

00:45 — The Age of White Noise

02:40 — The Belief-Behavior Bridge

04:10 — Case Study: From Look-Alike to Category Leader

06:55 — The RTB Framework

08:43 — The Challenge: Stress-Test Your Claims

Connect with In Pursuit of Purpose™

Website→ vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

Resources & Mentions:

Purpose Positioning Framework

If this episode resonated:

⭐ Leave a quick review

🔁 Share it with one founder who needs to hear it

🎧 Follow In Pursuit of Purpose™ for new weekly episodes

]]>https://vanquishmediagroup.com/1194e85d-6f19-41b9-8430-5af30bc2a9fdThu, 20 Nov 2025 08:30:00 GMT<p>Every brand makes promises. But only a few deliver proof.</p><p>In a noisy world full of marketing claims, trust has become the ultimate competitive edge. In this week’s episode of In Pursuit of Purpose, I unpack how to turn proof—your results, reputation, and real-world impact—into lasting customer loyalty using the “Reasons to Believe” (RTB) framework.</p><p>It’s not about what you promise.</p><p>It’s about what you can prove.</p><p><strong>What You’ll Learn:</strong></p><ul><li>The Trust Crisis: Why belief is your biggest business challenge</li><li>Proof over Promises: How credibility compounds</li><li>The “Reasons to Believe” Framework</li><li>Turning results into reputation</li><li>The psychology of belief and brand loyalty</li></ul><br /><p><strong>Key Insights:</strong></p><p><strong>00:45 — The Age of White Noise</strong></p><p><strong>02:40 — The Belief-Behavior Bridge</strong></p><p><strong>04:10 — Case Study: From Look-Alike to Category Leader</strong></p><p><strong>06:55 — The RTB Framework</strong></p><p><strong>08:43 — The Challenge: Stress-Test Your Claims</strong></p><p>Connect with In Pursuit of Purpose™</p><p>Website→<a href="https://vanquishmediagroup.com/" rel="noopener noreferrer nofollow" target="_blank"> vanquishmediagroup.com</a></p><p>Listen on → <a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a> | <a href="https://open.spotify.com/episode/3kjdf1OV03K1yRFjxTNAwX" rel="noopener noreferrer nofollow" target="_blank">Spotify</a> | <a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">YouTube</a> | <a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></p><p><strong>Resources &amp; Mentions:</strong></p><p><a href="https://vanquishmediagroup.com/purpose-positioning-canvas/" rel="noopener noreferrer nofollow" target="_blank">Purpose Positioning Framework</a></p><p>If this episode resonated:</p><p>⭐ Leave a quick review</p><p>🔁 Share it with one founder who needs to hear it</p><p>🎧 Follow In Pursuit of Purpose™ for new weekly episodes</p>yes00:10:2017Building Brand Trust: How to Turn Proof (RTBs) into Lasting Customer Loyaltyfull<![CDATA[Purpose Through Play: Marie Genevieve Pawlak on The Shift That Saved My Business]]>When the C-suite grind stops feeling like success, what comes next? In this conversation, strategist and Prime Alchemy founder Marie Genevieve Pawlak shares how a layoff became the catalyst for a purpose-driven pivot—and why play is her unfair advantage in leadership transformation. Together, she and Chase unpack the power of transferable skills, authentic positioning, and building confidence by leaning into what lights you up. This episode is for anyone ready to reimagine their work without losing themselves in the process.

What You’ll Learn:

  • How to conduct a quarterly “career audit” for clarity and growth
  • The art of identifying transferable skills across industries
  • Why play drives retention, collaboration, and culture in business
  • How to position your business by leaning into authenticity
  • Why alignment—not hustle—is the foundation for purpose-driven success

Key Insights:

01:20 — The Pivot That Started It All

05:58 — Burnout, Honesty, and Transferable Skills

13:36 — From Side Hustle to Sovereign Business

20:29 — Play Is a Serious Business Strategy

24:58 — Differentiate by Being More You

Guest Bio:

Marie Genevieve Pawlak is the founder of Prime Alchemy, a consultancy that transforms leadership through experiential, play-based learning. With a career spanning higher education and manufacturing, Marie blends systems thinking, humor, and heart to help leaders solve complex challenges with creativity and clarity. She’s also an author and advocate for civic education, bringing purpose and play to every room she enters.

Resources & Mentions:

Purpose Positioning Framework

Additional Mentions: Prime Alchemy, Frameworks of the Mind by Howard Gardner, Click by Jack Knapp, Marie’s children’s civics series

Connect with In Pursuit of Purpose™

Website→ vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

If this episode resonated:

⭐ Leave a quick review

🔁 Share it with one founder who needs to hear it

🎧 Follow In Pursuit of Purpose™ for new weekly episodes

]]>https://vanquishmediagroup.com/b5cfe80a-855e-4296-9266-68e1ddbb7799Thu, 06 Nov 2025 08:30:00 GMT<p>When the C-suite grind stops feeling like success, what comes next? In this conversation, strategist and Prime Alchemy founder Marie Genevieve Pawlak shares how a layoff became the catalyst for a purpose-driven pivot—and why play is her unfair advantage in leadership transformation. Together, she and Chase unpack the power of transferable skills, authentic positioning, and building confidence by leaning into what lights you up. This episode is for anyone ready to reimagine their work without losing themselves in the process.</p><p>What You’ll Learn:</p><ul><li>How to conduct a quarterly “career audit” for clarity and growth</li><li>The art of identifying transferable skills across industries</li><li>Why <em>play</em> drives retention, collaboration, and culture in business</li><li>How to position your business by leaning into authenticity</li><li>Why alignment—not hustle—is the foundation for purpose-driven success</li></ul><br /><p>Key Insights:</p><p>01:20 — The Pivot That Started It All</p><p>05:58 — Burnout, Honesty, and Transferable Skills</p><p>13:36 — From Side Hustle to Sovereign Business</p><p>20:29 — Play Is a Serious Business Strategy</p><p>24:58 — Differentiate by Being More You</p><p>Guest Bio:</p><p>Marie Genevieve Pawlak is the founder of<strong> </strong>Prime Alchemy, a consultancy that transforms leadership through experiential, play-based learning. With a career spanning higher education and manufacturing, Marie blends systems thinking, humor, and heart to help leaders solve complex challenges with creativity and clarity. She’s also an author and advocate for civic education, bringing purpose and play to every room she enters.</p><p>Resources &amp; Mentions:</p><p><a href="https://vanquishmediagroup.com/purpose-positioning-canvas/" rel="noopener noreferrer nofollow" target="_blank">Purpose Positioning Framework</a></p><p>Additional Mentions: Prime Alchemy, Frameworks of the Mind by Howard Gardner, Click by Jack Knapp, Marie’s children’s civics series</p><p>Connect with In Pursuit of Purpose™</p><p>Website→<a href="https://vanquishmediagroup.com/" rel="noopener noreferrer nofollow" target="_blank"> vanquishmediagroup.com</a></p><p>Listen on → <a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a> | <a href="https://open.spotify.com/episode/3kjdf1OV03K1yRFjxTNAwX" rel="noopener noreferrer nofollow" target="_blank">Spotify</a> | <a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">YouTube</a> | <a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></p><p>If this episode resonated:</p><p>⭐ Leave a quick review</p><p>🔁 Share it with one founder who needs to hear it</p><p>🎧 Follow In Pursuit of Purpose™ for new weekly episodes</p>yes00:38:2015Purpose Through Play: Marie Genevieve Pawlak on The Shift That Saved My Businessfull<![CDATA[Purpose to Performance: How to Build Impact Systems That Drive Real Business Results (with Sienna Jackson)]]>Most founders talk about purpose — but the ones who win are the ones who can prove it.

In today’s post-trust, post–purpose-washing economy, saying you care about impact isn’t enough. Stakeholders, customers, investors, and employees expect evidence. And the brands that can measure their impact are the ones gaining loyalty, improving performance, and widening their competitive moat.

In this powerful conversation, strategist and cultural leader Sienna Jackson reveals how to turn purpose into performance by building simple, actionable impact systems that drive real business results. From Theory of Change models to stakeholder check-ins to low-tech measurement tools any founder can use, this is a masterclass in building impact the right way — grounded in accountability, data, and ROI.

If you want to protect your credibility, strengthen your brand, and build purpose-driven systems that actually pay off, you’ll want to take notes.

What You’ll Learn:

  • Why purpose-washing destroys trust — and how to avoid it
  • How to turn vision into measurable outcomes that drive performance
  • A simple way small businesses can build a Theory of Change
  • Why stakeholder check-ins are your early warning system
  • How impact measurement becomes a true competitive advantage

Key Insights:

00:46 — Story Is Strategy

06:40 — Purpose Requires Proof

12:50 — From Purpose to Practice

17:35 — Small Teams Can Still Drive Big Impact

35:19 — One Practice Every Company Needs

Guest Bio:

Sienna Jackson is a strategist, cultural leader, and founder of Zoran Creative Strategy, advising nonprofits, global funds, and Fortune 500 companies on impact measurement and social value frameworks. She serves on the boards of Social Value International and Social Value US and is widely recognized for transforming ambitious purpose into measurable, sustainable systems that fuel real business performance.

Connect with In Pursuit of Purpose™

Website→ vanquishmediagroup.com

Listen on → Apple

Podcasts | Spotify | YouTube | Amazon Music

Resources Mentioned:


If this episode resonated:

⭐ Leave a quick review

🔁 Share it with one founder who needs to hear it

🎧 Follow In Pursuit of Purpose™ for new weekly episodes

]]>https://vanquishmediagroup.com/7ca17f71-646e-494d-ba49-9d543e48c3fbThu, 04 Dec 2025 08:30:00 GMT<p>Most founders talk about purpose — but the ones who win are the ones who can prove it.</p><p>In today’s post-trust, post–purpose-washing economy, saying you care about impact isn’t enough. Stakeholders, customers, investors, and employees expect evidence. And the brands that can measure their impact are the ones gaining loyalty, improving performance, and widening their competitive moat.</p><p>In this powerful conversation, strategist and cultural leader Sienna Jackson reveals how to turn purpose into performance by building simple, actionable impact systems that drive real business results. From Theory of Change models to stakeholder check-ins to low-tech measurement tools any founder can use, this is a masterclass in building impact the right way — grounded in accountability, data, and ROI.</p><p>If you want to protect your credibility, strengthen your brand, and build purpose-driven systems that actually pay off, you’ll want to take notes.</p><p>What You’ll Learn:</p><ul><li>Why purpose-washing destroys trust — and how to avoid it</li><li>How to turn vision into measurable outcomes that drive performance</li><li>A simple way small businesses can build a Theory of Change</li><li>Why stakeholder check-ins are your early warning system</li><li>How impact measurement becomes a true competitive advantage</li></ul><br /><p>Key Insights:</p><p>00:46 — Story Is Strategy</p><p>06:40 — Purpose Requires Proof</p><p>12:50 — From Purpose to Practice</p><p>17:35 — Small Teams Can Still Drive Big Impact</p><p>35:19 — One Practice Every Company Needs</p><p>Guest Bio:</p><p>Sienna Jackson is a strategist, cultural leader, and founder of Zoran Creative Strategy, advising nonprofits, global funds, and Fortune 500 companies on impact measurement and social value frameworks. She serves on the boards of Social Value International and Social Value US and is widely recognized for transforming ambitious purpose into measurable, sustainable systems that fuel real business performance.</p><p>Connect with In Pursuit of Purpose™</p><p>Website→<a href="https://vanquishmediagroup.com/" rel="noopener noreferrer nofollow" target="_blank"> vanquishmediagroup.com</a></p><p>Listen on → <a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple</a></p><p><a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Podcasts</a> | <a href="https://open.spotify.com/episode/3kjdf1OV03K1yRFjxTNAwX" rel="noopener noreferrer nofollow" target="_blank">Spotify</a> | <a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">YouTube</a> | <a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></p><p>Resources Mentioned:</p><ul><li><a href="https://www.socialvalueint.org/" rel="noopener noreferrer nofollow" target="_blank">Social Value International</a></li><li><a href="https://impactmanagementplatform.org/" rel="noopener noreferrer nofollow" target="_blank">Impact Management Platform</a></li><li><a href="https://vanquishmediagroup.com/purpose-positioning-canvas/" rel="noopener noreferrer nofollow" target="_blank">Purpose Positioning Framework</a></li></ul><br /><p>If this episode resonated:</p><p>⭐ Leave a quick review</p><p>🔁 Share it with one founder who needs to hear it</p><p>🎧 Follow In Pursuit of Purpose™ for new weekly episodes</p>yes00:39:0318Purpose to Performance: How to Build Impact Systems That Drive Real Business Results (with Sienna Jackson)full<![CDATA[I Built the Wrong Business: Parker Williams on Redefining Success and Finding the Balance of Profit and Purpose]]>What happens when you realize the business you built no longer aligns with who you’ve become?

In this debut episode, Parker Williams—producer, entrepreneur, and CEO of Light Beam—joins Chase Friedman to explore the messy middle between ambition and alignment. From his early agency days and rapid success at Wheelhouse Media to walking away and rebuilding a purpose-driven company, Parker opens up about chasing growth at all costs, rediscovering meaning, and learning that profit and purpose aren’t opposing forces.

If you’ve ever questioned the definition of “success,” this conversation will hit home.

What You’ll Learn in This Episode:

✅ How the definition of success evolves from simply "getting by" to a complete life "reset" (e.g., with a new baby).

✅ The moment Parker realized he was a producer, loving the power to "hit record" and lead a team.

✅ Why producing content is like running "little mini entrepreneurial things"—short-lived businesses with a team, budget, and product.

✅ The pivotal moment where a client suggested adding an "extra zero" to a quote, instantly shifting the company's focus from TV shows to commercial production.

✅ How the trap of growth can lead to years of doing work for clients whose products you don't use or believe in, causing a sense of profound misalignment.

✅ Why you can't learn entrepreneurship in school and how the best way to be prepared is simply by "just doing it".

Key Insights:

00:02:30 – 00:06:30 | Success Redefined

00:06:39 – 00:09:25 | Jumping In Before You’re Ready

00:15:19 – 00:21:00 | The Extra Zero Trap

00:21:48 – 00:27:30 | When Growth Outpaces Alignment

00:27:35 – 00:30:00 | Identity & Letting Go

00:32:18 – 00:35:15 | Building Light Beam

00:36:12 – 00:39:08 | Life After Realignment

00:42:05 – 00:44:16 | Profit with Purpose Defined

Memorable Quotes:

“There’s no way to experience entrepreneurship without just doing it.”

“I was proud of the work—but not proud to say what I was doing.”

“If you can make money, you can contribute. You don’t have to suffer to add value.”

“When people ask what I do now, it’s easy to answer—and that feels really good.”

Guest Bio:

Parker Williams is the CEO and Executive Producer of Light Beam, a purpose-driven media company producing uplifting stories that inspire hope and shift culture. Before launching Light Beam, he scaled Wheelhouse Media into a multi-market production company, created award-winning films featured at Tribeca, and co-founded Lead Wire, a platform reinventing independent journalism. Today, Parker champions storytelling with clarity, conviction, and purpose.

Website → lightbeam.tv

Instagram → @lightbeamtv

Resources & Mentions:

  • Book: How to Win Friends and Influence People by Dale Carnegie
  • Organization: LightBeam – producing positive, culture-shifting media

Connect with In Pursuit of Purpose™

Website→ vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

If this episode resonated:

⭐ Leave a quick review

🔁 Share it...

]]>https://vanquishmediagroup.com/be386f26-9999-41a7-9032-e272480bac1fThu, 16 Oct 2025 08:30:00 GMT<p>What happens when you realize the business you built no longer aligns with who you’ve become?</p><p>In this debut episode, Parker Williams—producer, entrepreneur, and CEO of Light Beam—joins Chase Friedman to explore the messy middle between ambition and alignment. From his early agency days and rapid success at Wheelhouse Media to walking away and rebuilding a purpose-driven company, Parker opens up about chasing growth at all costs, rediscovering meaning, and learning that profit and purpose aren’t opposing forces.</p><p>If you’ve ever questioned the definition of “success,” this conversation will hit home.</p><p>What You’ll Learn in This Episode:</p><p>✅ How the definition of success evolves from simply "getting by" to a complete life "reset" (e.g., with a new baby).</p><p>✅ The moment Parker realized he was a producer, loving the power to "hit record" and lead a team.</p><p>✅ Why producing content is like running "little mini entrepreneurial things"—short-lived businesses with a team, budget, and product.</p><p>✅ The pivotal moment where a client suggested adding an "extra zero" to a quote, instantly shifting the company's focus from TV shows to commercial production.</p><p>✅ How the trap of growth can lead to years of doing work for clients whose products you don't use or believe in, causing a sense of profound misalignment.</p><p>✅ Why you can't learn entrepreneurship in school and how the best way to be prepared is simply by "just doing it".</p><h3>Key Insights:</h3><p>00:02:30 – 00:06:30 | Success Redefined</p><p>00:06:39 – 00:09:25 | Jumping In Before You’re Ready</p><p>00:15:19 – 00:21:00 | The Extra Zero Trap</p><p>00:21:48 – 00:27:30 | When Growth Outpaces Alignment</p><p>00:27:35 – 00:30:00 | Identity &amp; Letting Go</p><p>00:32:18 – 00:35:15 | Building Light Beam</p><p>00:36:12 – 00:39:08 | Life After Realignment</p><p>00:42:05 – 00:44:16 | Profit with Purpose Defined</p><h3>Memorable Quotes:</h3><p>“There’s no way to experience entrepreneurship without just doing it.”</p><p> “I was proud of the work—but not proud to say what I was doing.”</p><p> “If you can make money, you can contribute. You don’t have to suffer to add value.”</p><p> “When people ask what I do now, it’s easy to answer—and that feels really good.”</p><h3>Guest Bio:</h3><p>Parker Williams is the CEO and Executive Producer of Light Beam, a purpose-driven media company producing uplifting stories that inspire hope and shift culture. Before launching Light Beam, he scaled Wheelhouse Media into a multi-market production company, created award-winning films featured at Tribeca, and co-founded Lead Wire, a platform reinventing independent journalism. Today, Parker champions storytelling with clarity, conviction, and purpose.</p><p>Website → <a href="https://lightbeam.tv/" rel="noopener noreferrer nofollow" target="_blank">lightbeam.tv</a></p><p>Instagram → <a href="https://www.instagram.com/lightbeam.tv/" rel="noopener noreferrer nofollow" target="_blank">@lightbeamtv</a></p><p>Resources &amp; Mentions:</p><ul><li>Book: How to Win Friends and Influence People by Dale Carnegie</li><li>Organization: LightBeam – producing positive, culture-shifting media</li></ul><br /><p>Connect with In Pursuit of Purpose™</p><p>Website→<a href="https://vanquishmediagroup.com/" rel="noopener noreferrer nofollow" target="_blank"> vanquishmediagroup.com</a></p><p>Listen on → <a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a> | <a href="https://open.spotify.com/episode/3kjdf1OV03K1yRFjxTNAwX" rel="noopener noreferrer nofollow" target="_blank">Spotify</a> | <a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">YouTube</a> | <a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></p><p>If this episode resonated:</p><p>⭐ Leave a quick review</p><p>🔁 Share it...</p>yes00:47:1412I Built the Wrong Business: Parker Williams on Redefining Success and Finding the Balance of Profit and Purposefull<![CDATA[Why Purpose Is Most Needed in Crisis: A Conversation on Transformational Leadership]]>Too many leaders are exhausted, reactive, and stuck chasing short-term wins—while the world around them grows more complex, divided, and uncertain.

In this episode of In Pursuit of Purpose, Chase Friedman sits down with Hamse Warfa for a deeply human and strategic conversation on what transformational leadership really requires in this moment. From growing up as a refugee fleeing civil war, to becoming a U.S. State Department advisor, fintech co-founder, and CEO of a national education nonprofit, Hamse’s journey reframes leadership as responsibility—not position.

Together, they unpack why purpose is most needed in moments of crisis, how profit and impact can (and must) coexist, and what leaders must unlearn to create organizations that are resilient, inclusive, and future-ready. This is a conversation about belief, systems change, and why the shift from hero to guide may be the most important leadership evolution of our time.

What You’ll Learn:

  1. Why purpose is a leadership discipline, not a branding exercise
  2. How transformational leadership drives ROI, resilience, and trust
  3. Why profit and purpose are not opposing forces—but multipliers
  4. What leaders must change to prepare for a future we can’t fully predict
  5. How identity, empathy, and community become strategic advantages

Key Insights & Timecodes:

03:30 — Purpose Is Shaped by Lived Experience

07:20 — Profit and Purpose Are Not Binary Choices

12:30 — Leadership Must Embrace Complexity, Not Avoid It

24:20 — Everything Rises or Falls on Leadership

30:40 — Purpose Is Proven in Crisis

Guest Bio:

Hamse Warfa is a transformational leader, author, and systems thinker focused on equity, inclusion, and shared prosperity. Born in Somalia and raised as a refugee, he has served as a senior advisor at the U.S. Department of State, Minnesota’s Deputy Commissioner for Economic Development, and is currently the CEO of World Savvy, a national education nonprofit. He is also the co-founder of Banku, a blockchain-powered fintech platform expanding economic access for historically excluded communities.

Connect with In Pursuit of Purpose:

Website → https://vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

Resources & Mentions:

  1. Hamse Warfa’s website & newsletter → https://hamsewarfa.com
]]>https://vanquishmediagroup.com/9cba8f67-0c6e-4fd9-97a4-3bd858fb16f6Thu, 08 Jan 2026 08:30:00 GMT<p>Too many leaders are exhausted, reactive, and stuck chasing short-term wins—while the world around them grows more complex, divided, and uncertain.</p><p>In this episode of <em>In Pursuit of Purpose</em>, Chase Friedman sits down with Hamse Warfa for a deeply human and strategic conversation on what transformational leadership really requires in this moment. From growing up as a refugee fleeing civil war, to becoming a U.S. State Department advisor, fintech co-founder, and CEO of a national education nonprofit, Hamse’s journey reframes leadership as responsibility—not position.</p><p>Together, they unpack why purpose is most needed in moments of crisis, how profit and impact can (and must) coexist, and what leaders must unlearn to create organizations that are resilient, inclusive, and future-ready. This is a conversation about belief, systems change, and why the shift from <em>hero</em> to <em>guide</em> may be the most important leadership evolution of our time.</p><p>What You’ll Learn:</p><ol><li><span></span>Why purpose is a leadership discipline, not a branding exercise</li><li><span></span>How transformational leadership drives ROI, resilience, and trust</li><li><span></span>Why profit and purpose are not opposing forces—but multipliers</li><li><span></span>What leaders must change to prepare for a future we can’t fully predict</li><li><span></span>How identity, empathy, and community become strategic advantages</li></ol><br /><p>Key Insights &amp; Timecodes:</p><p>03:30 — <strong>Purpose Is Shaped by Lived Experience</strong></p><p>07:20 — <strong>Profit and Purpose Are Not Binary Choices</strong></p><p>12:30 — <strong>Leadership Must Embrace Complexity, Not Avoid It</strong></p><p>24:20 — <strong>Everything Rises or Falls on Leadership</strong></p><p>30:40 — <strong>Purpose Is Proven in Crisis</strong></p><p>Guest Bio:</p><p>Hamse Warfa is a transformational leader, author, and systems thinker focused on equity, inclusion, and shared prosperity. Born in Somalia and raised as a refugee, he has served as a senior advisor at the U.S. Department of State, Minnesota’s Deputy Commissioner for Economic Development, and is currently the CEO of <strong><u><a href="https://worldsavvy.org/" rel="noopener noreferrer nofollow" target="_blank">World Savvy</a></u></strong>, a national education nonprofit. He is also the co-founder of Banku, a blockchain-powered fintech platform expanding economic access for historically excluded communities.</p><p>Connect with In Pursuit of Purpose:</p><p>Website →<a href="https://vanquishmediagroup.com" rel="noopener noreferrer nofollow" target="_blank"> </a><u><a href="https://vanquishmediagroup.com" rel="noopener noreferrer nofollow" target="_blank">https://vanquishmediagroup.com</a></u></p><p>Listen on → <u><a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a></u> | <u><a href="https://open.spotify.com/show/18LmF8RHcEBzVdwrVdglUx?si=edb4b2ec8d11456c" rel="noopener noreferrer nofollow" target="_blank">Spotify</a></u> | <u><a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">YouTube</a></u> | <u><a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></u></p><p>Resources &amp; Mentions:</p><ol><li><span></span>Hamse Warfa’s website &amp; newsletter → <a href="https://www.hamsewarfa.com/" rel="noopener noreferrer nofollow" target="_blank">https://hamsewarfa.com</a></li><li><span></span></li></ol>yes00:47:45111Why Purpose Is Most Needed in Crisis: A Conversation on Transformational Leadershipfull<![CDATA[Confusion Is Killing Your Business: How to Align Your Messaging to Unlock Sustainable Growth]]>50% of businesses fail in the first five years—not because they don’t care or don’t work hard, but because they can’t clearly explain why they exist and why it matters. When your message is muddy, your marketing is dead on arrival. In a post-trust, BS-sensitive marketplace, customers can smell misalignment faster than you can throw ad dollars at it.

In this solo coaching episode of In Pursuit of Purpose—you’ll learn why confusion is far more expensive than clarity, and how misaligned brands quietly bleed trust, talent, and revenue.

Chase walks you through a simple but powerful Brand Clarity Blueprint using an updated Golden Circle–inspired model to align your deeper purpose with your message and your offers. You’ll hear real-world examples from Tony’s Chocolonely, Allbirds, Bombas, Death Wish Coffee, and Liquid Death—brands that turn belief into bottom-line growth through operationalized purpose and radical alignment.

If growth feels stalled, your team feels disconnected, or your marketing feels like shouting into the void, this episode offers one core concept, one actionable tool, and one truth: you’re not suffering from a lack of demand—you’re suffering from a lack of clarity and connection. Let’s fix that.

What You’ll Learn

  1. Why most founders fail after launch—not from effort, but from lack of alignment.
  2. How to define a specific, non-generic purpose that attracts believers, not browsers.
  3. Why your “how” is your proof—and how great brands bake purpose into operations.
  4. How misalignment silently kills team morale, customer trust, and revenue.
  5. A 5-minute Brand Alignment Audit you can run today to check if your message is clear enough to scale.
  6. How to turn your purpose into a content engine using the Post with Purpose workbook.

Key Insights & Timecodes:

00:01 — The Real Reason Businesses Fail

04:50 — Confusion Costs More Than Clarity

07:00 — Disengaged Teams Are a Hidden P&L Problem

13:20 — Turning Purpose into Proof (Framework in Action)

21:00 — The 5-Minute Brand Clarity Check

Connect with In Pursuit of Purpose™

Website → https://vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

Resources & Mentions:

  1. Post with Purpose Workbook — Turn purpose into a content plan.
  2. Purpose Positioning Framework — Turn your mission into your market edge.
]]>https://vanquishmediagroup.com/6f772faf-004b-4872-9a2d-8a1f77cc1a1bThu, 11 Dec 2025 08:30:00 GMT<p>50% of businesses fail in the first five years—not because they don’t care or don’t work hard, but because they can’t clearly explain why they exist and why it matters. When your message is muddy, your marketing is dead on arrival. In a post-trust, BS-sensitive marketplace, customers can smell misalignment faster than you can throw ad dollars at it.</p><p>In this solo coaching episode of In Pursuit of Purpose—you’ll learn why confusion is far more expensive than clarity, and how misaligned brands quietly bleed trust, talent, and revenue.</p><p>Chase walks you through a simple but powerful Brand Clarity Blueprint using an updated Golden Circle–inspired model to align your deeper purpose with your message and your offers. You’ll hear real-world examples from Tony’s Chocolonely, Allbirds, Bombas, Death Wish Coffee, and Liquid Death—brands that turn belief into bottom-line growth through operationalized purpose and radical alignment.</p><p>If growth feels stalled, your team feels disconnected, or your marketing feels like shouting into the void, this episode offers one core concept, one actionable tool, and one truth: you’re not suffering from a lack of demand—you’re suffering from a lack of clarity and connection. Let’s fix that.</p><p>What You’ll Learn</p><ol><li><span></span>Why most founders fail after launch—not from effort, but from lack of alignment.</li><li><span></span>How to define a specific, non-generic purpose that attracts believers, not browsers.</li><li><span></span>Why your “how” is your proof—and how great brands bake purpose into operations.</li><li><span></span>How misalignment silently kills team morale, customer trust, and revenue.</li><li><span></span>A 5-minute Brand Alignment Audit you can run today to check if your message is clear enough to scale.</li><li><span></span>How to turn your purpose into a content engine using the Post with Purpose workbook.</li></ol><br /><p>Key Insights &amp; Timecodes:</p><p><strong>00:01 — The Real Reason Businesses Fail</strong></p><p><strong>04:50 — Confusion Costs More Than Clarity</strong></p><p><strong>07:00 — Disengaged Teams Are a Hidden P&amp;L Problem</strong></p><p><strong>13:20 — Turning Purpose into Proof (Framework in Action)</strong></p><p><strong>21:00 — The 5-Minute Brand Clarity Check</strong></p><p>Connect with In Pursuit of Purpose™</p><p>Website →<a href="https://vanquishmediagroup.com" rel="noopener noreferrer nofollow" target="_blank"> https://vanquishmediagroup.com</a></p><p>Listen on → <a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a> | <a href="https://open.spotify.com/episode/3kjdf1OV03K1yRFjxTNAwX" rel="noopener noreferrer nofollow" target="_blank">Spotify</a> | <a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">YouTube</a> | <a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></p><p>Resources &amp; Mentions:</p><ol><li><span></span><a href="https://vanquishmediagroup.com/post-with-purpose-content-inspiration-strategy-framework/" rel="noopener noreferrer nofollow" target="_blank">Post with Purpose Workbook</a> — Turn purpose into a content plan.</li><li><span></span><a href="https://vanquishmediagroup.com/purpose-positioning-canvas/" rel="noopener noreferrer nofollow" target="_blank">Purpose Positioning Framework</a> — Turn your mission into your market edge.</li></ol>yes00:25:2319Confusion Is Killing Your Business: How to Align Your Messaging to Unlock Sustainable Growthfull<![CDATA[What Is Purpose Positioning: How to Turn Your Mission Into Your Greatest Competitive Advantage]]>But in today’s overcrowded, AI-driven, post-trust marketplace, purpose isn’t your story — it’s your strongest strategy and competitive edge for market differentiation in a ‘sea of sameness’.

Purpose Positioning is a new framework that turns your mission into greater margin, market share, and momentum.It’s how purpose-driven businesses build trust, charge premium prices, and scale with integrity — not burnout. 

In this solo coaching episode, Chase Friedman unpacks the Purpose Positioning framework and how it helps you transform belief into bottom-line growth.

What You’ll Learn:

1️⃣ Clarify Your Purpose — Define the reason your business deserves to exist.

2️⃣ Find Your Perspective — Shape the beliefs that separate you from competitors.

3️⃣ Know Your Persona — Align your purpose with the people who share it.

4️⃣ Build Your Proof — Back up your message with evidence and impact.

5️⃣ Claim Your Position — Own the space only your brand can occupy.

Because brands without purpose compete on price.

Brands with Purpose Positioning compete on deeper levels of customer connection.

If you’ve ever wondered how to connect your why to real-world ROI, this episode gives you the blueprint to lead with clarity, conviction, and confidence.

Purpose isn’t fluff — it’s your sharpest competitive advantage.

Key Insights:

00:25 — The Myth That’s Holding Founders Back

02:30 — When You Skip Purpose, You Lose Alignment

05:40 — Proof That Purpose Pays Off

08:05 — The 5 Ps of Purpose Positioning

12:32 — From Why to ROI

13:53 — The Purpose-Profit Paradox

15:15 — Your One-Sentence Challenge

Connect with In Pursuit of Purpose™

Website→ vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

Resources & Mentions:

Purpose Positioning Framework

If this episode resonated:

⭐ Leave a quick review

🔁 Share it with one founder who needs to hear it

🎧 Follow In Pursuit of Purpose™ for new weekly episodes

]]>https://vanquishmediagroup.com/3652378f-706f-451c-8dad-d5c4f3929021Thu, 13 Nov 2025 08:30:00 GMT<p>But in today’s overcrowded, AI-driven, post-trust marketplace, purpose isn’t your story — it’s your strongest strategy and competitive edge for market differentiation in a ‘sea of sameness’.</p><p>Purpose Positioning is a new framework that turns your mission into greater margin, market share, and momentum.It’s how purpose-driven businesses build trust, charge premium prices, and scale with integrity — not burnout. </p><p>In this solo coaching episode, Chase Friedman unpacks the Purpose Positioning framework and how it helps you transform belief into bottom-line growth.</p><p>What You’ll Learn:</p><p>1️⃣ Clarify Your Purpose — Define the reason your business deserves to exist.</p><p>2️⃣ Find Your Perspective — Shape the beliefs that separate you from competitors.</p><p>3️⃣ Know Your Persona — Align your purpose with the people who share it.</p><p>4️⃣ Build Your Proof — Back up your message with evidence and impact.</p><p>5️⃣ Claim Your Position — Own the space only your brand can occupy.</p><p>Because brands without purpose compete on price.</p><p>Brands with Purpose Positioning compete on deeper levels of customer connection.</p><p>If you’ve ever wondered how to connect your why to real-world ROI, this episode gives you the blueprint to lead with clarity, conviction, and confidence.</p><p>Purpose isn’t fluff — it’s your sharpest competitive advantage.</p><p>Key Insights:</p><p>00:25 — The Myth That’s Holding Founders Back</p><p>02:30 — When You Skip Purpose, You Lose Alignment</p><p>05:40 — Proof That Purpose Pays Off</p><p>08:05 — The 5 Ps of Purpose Positioning</p><p>12:32 — From Why to ROI</p><p>13:53 — The Purpose-Profit Paradox</p><p>15:15 — Your One-Sentence Challenge</p><p>Connect with In Pursuit of Purpose™</p><p>Website→<a href="https://vanquishmediagroup.com/" rel="noopener noreferrer nofollow" target="_blank"> vanquishmediagroup.com</a></p><p>Listen on → <a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a> | <a href="https://open.spotify.com/episode/3kjdf1OV03K1yRFjxTNAwX" rel="noopener noreferrer nofollow" target="_blank">Spotify</a> | <a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">YouTube</a> | <a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></p><p>Resources &amp; Mentions:</p><p><a href="https://vanquishmediagroup.com/purpose-positioning-canvas/" rel="noopener noreferrer nofollow" target="_blank">Purpose Positioning Framework</a></p><p>If this episode resonated:</p><p>⭐ Leave a quick review</p><p>🔁 Share it with one founder who needs to hear it</p><p>🎧 Follow In Pursuit of Purpose™ for new weekly episodes</p>yes00:16:1716What Is Purpose Positioning: How to Turn Your Mission Into Your Greatest Competitive Advantagefull<![CDATA[Why Your Business Feels Stuck (It’s Not a Strategy Problem, It’s a Belief Bottleneck)]]>If your business feels stuck — stalled growth, inconsistent momentum, or the sense that you’re working harder without getting further — this episode is for you.

Because here’s the truth most founders miss: when growth stalls, it’s rarely a strategy issue.

It’s a belief issue.

In this solo coaching episode, Chase breaks down the concept of the belief bottleneck — the invisible assumptions, stories, and mental ceilings that quietly limit what you allow yourself (and your business) to become. These beliefs shape how you price, who you target, what risks you take, and how confidently you lead — often without you even realizing it.

You’ll learn why piling on more tactics, tools, and strategies doesn’t fix stagnation, and what actually needs to shift before growth can resume. This isn’t mindset fluff. It’s a grounded, practical reframe for founders who feel stuck despite doing “all the right things.”

If you’ve ever thought:

“I should be further along by now.”

“Why isn’t this working the way it should?”

“Do I need a new strategy… or something deeper?”

This episode will help you see the real constraint — and how to start removing it.

What You’ll Learn:

  1. Why most growth plateaus aren’t caused by bad strategy
  2. How belief bottlenecks quietly cap business momentum
  3. The difference between external constraints and internal ceilings
  4. Common belief patterns that stall pricing, positioning, and confidence
  5. How to identify the belief you’ve outgrown — but haven’t released yet
  6. A simple reframe to unlock your next phase of growth

Key Insights & Timecodes:

00:00 —When Growth Feels Stuck, Look Beneath the Strategy

01:40 — The Belief Bottleneck Explained

06:30 — Identity Beliefs Quietly Shrink Businesses

09:50 — Capability Beliefs Create Burnout Loops

12:50 — Future Beliefs Define Your Growth Ceiling

Key Takeaway:

You can’t outgrow the beliefs you built your business on — until you’re willing to challenge them.

Connect with In Pursuit of Purpose

Website → https://vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

Resources & Mentions

  1. Purpose Positioning Framework
  2. Profit With Purpose Curriculum
]]>https://vanquishmediagroup.com/07324266-c5ff-4147-9722-bcde145c56f7Thu, 15 Jan 2026 08:30:00 GMT<p>If your business feels stuck — stalled growth, inconsistent momentum, or the sense that you’re working harder without getting further — this episode is for you.</p><p>Because here’s the truth most founders miss: when growth stalls, it’s rarely a strategy issue.</p><p>It’s a belief issue.</p><p>In this solo coaching episode, Chase breaks down the concept of the belief bottleneck — the invisible assumptions, stories, and mental ceilings that quietly limit what you allow yourself (and your business) to become. These beliefs shape how you price, who you target, what risks you take, and how confidently you lead — often without you even realizing it.</p><p>You’ll learn why piling on more tactics, tools, and strategies doesn’t fix stagnation, and what actually needs to shift before growth can resume. This isn’t mindset fluff. It’s a grounded, practical reframe for founders who feel stuck despite doing “all the right things.”</p><p>If you’ve ever thought:</p><p>“I should be further along by now.”</p><p>“Why isn’t this working the way it should?”</p><p>“Do I need a new strategy… or something deeper?”</p><p>This episode will help you see the real constraint — and how to start removing it.</p><p>What You’ll Learn:</p><ol><li><span></span>Why most growth plateaus aren’t caused by bad strategy</li><li><span></span>How belief bottlenecks quietly cap business momentum</li><li><span></span>The difference between external constraints and internal ceilings</li><li><span></span>Common belief patterns that stall pricing, positioning, and confidence</li><li><span></span>How to identify the belief you’ve outgrown — but haven’t released yet</li><li><span></span>A simple reframe to unlock your next phase of growth</li></ol><br /><p>Key Insights &amp; Timecodes:</p><p>00:00 —When Growth Feels Stuck, Look Beneath the Strategy</p><p>01:40 — The Belief Bottleneck Explained</p><p>06:30 — Identity Beliefs Quietly Shrink Businesses</p><p>09:50 — Capability Beliefs Create Burnout Loops</p><p>12:50 — Future Beliefs Define Your Growth Ceiling</p><p>Key Takeaway:</p><p>You can’t outgrow the beliefs you built your business on — until you’re willing to challenge them.</p><p>Connect with In Pursuit of Purpose</p><p>Website →<a href="https://vanquishmediagroup.com" rel="noopener noreferrer nofollow" target="_blank"> </a><u><a href="https://vanquishmediagroup.com" rel="noopener noreferrer nofollow" target="_blank">https://vanquishmediagroup.com</a></u></p><p>Listen on → <u><a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a></u> | <u><a href="https://open.spotify.com/show/18LmF8RHcEBzVdwrVdglUx?si=edb4b2ec8d11456c" rel="noopener noreferrer nofollow" target="_blank">Spotify</a></u> | <u><a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">YouTube</a></u> | <u><a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></u></p><p><strong>Resources &amp; Mentions</strong></p><ol><li><span></span><a href="https://vanquishmediagroup.com/purpose-positioning-canvas/" rel="noopener noreferrer nofollow" target="_blank">Purpose Positioning Framework</a></li><li><span></span><a href="https://vanquishmediagroup.com/tag/ebooks/" rel="noopener noreferrer nofollow" target="_blank">Profit With Purpose Curriculum</a></li><li><span></span></li></ol>yes00:19:50112Why Your Business Feels Stuck (It’s Not a Strategy Problem, It’s a Belief Bottleneck)full<![CDATA[Stop Chasing Everyone: Focus on Your Super Consumers to Unlock Faster Growth]]>Here’s a hard truth: you don’t have a competition problem — you have a clarity problem. When your message tries to resonate with everyone, it ends up resonating with no one. The result? Burnout, slow growth, low conversions, and a brand that disappears into the noise.

In this fast, high-impact Quick Hit, Chase reveals why real momentum starts by focusing on your super consumers — the 20% of your audience who generate 80% of your results. These are the people who “get it,” need it, and feel emotionally aligned with the way you see the world.

You’ll learn how narrowing your focus, claiming your own “blue ocean,” and building your brand around the people who value your purpose most can instantly increase clarity, conversions, and referrals. Less chasing. More magnetizing.

If you feel like you’re shouting into the void, this episode shows you how to create your own space, your own tribe, and your own category.

What You’ll Learn

  • Why your biggest barrier isn’t competition — it’s lack of clarity and focus.
  • How to identify your super consumers, and why they drive the majority of revenue.
  • Why creating your own category beats fighting in crowded markets.
  • How to connect with the emotional and psychological layers of your ideal client.
  • A simple exercise to identify the 1–2 clients who represent your future best customers.

Key Insights:

00:18 — Your Problem Isn’t Competition — It’s Clarity

01:05 — Stop Targeting the Masses — Start Calling In Your Tribe

02:40 — Create Your Own Category (Your Blue Ocean)

04:52 — Focus Beats Volume

10:45 — Find the 1–2 Clients You’d Clone

Connect with In Pursuit of Purpose™

Website → https://vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

If this Quick Hit gave you clarity:

⭐ Leave a quick review

🔁 Send this episode to a founder who’s doing too much for too little

🎧 Follow In Pursuit of Purpose™ for new weekly episodes

]]>https://vanquishmediagroup.com/5f170f53-d016-4813-9673-ac3bb25b9c6fThu, 18 Dec 2025 08:30:00 GMT<p>Here’s a hard truth: you don’t have a competition problem — you have a clarity problem. When your message tries to resonate with everyone, it ends up resonating with no one. The result? Burnout, slow growth, low conversions, and a brand that disappears into the noise.</p><p>In this fast, high-impact Quick Hit, Chase reveals why real momentum starts by focusing on your super consumers — the 20% of your audience who generate 80% of your results. These are the people who “get it,” need it, and feel emotionally aligned with the way you see the world.</p><p>You’ll learn how narrowing your focus, claiming your own “blue ocean,” and building your brand around the people who value your purpose most can instantly increase clarity, conversions, and referrals. Less chasing. More magnetizing.</p><p>If you feel like you’re shouting into the void, this episode shows you how to create your own space, your own tribe, and your own category.</p><p>What You’ll Learn</p><ul><li>Why your biggest barrier isn’t competition — it’s lack of clarity and focus.</li><li>How to identify your super consumers, and why they drive the majority of revenue.</li><li>Why creating your own category beats fighting in crowded markets.</li><li>How to connect with the emotional and psychological layers of your ideal client.</li><li>A simple exercise to identify the 1–2 clients who represent your future best customers.</li></ul><br /><p>Key Insights:</p><p>00:18 — Your Problem Isn’t Competition — It’s Clarity</p><p>01:05 — Stop Targeting the Masses — Start Calling In Your Tribe</p><p>02:40 — Create Your Own Category (Your Blue Ocean)</p><p>04:52 — Focus Beats Volume</p><p>10:45 — Find the 1–2 Clients You’d Clone</p><p>Connect with In Pursuit of Purpose™</p><p>Website →<a href="https://vanquishmediagroup.com/" rel="noopener noreferrer nofollow" target="_blank"> https://vanquishmediagroup.com</a></p><p>Listen on → <a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a> | <a href="https://open.spotify.com/episode/3kjdf1OV03K1yRFjxTNAwX" rel="noopener noreferrer nofollow" target="_blank">Spotify</a> | <a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">YouTube</a> | <a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></p><p>If this Quick Hit gave you clarity:</p><p>⭐ Leave a quick review</p><p>🔁 Send this episode to a founder who’s doing too much for too little</p><p>🎧 Follow In Pursuit of Purpose™ for new weekly episodes</p>yes00:13:33110Stop Chasing Everyone: Focus on Your Super Consumers to Unlock Faster Growthfull<![CDATA[How to Profit with Purpose: Why Purpose Is the Most Powerful Growth Strategy in Business (and Life)]]>In this Prologue episode of In Pursuit of Purpose™, host Chase Friedman shares his personal journey from filmmaker to brand strategist—revealing the burnout, breakdowns, and breakthroughs that shaped his mission to help founders do good and do well.

Through raw honesty and hard-earned wisdom, Chase explains why purpose isn’t fluff—it’s fuel—and how aligning strategy with soul can completely transform the way you build and lead your business.

This episode sets the tone for the series ahead: real conversations, actionable frameworks, and mindset shifts that challenge the myth that you must trade meaning for money.

What You’ll Learn in This Episode:

✅ Why purpose-driven businesses outperform competitors in growth & profitability

✅ How burnout and breakdowns can lead to breakthroughs

✅ Why the “profit vs. purpose” mindset is a false choice

✅ How to rebuild your business from identity outward

✅ What to expect in future episodes—coaching frameworks, founder stories, and mindset shifts

Key Insights:

00:01:00 — The Lie We’ve Been Sold

00:04:45 — Burnout Is a Symptom of Misalignment

00:06:40 — Rebuilding from the Inside Out

00:09:35 — The ROI of Purpose Is Real

00:10:50 — Purpose as Positioning Power

Guest Bio:

Chase Friedman is a brand coach, storyteller, and founder of Vanquish Media Group, an impact-driven marketing agency. With roots in film and a decade leading a seven-figure agency, he now helps entrepreneurs align profit with purpose—turning clarity into confidence and purpose into positioning. Connect with In Pursuit of Purpose

Connect with In Pursuit of Purpose™

Website → vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

Resources & Mentions:

Purpose Positioning Framework

If this episode resonated:

⭐ Leave a quick review

🔁 Share it with one founder who needs to hear it

🎧 Follow In Pursuit of Purpose™ for new weekly episodes

]]>https://vanquishmediagroup.com/b22ad44a-7ea4-454f-a9f2-c76003001ff4Tue, 07 Oct 2025 19:16:00 GMT<p>In this Prologue episode of In Pursuit of Purpose™, host Chase Friedman shares his personal journey from filmmaker to brand strategist—revealing the burnout, breakdowns, and breakthroughs that shaped his mission to help founders do good <em>and</em> do well.</p><p>Through raw honesty and hard-earned wisdom, Chase explains why purpose isn’t fluff—it’s fuel—and how aligning strategy with soul can completely transform the way you build and lead your business.</p><p>This episode sets the tone for the series ahead: real conversations, actionable frameworks, and mindset shifts that challenge the myth that you must trade meaning for money.</p><p>What You’ll Learn in This Episode:</p><p>✅ Why purpose-driven businesses outperform competitors in growth &amp; profitability</p><p>✅ How burnout and breakdowns can lead to breakthroughs</p><p>✅ Why the “profit vs. purpose” mindset is a false choice</p><p>✅ How to rebuild your business from identity outward</p><p>✅ What to expect in future episodes—coaching frameworks, founder stories, and mindset shifts</p><p>Key Insights:</p><p>00:01:00 — The Lie We’ve Been Sold</p><p>00:04:45 — Burnout Is a Symptom of Misalignment</p><p>00:06:40 — Rebuilding from the Inside Out</p><p>00:09:35 — The ROI of Purpose Is Real</p><p>00:10:50 — Purpose as Positioning Power</p><p>Guest Bio:</p><p>Chase Friedman is a brand coach, storyteller, and founder of Vanquish Media Group, an impact-driven marketing agency. With roots in film and a decade leading a seven-figure agency, he now helps entrepreneurs align profit with purpose—turning clarity into confidence and purpose into positioning. Connect with In Pursuit of Purpose</p><p>Connect with In Pursuit of Purpose™</p><p>Website →<a href="https://vanquishmediagroup.com" rel="noopener noreferrer nofollow" target="_blank"> vanquishmediagroup.com</a></p><p>Listen on → <a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a> | <a href="https://open.spotify.com/episode/3kjdf1OV03K1yRFjxTNAwX" rel="noopener noreferrer nofollow" target="_blank">Spotify</a> | <a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">YouTube</a> | <a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></p><p>Resources &amp; Mentions:</p><p><a href="https://vanquishmediagroup.com/purpose-positioning-canvas/" rel="noopener noreferrer nofollow" target="_blank">Purpose Positioning Framework</a></p><p>If this episode resonated:</p><p>⭐ Leave a quick review</p><p>🔁 Share it with one founder who needs to hear it</p><p>🎧 Follow In Pursuit of Purpose™ for new weekly episodes</p>yes00:11:5211How to Profit with Purpose: Why Purpose Is the Most Powerful Growth Strategy in Business (and Life)full<![CDATA[What Is the Profit-Purpose Paradox?]]>Every Entrepreneur faces the same fork in the road: Are you building a business that fuels you — or one that drains you?

One that gives you freedom, fulfillment, and meaning…or one that keeps you stuck chasing money, metrics, and momentum that never feel like enough?

In this solo episode, Chase dismantles one of the biggest myths in entrepreneurship—the belief that you have to choose between profit and purpose. Drawing from personal experience on both sides of the spectrum, he reveals why this paradox keeps so many leaders stuck in burnout or broke, and how to find the balance that leads to sustainable, purpose-driven growth.

If you’ve been chasing success that doesn’t feel aligned, this episode will help you find clarity, conviction, and a better way forward.

What You’ll Learn:

  • Why the “profit vs. purpose” myth is keeping Entrepreneur stuck and burned out
  • The hidden ROI of aligning meaning and money in business
  • The three traps that fuel the Profit–Purpose Paradox — and how to break them
  • Why purpose isn’t fluff—it’s fuel for performance, profit, and peace of mind
  • A new model for growth: how to build momentum through Purpose-Driven Growth

Key Insights:

00:30 — The Question Every Entreprreneur Must Ask

03:10 — The Gas and the Map

08:00 — The 3 Traps of the Paradox

11:00 — Purpose Isn’t Fluff—It’s Fuel

18:00 — The Shift: Purpose-Driven Growth™

Resources & Mentions:

Purpose Positioning Framework

Connect with In Pursuit of Purpose™

Website→ vanquishmediagroup.com

Listen on → Apple Podcasts | Spotify | YouTube | Amazon Music

If this episode resonated:

⭐ Leave a quick review

🔁 Share it with one founder who needs to hear it

🎧 Follow In Pursuit of Purpose™ for new weekly episodes

]]>https://vanquishmediagroup.com/b16c2363-28b8-4000-9af1-0b9f34ae37fbThu, 23 Oct 2025 08:30:00 GMT<p>Every Entrepreneur faces the same fork in the road: Are you building a business that fuels you — or one that drains you?</p><p>One that gives you freedom, fulfillment, and meaning…or one that keeps you stuck chasing money, metrics, and momentum that never feel like enough?</p><p>In this solo episode, Chase dismantles one of the biggest myths in entrepreneurship—the belief that you have to choose between profit and purpose. Drawing from personal experience on both sides of the spectrum, he reveals why this paradox keeps so many leaders stuck in burnout or broke, and how to find the balance that leads to sustainable, purpose-driven growth.</p><p>If you’ve been chasing success that doesn’t feel aligned, this episode will help you find clarity, conviction, and a better way forward.</p><p>What You’ll Learn:</p><ul><li>Why the “profit vs. purpose” myth is keeping Entrepreneur stuck and burned out</li><li>The hidden ROI of aligning meaning and money in business</li><li>The three traps that fuel the Profit–Purpose Paradox — and how to break them</li><li>Why purpose isn’t fluff—it’s fuel for performance, profit, and peace of mind</li><li>A new model for growth: how to build momentum through Purpose-Driven Growth</li></ul><br /><p>Key Insights:</p><p>00:30 — The Question Every Entreprreneur Must Ask</p><p>03:10 — The Gas and the Map</p><p>08:00 — The 3 Traps of the Paradox</p><p>11:00 — Purpose Isn’t Fluff—It’s Fuel</p><p>18:00 — The Shift: Purpose-Driven Growth™</p><p>Resources &amp; Mentions:</p><p><a href="https://vanquishmediagroup.com/purpose-positioning-canvas/" rel="noopener noreferrer nofollow" target="_blank">Purpose Positioning Framework</a></p><p>Connect with In Pursuit of Purpose™</p><p>Website→<a href="https://vanquishmediagroup.com/" rel="noopener noreferrer nofollow" target="_blank"> vanquishmediagroup.com</a></p><p>Listen on → <a href="https://podcasts.apple.com/us/podcast/in-pursuit-of-purpose/id1844696378" rel="noopener noreferrer nofollow" target="_blank">Apple Podcasts</a> | <a href="https://open.spotify.com/episode/3kjdf1OV03K1yRFjxTNAwX" rel="noopener noreferrer nofollow" target="_blank">Spotify</a> | <a href="https://www.youtube.com/@InPursuitOfPurposePodcast" rel="noopener noreferrer nofollow" target="_blank">YouTube</a> | <a href="https://music.amazon.com/podcasts/96a11cc9-9d4b-46a9-bf1c-ccefb3f1f9a1/in-pursuit-of-purpose" rel="noopener noreferrer nofollow" target="_blank">Amazon Music</a></p><p>If this episode resonated:</p><p>⭐ Leave a quick review</p><p>🔁 Share it with one founder who needs to hear it</p><p>🎧 Follow In Pursuit of Purpose™ for new weekly episodes</p>yes00:22:2313What Is the Profit-Purpose Paradox?full